At a Glance
- Tasks: Drive app engagement and boost CRM-driven revenue through innovative strategies.
- Company: Join BSH Home Appliances Group, a leader in quality home solutions.
- Benefits: Enjoy bonuses, enhanced holidays, and training opportunities.
- Why this job: Make a real impact on consumer loyalty and brand engagement.
- Qualifications: Experience in app marketing, CRM platforms, and data-driven strategies.
- Other info: Be part of a supportive team with great career growth potential.
The predicted salary is between 50000 - 60000 £ per year.
Tomorrow is our home. Start at BSH Home Appliances Group if you believe in delivering quality: As a leading manufacturer of home appliances and solutions, we can rely on people in our production sites who do their best. With our global brands Bosch, Siemens, Gaggenau and Neff as well as our local brands, we fully trust in their excellent work. In return, they know we will give them the chance to extend their skills and grow. Join us now and give your career a home.
Permanent (P) Total weekly hours: 37.5
Your Responsibilities
- Growth in App & CRM-driven revenue
- Grow connection rates and monthly users across the app ecosystem
- Grow opt-in volumes across app & email channels
- Enhance consumer retention, loyalty participation, and lifetime value
- Strengthen brand loyalty post purchase on our smart home app
Your Profile
- Experience driving app engagement, CRM platforms & consumer data
- Strong understanding of customer segmentation
- Experience with lifecycle marketing and multi-channel campaign management
- Data-driven mindset & able to turn insights into actionable strategies
- Team player able to support the team deliver projects keeping in mind team KPIs, local objectives and key results
Benefits
- Bonus Scheme
- Life Assurance
- Enhanced Holiday Entitlement
- Contributory Pension Scheme
- Employee Discount and Access to BSH Reward website
- Training and Development Opportunities
- Employee assistance programme
CRM App Marketing Lead in Milton Keynes employer: BSH UK & Ireland
Contact Detail:
BSH UK & Ireland Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM App Marketing Lead in Milton Keynes
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your achievements in app engagement and CRM strategies. This is your chance to shine and demonstrate how you can drive growth.
✨Tip Number 3
Prepare for interviews by researching the company and its products. Understand their brand values and think about how your experience aligns with their goals. Tailor your answers to show you're the perfect fit for their team.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and take the initiative to connect directly with us.
We think you need these skills to ace CRM App Marketing Lead in Milton Keynes
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the job description. Highlight your experience with app engagement and CRM platforms, as these are key for us. Use specific examples that showcase your skills in driving revenue and enhancing consumer retention.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Tell us why you’re passionate about the role and how your background aligns with our goals. Don’t forget to mention your data-driven mindset and how you can turn insights into actionable strategies.
Showcase Your Team Spirit: We love team players! In your application, share experiences where you collaborated with others to achieve project goals. Highlight how you’ve supported your team in delivering results while keeping KPIs in mind.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at BSH UK & Ireland
✨Know Your CRM Inside Out
Make sure you’re well-versed in the CRM platforms mentioned in the job description. Brush up on your knowledge of customer segmentation and lifecycle marketing strategies, as these will likely come up during the interview.
✨Showcase Your Data Skills
Prepare to discuss how you've used data to drive app engagement and revenue in previous roles. Bring specific examples of how you turned insights into actionable strategies that led to measurable results.
✨Demonstrate Team Spirit
Since this role requires collaboration, think of examples where you’ve successfully worked within a team to achieve KPIs or local objectives. Highlight your ability to support others while driving projects forward.
✨Engage with Their Brand
Familiarise yourself with BSH’s brands like Bosch and Siemens. Be ready to discuss how you can enhance brand loyalty through the smart home app, showing that you understand their products and consumer base.