At a Glance
- Tasks: Lead creative strategy for Social Casino accounts and mentor a dynamic team.
- Company: Global growth marketing partner with a focus on innovation and results.
- Benefits: Fully remote work, competitive pay, and the freedom to experiment creatively.
- Other info: Diversity is valued; all backgrounds are encouraged to apply.
- Why this job: Shape impactful creative strategies in a fast-paced, results-driven environment.
- Qualifications: Experience in creative strategy, strong scriptwriting skills, and data fluency.
The predicted salary is between 60000 - 80000 £ per year.
Bullfinch Recruitment is working with a global growth marketing partner, who are looking for a Creative Strategist Lead to join as a Maternity cover.
The Role
- You'll own creative strategy across our US Social Casino portfolio, leading a creative pod and translating performance data into winning concepts that drive real results.
What you will be doing
- Own creative strategy for Social Casino accounts across Paid Social, Programmatic, and App Store channels.
- Generate concepts and briefs for UGC, influencer, Motion Graphics, and Playable content that convert.
- Lead and mentor a small team of strategists, copywriters, and video editors while maintaining high creative standards.
- Write scripts and shape storyboards for video content, working with both in-house teams and external creators.
- Partner with media buyers to analyze performance data and turn insights into the next round of creative iterations.
- Build winning frameworks and maintain a library of high-performing angles, hooks, and creative approaches.
What we are looking for
- Proven creative strategy experience at a performance-driven agency or in-house team with measurable results.
- Deep UGC and influencer expertise – you know how to use these as performance levers, not just brand plays.
- Strong scriptwriting skills and comfort shaping video content from concept to final cut.
- Data fluency – CTR, CPI, ROAS, hook rates, and retention curves should be second nature.
- Team leadership experience with the autonomy to operate without constant oversight.
- Thrives in fast-paced environments where briefs evolve and iteration is constant.
Why you will love it
- This is a senior role with real autonomy on accounts that test more, ship more, and learn faster than most agencies.
- You'll have the budget and freedom to experiment, the data to prove what works, and a team that values results over politics.
- Plus, it's fully remote with competitive compensation and the chance to shape creative strategy in one of the most competitive verticals online.
We hire based on skills, drive, and ideas—nothing else. Your background, gender, age, race, ethnicity, disability, sexual orientation, religion, neurodiversity, or educational path will never be a barrier to joining us. We also welcome candidates from non-traditional career journeys and value diverse perspectives that challenge conventional thinking. Diversity fuels our innovation, collaboration, and growth, and we're committed to creating an environment where everyone can contribute their best work and thrive.
Creative Strategist Lead - UK employer: Bullfinch Recruitment
Join a forward-thinking global growth marketing partner as a Creative Strategist Lead, where you'll enjoy the freedom to innovate and lead a talented team in a fully remote environment. With a strong emphasis on results-driven creativity, competitive compensation, and a commitment to diversity and inclusion, this role offers unparalleled opportunities for professional growth and the chance to make a significant impact in the dynamic Social Casino sector.
StudySmarter Expert Advice🤫
We think this is how you could land Creative Strategist Lead - UK
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace Creative Strategist Lead - UK
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Bullfinch Recruitment from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Bullfinch Recruitment specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at Bullfinch Recruitment
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at Bullfinch Recruitment, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Bullfinch Recruitment you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Bullfinch Recruitment that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Bullfinch Recruitment, so think on your feet and don't hesitate to showcase your creativity!
