Brand Manager in London

Company Description

Btc Dana is a product of the TradeV Markets Limited Group, founded in 2023. We specialize in providing Financial Services.

Headquarters: Dubai, UAE

We serve customers from 20 different countries and regions, offering robust support, Work Culture and Team Diversity. Our team, spread across various countries, offers a rich, multicultural work experience. We foster an environment that provides significant growth opportunities within the company, empowering employees to achieve their full potential. Join Us At Lynkit, we are more than just a company; we are a community of forward-thinkers and innovators.

Join us as we grow

Key Responsibilities

• Manage the full lifecycle of brand projects including planning, execution, monitoring, optimization, and review to ensure strong alignment with brand strategy.
• Lead the overall planning and cross-team collaboration for key exposure projects such as brand sponsorships, industry exhibitions, and business partnerships.
• Oversee the planning and execution of online brand activities and community projects on official website and APP channels to enhance user engagement and brand loyalty.
• Communicate brand-related requirements to the product team, follow up on development schedules and acceptance testing to ensure launch content meets brand standards.
• Coordinate resources across brand, PR, marketing, product, legal, technology departments, and external partners to ensure smooth project progress.
• Manage project timelines, budgets, quality, and KPIs to ensure efficient execution and delivery of results.
• Ensure consistent global brand visuals and language standards, strictly following brand guidelines.
• Monitor market trends and competitor activities to provide strategic recommendations aligned with brand development needs.
• Produce project documentation efficiently in both Chinese and English and act as a communication bridge between domestic and international teams and partners.
• Regularly report project progress, key milestones, risk alerts, and outcome summaries to management.
• Mentor and develop junior project team members, continuously optimizing collaboration processes and team effectiveness.

Requirements

• Bachelor\’s degree or above in Marketing, Brand Communication, Business Administration, or related fields.
• Preferably graduated from 985/211 universities or QS top 100 schools, with overseas study or cross-cultural work experience.
• Fluent in Chinese and English (spoken and written), with strong cross-cultural communication skills.
• Over 5 years of experience in brand management or project management, preferably in multinational companies or fast-paced industries.
• Proven experience leading brand sponsorship, exhibitions, business collaborations, and digital platform (website/APP) projects.
• Familiar with brand strategy and project management processes; PMP certification preferred.
• Proficient in office software and project management tools.
• Strong execution skills, good communication and coordination abilities, with leadership capability.