At a Glance
- Tasks: Lead the growth and strategy of Bspoke's distribution channels in the insurance sector.
- Company: Join Bspoke Insurance Group, MGA of the year 2025, with a dynamic culture.
- Benefits: Competitive salary, car allowance, and a range of benefits.
- Other info: Opportunity to represent Bspoke at industry events and enhance brand presence.
- Why this job: Make a real impact in a rapidly growing company with innovative insurance solutions.
- Qualifications: Experience in senior distribution roles and strong relationship management skills required.
The predicted salary is between 85000 - 120000 € per year.
Salary of £85,000 - £120,000 per annum depending on experience plus car allowance and benefits.
Hello from Bspoke Insurance Group! We know you’ll likely search for us before applying, so we’ll keep this short. The Bspoke Group provides insurance solutions tailored for an evolving world. We’re proud to have been awarded MGA of the year in the National Insurance Awards 2025.
Our vision is to offer niche products through multiple distribution channels, whilst maintaining our specialist trademark. We’re rapidly growing, and that’s where you come in.
Why join Bspoke? Joining Bspoke means more than just having a job. We don’t follow the usual corporate path – instead, we embrace a dynamic and non-traditional approach. We’re a driven, passionate team that’s genuinely excited about what we do, and we’re proud of it. Delivering exceptional experiences for both our colleagues and customers starts with ensuring a fantastic experience for our team.
Our values serve as a compass reflecting our Group’s core principles and ethics, to enable us to deliver the best outcomes for our colleagues. Here’s a snapshot of our values:
- Relentlessly collaborate
- Defeated by nothing
- Proud to be ambitious
- Agile at our core
- We are our people
The Head of Distribution will lead the strategic development, growth, and performance of Bspoke’s Intermediated distribution channels, Broker and Coverholder. This role carries responsibility for defining and executing the distribution strategy, strengthening broker relationships, identifying new growth opportunities, enhancing scheme and product proposition delivery, and ensuring distribution activity supports Bspoke’s commercial, regulatory, and customer outcomes objectives.
Key Duties & Responsibilities:
- Develop and execute Bspoke’s Intermediated distribution strategy to deliver profitable and sustainable growth across its chosen target lines and markets.
- Define market engagement priorities, segmentation, value propositions, and commercial frameworks for key broker segments.
- Lead distribution planning, forecasting, and reporting for senior leadership.
- Lead and manage the key strategic partnerships, building trusted relationships and ensuring exceptional partner experience.
- Identify, evaluate, and onboard new broker, coverholder, affinity, or scheme opportunities aligned with underwriting appetite.
- Strengthen retention and performance of existing relationships through structured account planning and service commitments.
- Alongside the MDs, lead commercial negotiations on remuneration structures, scheme terms, and delegated authority frameworks.
- Work closely with the MDs and their respective underwriting and product teams to shape our propositions and refine appetite.
- Work closely with marketing to deliver compelling broker and coverholder‑focused campaigns and a suite of tools and resources that support our partners and enable growth.
- Oversee monitoring of distribution performance, analysing KPIs such as loss ratios, conversion, retention, and revenue growth.
- Ensure all new broker, coverholder and scheme activity meets FCA regulatory expectations, including Consumer Duty and product governance.
- Lead, mentor, and develop the central distribution team to foster a high‑performance sales culture.
- Represent Bspoke at industry events, conferences, and networks to enhance brand presence.
Skills & Knowledge required:
- Strong commercial and relationship‑management skills with experience managing senior broker and coverholder relationships.
- In‑depth understanding of Commercial, Private Clients and/or Specialty insurance products, schemes, and delegated authority models.
- Proven ability to identify and convert new distribution opportunities and affinity or scheme partnerships.
- Strong negotiation and influencing capability.
- High level of commercial acumen with the ability to analyse performance metrics and drive improvements.
- Excellent communication and presentation skills.
- Strong organisational abilities with capability to manage multiple strategic priorities.
- Good understanding of FCA regulatory expectations including Consumer Duty and product governance.
- Experience in an MGA environment or delegated authority setting.
- Experience with CRM and pipeline management tools.
- Aware of digital distribution models and broker‑led digital engagement.
Experience & Qualifications:
- Significant experience in senior distribution, broker development, or commercial leadership roles within insurance.
- Demonstrable success developing and executing broker or partner growth strategies.
- Track record of managing complex commercial negotiations and performance frameworks.
- Experience collaborating with underwriting to shape propositions and support scheme development.
- Proven ability to build and maintain trusted senior‑level relationships across the broker market.
- Experience working within an MGA, insurer, or delegated authority model.
- Experience launching new schemes, products, or affinity propositions.
- Experience representing an organisation at industry events.
If this sounds like you, please apply today!
Head of Intermediated Distribution & Growth employer: Bspoke Insurance Group
At Bspoke Insurance Group, we pride ourselves on fostering a vibrant and inclusive work culture that values collaboration and innovation. As a rapidly growing company, we offer our employees exceptional growth opportunities, competitive salaries, and a comprehensive benefits package, including a car allowance. Join us in our mission to deliver tailored insurance solutions while being part of a passionate team that is dedicated to achieving excellence and making a meaningful impact in the industry.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Intermediated Distribution & Growth
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks, attend events, and join relevant groups. The more people you know, the better your chances of landing that Head of Intermediated Distribution & Growth role.
✨Tip Number 2
Show off your expertise! When you get the chance to chat with potential employers or at networking events, share your insights on distribution strategies and broker relationships. This will position you as a knowledgeable candidate who can add value to Bspoke.
✨Tip Number 3
Follow up after interviews! A quick thank-you email can go a long way. Mention something specific from your conversation to remind them why you're the perfect fit for their team.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining the Bspoke family.
We think you need these skills to ace Head of Intermediated Distribution & Growth
Some tips for your application 🫡
Do Your Homework:Before you start writing, take a moment to research Bspoke Insurance Group. Understanding our values and what we stand for will help you tailor your application to show how you fit into our dynamic team.
Showcase Your Experience:Make sure to highlight your relevant experience in senior distribution or broker development roles. Use specific examples that demonstrate your ability to drive growth and manage relationships effectively.
Be Authentic:We love genuine personalities! Don’t be afraid to let your unique voice shine through in your application. Share your passion for the insurance industry and what excites you about the role.
Apply Through Our Website:To ensure your application gets the attention it deserves, apply directly through our website. It’s the best way for us to see your application and get you on the path to joining our fantastic team!
How to prepare for a job interview at Bspoke Insurance Group
✨Know Your Stuff
Before the interview, dive deep into Bspoke Insurance Group's values and recent achievements. Familiarise yourself with their distribution strategy and how it aligns with your experience in managing broker relationships and driving growth.
✨Showcase Your Achievements
Prepare specific examples from your past roles that demonstrate your success in developing and executing distribution strategies. Highlight any complex negotiations you've led and the positive outcomes that resulted from them.
✨Ask Insightful Questions
During the interview, ask questions that show your understanding of the industry and Bspoke’s unique position within it. Inquire about their approach to enhancing broker experiences or how they measure the success of their distribution channels.
✨Emphasise Collaboration
Bspoke values collaboration, so be ready to discuss how you've worked with cross-functional teams in the past. Share examples of how you’ve partnered with underwriting, marketing, and compliance to achieve common goals.
