National Account Sales Manager

National Account Sales Manager

Full-Time 50000 - 60000 £ / year (est.) Home office (partial)
BUK Ltd

At a Glance

  • Tasks: Manage and grow key national accounts in the hospitality and commercial sectors.
  • Company: BUK Ltd, a leading distributor of stylish contract furniture.
  • Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
  • Other info: Exciting travel opportunities and a chance to work with exclusive product ranges.
  • Why this job: Join a dynamic team and make a real impact in the furniture industry.
  • Qualifications: Experience in account management and strong relationship-building skills required.

The predicted salary is between 50000 - 60000 £ per year.

BUK Ltd is a specialist distributor of contract furniture serving the hospitality and wider commercial sectors. The company is the exclusive distributor of Paged furniture and complementing products for use in the Contract Furniture Trade, giving clients access to distinctive, design‑led products. BUK Ltd focuses on building long‑term relationships with contractors across the UK. The team works closely with customers to deliver tailored furniture solutions that combine aesthetics, durability, and value. The business culture emphasizes reliability, service quality, and collaborative partnership with both clients and manufacturers.

This full‑time hybrid role is based in Bury St Edmunds, with a blend of office‑based work, client site visits, and some work from home. The National Account Sales Manager will manage and grow key national accounts and new business in the hospitality and commercial sectors, developing strategic account plans and achieving agreed sales targets. Day‑to‑day tasks include identifying new business opportunities, nurturing relationships with decision‑makers, and promoting BUK’s portfolio, including the exclusive Paged furniture range. The role involves preparing and delivering proposals and presentations, managing pricing and contract negotiations, and coordinating with internal teams on order processing, project timelines, and after‑sales support. The National Account Sales Manager will also monitor market trends, competitor activity, and customer feedback to inform sales strategy and support continuous improvement.

Qualifications

  • Proven experience in national or key account management, ideally within contract furniture, interiors, or related B2B sectors.
  • Strong skills in building and maintaining long‑term client relationships, with the ability to influence stakeholders at multiple levels.
  • Commercial acumen, including experience with pricing, contracts, and negotiation to secure profitable, sustainable business.
  • Effective communication, presentation, and consultative selling skills, both in person and via digital channels.
  • Ability to plan territory and account activity, manage pipelines, and work to targets with minimal supervision.
  • Comfort using CRM systems and standard business software (e.g., email, spreadsheets, presentations) to track and report activity.
  • Willingness to travel to client sites and industry events across the UK as required.
  • Knowledge of the hospitality, leisure, or commercial interiors market is highly beneficial.
  • Valid right to work in the UK and a full driving licence are preferred.

National Account Sales Manager employer: BUK Ltd

BUK Ltd is an exceptional employer, offering a dynamic work environment in Bury St Edmunds that blends office-based tasks with client interactions and remote work flexibility. The company prioritises employee growth through collaborative partnerships and a culture of reliability and service quality, ensuring that team members are supported in developing their skills while contributing to innovative furniture solutions for the hospitality and commercial sectors.

BUK Ltd

Contact Details:

BUK Ltd Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land National Account Sales Manager

Leverage Your Network

In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!

Show Your Skills Through Real-World Results

When targeting a full-time role like National Account Sales Manager at BUK Ltd, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!

Engage with Sales Communities

Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.

Direct Applications Matter

While we all know the online application route, consider sending direct applications to companies you admire, including BUK Ltd. Tailor your message to explain why you’re drawn to them and how you can contribute as a National Account Sales Manager. Sometimes, a personal touch can grab attention faster than a generic application!

We think you need these skills to ace National Account Sales Manager

National Account Management
Key Account Management
B2B Sales
Relationship Building
Stakeholder Influence
Commercial Acumen
Pricing Strategy

Some tips for your application 🫡

Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!

Tailor Your Message for BUK Ltd:When writing your cover letter, make sure to tailor your message specifically for BUK Ltd. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!

Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!

Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!

How to prepare for a job interview at BUK Ltd

Know Your Sales Methodologies

Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show BUK Ltd that you understand the role and can hit the ground running in the sales game.

Demonstrate Your Deal-Making Skills

Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show BUK Ltd that you’re not just about numbers but also about building lasting connections in business development.

Prepare for Role-Play Scenarios

In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!

Align Your Goals with the Company’s Vision

Take a moment to reflect on how your career ambitions align with BUK Ltd’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.