On-Trade Account Manager

On-Trade Account Manager

Sunderland Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Manage accounts, build relationships, and drive sales for Budweiser's premium portfolio.
  • Company: Join Budweiser Brewing Group, a leader in the beer industry with a legacy of excellence.
  • Benefits: Enjoy 25 holidays, health benefits, a beer allowance, and career growth opportunities.
  • Why this job: Be part of a dynamic team that dreams big and embraces challenges.
  • Qualifications: Strong work ethic, relationship-building skills, and a UK driving license required.
  • Other info: Field-based role in North East England with a focus on innovation and community support.

The predicted salary is between 36000 - 60000 £ per year.

Join to apply for the On-Trade Account Manager role at Budweiser Brewing Group (AB InBev). Brewing the world’s most loved beers and building brands consumers love, AB InBev is where ownership, ambition, and action thrive. We empower you to dream big, lead change, and create a long-lasting legacy. We value relentless problem-solvers who take accountability, embrace challenges, and turn bold goals into results through resilience and hard work.

This role will be focused on both account management to maximise existing relationships, whilst putting significant focus on winning and developing new accounts. A strong candidate will be an outstanding relationship builder, with the ability to sell from our premium portfolio. This role is field-based covering areas in The North East (Newcastle, Durham) so a current UK Driving License is required.

What’s in it for you:

  • 25 holidays per year + bank holidays & holiday trading options
  • Pension (up to 8% employer contribution) & income protection
  • Comprehensive health & wellbeing benefits (fully funded private medical insurance, dental insurance, gym discounts, Employee Assistance Programme)
  • 26 weeks paid parental leave for eligible primary caregivers
  • A beer allowance to enjoy our brands
  • 2 volunteer days a year to support your local community
  • 4 employee networks to support diversity and inclusion
  • Life assurance & charitable giving

The role:

From your very first day, you’ll be encouraged to lead, speak your mind and take ownership of your own success as well as the success of our business. You’ll have your colleagues behind you because we believe that with hard work and a strong team, we can achieve anything. The most important thing to know? We aren’t afraid to dream big, and we never shy away from a challenge. We have an exciting opportunity for an On-Trade Account Manager to join our Independent Free Trade Team, based in North East England! The On-Trade Account Manager will represent Budweiser Brewing Group UK&I, managing a number of accounts, delivering the best customer service and supporting our wholesale partners to grow sales across our amazing portfolio. This role will support customers in North East England.

Duties & Responsibilities:

  • Focused on both account management to maximise existing relationships, whilst also putting significant focus on winning and developing new accounts.
  • Developing account plans that will drive and protect growth across multiple operators.
  • Hitting volume and revenue targets across our wholesale partners.
  • Develop a strong network of working relationships across the ledger from Head Office contacts, Wholesale Salesforce, internal Wholesale Key Account Managers, Technical Support.
  • Demonstration of commercial acumen and delivery of KPI results.
  • Leading key activations, and communicating with the wider team to ensure perfect execution of our brand activities.
  • Differentiate our brands through innovative support that adds value to our customers.
  • Tracking account performance versus investment to maintain the best outcome for the business.
  • Presenting quarterly reviews on the performance of key accounts and forward planning to deliver against budget.
  • Set volume goals with each customer, and agree the brand support, that delivers against the objectives.
  • Develop key industry relationships (DJ's, promoters, local and on trend media companies etc) that result in business building initiatives.

Who We’re Looking For:

  • Someone with a strong work ethic who is persistent, resilient and is keen to develop their career with us.
  • Outstanding local market knowledge, contacts and experience in beer or similar industry.
  • Ownership - Take your results personally and lead by example.
  • Excellent relationship building with Customers, Consumers, internal and external stakeholders.
  • Great communication skills and the ability to manage and cultivate relationships.
  • Negotiation and Objection Handling skills as well as commercial acumen.
  • Confident in written and spoken English, with knowledge of commercial maths.
  • Ability to manage time and workload to optimize effectiveness and efficiency.
  • On-trade experience is desirable as is experience of working with premium/super-premium brands.
  • This role is Field Based role so a current UK Driving License is required.

Why build your career with us:

  • We recruit for mindset, ambition, cultural fit, and growth opportunities.
  • UNIQUE CULTURE: We are proud to be part of something bigger than ourselves and are passionate about building upon our company’s long legacy. We believe in collaboration and candor, which results in a dynamic culture with open communication.
  • BRANDS EVERYONE LOVES: We are part of the collective, global history of beer. We are the proud makers of more than 500 iconic brands, from beloved international classics to local favorites.
  • GROWTH OPPORTUNITIES: Our people grow at the pace of their talent. We empower our people to learn, expand their perspectives, and unlock career growth. In an environment where commitment to excellence pays off, our people are able to deepen their impact and create a long-lasting legacy.

Seniority level: Entry level

Employment type: Full-time

Job function: Sales and Business Development

Industries: Consumer Goods

On-Trade Account Manager employer: Budweiser Brewing Group (AB InBev)

At Budweiser Brewing Group, we pride ourselves on fostering a vibrant work culture that champions ownership, ambition, and collaboration. As an On-Trade Account Manager in North East England, you'll enjoy a wealth of benefits including generous holiday allowances, comprehensive health coverage, and unique perks like a beer allowance and volunteer days, all while being part of a team that values your growth and encourages you to dream big and lead change.
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Contact Detail:

Budweiser Brewing Group (AB InBev) Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land On-Trade Account Manager

✨Tip Number 1

Network like a pro! Get out there and connect with people in the industry. Attend local events, trade shows, or even casual meet-ups. The more faces you know, the better your chances of landing that On-Trade Account Manager role.

✨Tip Number 2

Show off your relationship-building skills! When you get the chance to chat with potential employers, highlight your ability to create and maintain strong connections. Share examples of how you've successfully managed accounts or built partnerships in the past.

✨Tip Number 3

Be prepared for the field! Since this role is field-based, make sure you’re ready to discuss your local market knowledge and driving experience. Bring up any relevant contacts you have in the North East area to show you mean business.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the Budweiser Brewing Group family. Let’s get you that dream job!

We think you need these skills to ace On-Trade Account Manager

Account Management
Relationship Building
Sales Skills
Commercial Acumen
Negotiation Skills
Objection Handling
Time Management
Market Knowledge
Communication Skills
Field Sales Experience
Performance Tracking
KPI Delivery
Team Collaboration
Customer Service

Some tips for your application 🫡

Show Your Passion: When writing your application, let your enthusiasm for the role shine through! We want to see that you’re genuinely excited about the opportunity to work with our amazing brands and contribute to our success.

Tailor Your CV: Make sure to customise your CV to highlight relevant experience and skills that match the On-Trade Account Manager role. We love seeing how your background aligns with our needs, so don’t hold back!

Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your key achievements and experiences are easy to spot. This helps us quickly see why you’d be a great fit!

Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy!

How to prepare for a job interview at Budweiser Brewing Group (AB InBev)

✨Know Your Brands

Before the interview, make sure you’re well-versed in Budweiser's portfolio. Familiarise yourself with their premium and super-premium brands, and think about how you can leverage them in your role as an On-Trade Account Manager. This will show your passion for the products and your ability to sell them.

✨Showcase Your Relationship Skills

Since this role heavily focuses on account management and relationship building, prepare examples of how you've successfully built and maintained relationships in previous roles. Be ready to discuss specific strategies you used to win over clients or resolve conflicts.

✨Demonstrate Commercial Acumen

Brush up on your commercial maths and be prepared to discuss how you’ve tracked account performance in the past. Think about how you can apply this knowledge to set volume goals and drive growth for Budweiser’s accounts.

✨Prepare for Scenario Questions

Expect scenario-based questions that assess your problem-solving skills and resilience. Think of challenges you've faced in previous roles and how you overcame them. This will help you demonstrate your ownership mentality and ability to lead change.

On-Trade Account Manager
Budweiser Brewing Group (AB InBev)
Location: Sunderland

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