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- Tasks: Support and implement e-commerce strategies for Camden Town Brewery and PerfectDraft.
- Company: Join AB InBev, a leader in brewing beloved global brands.
- Benefits: Competitive salary, health benefits, generous holiday, and potential contract extension.
- Why this job: Be part of a dynamic team driving growth in the exciting e-commerce space.
- Qualifications: Experience in CRM management and logistics; agility under pressure is key.
- Other info: Work in a vibrant London office with creative minds and a rooftop bar.
The predicted salary is between 28800 - 48000 £ per year.
Overview
Purpose: Brewing the world’s most loved beers and building brands consumers love. AB InBev is where ownership, ambition, and action thrive. Our portfolio includes global classics like Stella Artois, Budweiser, and Corona, and well-known favourites such as Camden Hells, Beck’s, and Leffe. We empower you to dream big, lead change, and create a long-lasting legacy. We value relentless problem-solvers who take accountability, embrace challenges, and turn bold goals into results through resilience and hard work.
About draftLine:
draftLine is our award-winning in-house agency. Creatives, strategists, producers, and marketers gathered from all over Europe revolutionising the way we do marketing in our company. We believe that brands that ignore people get ignored by people, that’s why our mission is to build brands with people at the heart. As insiders, we collaborate with every discipline within ABI, as well as external partners, to deliver communication plans that connect and drive growth for our brands. Based out of our central London office, with its own production studio and rooftop bar, we will work hand in hand with global and local marketing teams to develop top-notch creative work.
About PerfectDraft:
PerfectDraft is AB InBev’s premium at-home beer experience — a connected ecosystem combining hardware, digital services, and an ever-growing range of top-quality beers on tap. We’re on a mission to bring the bar experience home for beer lovers worldwide. The PerfectDraft App sits at the heart of this ecosystem — empowering users to discover new beers and manage their kegs and machine.
The Role
The role of E-Commerce executive is to help support and implement the ecommerce strategy across Camden Town Brewery and Perfect Draft teams. It’s a great opportunity for someone to join a dynamic part of the business which is growing and has exciting opportunities in 2026. This role will have a special focus on CRM as well as general ecommerce support.
Duties & Responsibilities
- CRM Management – Own production: builds and deploys daily emails and app pushes. Maintains with data uploads. Feeds into AB trials and executes. Executes pre-defined audience filters.
- Data & Reporting - Pulls weekly top-level KPIs (CTR, CVR, unsubscribe, deliverability) and builds dashboards.
- Ad Hoc Campaigns / Activations - Supports where necessary.
- Working with the team to deliver volume sales - You will be responsible for delivering the Ecommerce budget in both volume and net revenue implementing changes to achieve the growth necessary to reach targets.
- Webstore Logistics - Placing orders on SAP. Organising deliveries and collections of beer, merchandise and packaging.
- Webstore Invoicing - End to end monthly process of reconciling the goods delivered in vs sales out.
Qualifications
- Experience in CRM creation and management
- Experience in placing orders and managing logistics flows
- Understanding and executing brand tone of voice across different touchpoints
- Able to handle pressure, work with agility and under tight deadlines
- Experience working with cross-functional teams
- Raising credits and POs
Nice to have
- Previous experience of Shopify/ Magento
- Previous experience on SAP
- Knowledge of Klaviyo / other CRM platform
Benefits & Perks
- 18-month fixed term contract with the possibility to extend based on performance and business needs
- Benefits for you and your family to help your physical and mental health
- Competitive parental leave and pension double contributions
- 25 days holidays per year
E-Commerce Executive in London employer: Budweiser Brewing Group (AB InBev)
Contact Detail:
Budweiser Brewing Group (AB InBev) Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land E-Commerce Executive in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with current employees at AB InBev. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your CRM projects or any relevant e-commerce work. This gives you a chance to stand out and show what you can bring to the table.
✨Tip Number 3
Prepare for the interview by researching AB InBev's brands and their marketing strategies. Be ready to discuss how you can contribute to their mission of building brands with people at the heart.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you're serious about joining the team and owning your role.
We think you need these skills to ace E-Commerce Executive in London
Some tips for your application 🫡
Show Your Passion for E-Commerce: When you're writing your application, let your enthusiasm for e-commerce shine through! We want to see that you’re not just looking for any job, but that you’re genuinely excited about the role and the brands we represent.
Tailor Your CV and Cover Letter: Make sure to customise your CV and cover letter for this specific role. Highlight your experience with CRM management and any relevant skills that align with our needs. We love seeing how you can bring value to our team!
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your key achievements and experiences are easy to spot. This helps us quickly see why you’d be a great fit for the E-Commerce Executive role.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at AB InBev!
How to prepare for a job interview at Budweiser Brewing Group (AB InBev)
✨Know Your Brands
Before the interview, dive deep into AB InBev's portfolio. Familiarise yourself with their brands like Stella Artois and Camden Hells. Being able to discuss these brands and their unique selling points will show your genuine interest and help you stand out.
✨Showcase Your CRM Skills
Since the role focuses on CRM management, be prepared to discuss any relevant experience you have. Bring examples of past campaigns you've worked on, especially if you've used platforms like Klaviyo. This will demonstrate your capability and readiness for the role.
✨Data-Driven Mindset
The job involves pulling KPIs and building dashboards, so brush up on your data analysis skills. Be ready to talk about how you've used data to drive decisions in previous roles or projects. This will highlight your analytical abilities and fit for the position.
✨Embrace the Fast-Paced Environment
AB InBev values resilience and agility. Prepare to share examples of how you've thrived under pressure or adapted to changing circumstances in past experiences. This will show that you're not just a problem-solver but also someone who can keep up with the dynamic nature of the role.
