Senior Executive, Marketing & Business Development (CFT)

Senior Executive, Marketing & Business Development (CFT)

At BCLP, we’ve built our firm on the foundations of thinking differently. Curious, inquisitive and unbound by tradition, we’re building change within our sector and beyond.

It starts with our people, which is why we need a Senior Executive, Marketing and Business Development to join our team and play a fundamental role in the team, ensuring that the marketing and BD team deliver excellent results for the business focusing on helping our lawyers win more work and making new connections in priority areas.

This role will provide high-level quality Marketing and Business Development support within the assigned practice group(s), adhering to best practice and the chance to contribute to strategic initiatives that shape the firm’s future.

You’ll be responsible for

• Provide high level support on the development and implementation of marketing and business development plans for the department.
• Liaise with lawyers, often attending and leading meetings/calls to identify opportunities to develop business, aligning initiatives with our Firmwide strategy.
• Supporting regional, practice, sector and client focus programs and other business development initiatives as needed. This may include global and cross practice initiatives.
• Coordinate end to end practice group Rf P and proposals, including ensuring a best practice approach, management and production of individual pitches/capability statements.

Tracking and monitoring as necessary to analyse success rates.

• Compiling competitive intelligence and basic market research.
• Provide practice specific content to Firmwide pitches (e. g. panel) and non-department led pitches.
• Collaborate with colleagues and the relevant teams to lead or support practice group related tasks, from other regions as required.
• Driving seminar programs, conferences, webinars and other events. Oversee, or fully organize events, depending on requirements.
• Supporting on and contributing ideas to brand profiling projects, such as sponsorship, thought leadership and other campaigns.
• Supporting on internal and external comms e. g. PR opportunities, website and social media.
• Coordinate and implement process for directory and awards submissions, including drafting and driving the process.
• Assist with production and delivery of marketing collateral such as brochures, newsletters, briefings, blogs, etc often working with the fee earners and Knowledge Management team.
• In-depth familiarisation and active use of tools and systems such as Foundation, Dynamics, Vuture etc.
• Delegating certain tasks to the central Marketing Hub for efficient delivery of projects.
• Ensure best practices are adhered to, make suggestions to improve efficiency where possible, and share knowledge of upcoming industry trends and competitive market.
• Performing other duties as assigned.

Key relationships

• Business Development Directors and Associate Directors across global offices
• Partners, fee earners, and professional staff across all practice areas and regions
• Global Marketing team
• Knowledge and Innovation teams

Skills and experience required

• Degree educated, Marketing (CIM) related qualification desirable
• Experience in marketing or business development, ideally within professional service. Legal industry knowledge preferred, but not essential
• Knowledge and experience of assigned practice group preferred, but not essential
• Strong experience working on pitch proposals, RFPs and capability statements
• Self‑motivated and proactive, ability to work autonomously as well as part of a team
• Highly organised with impeccable attention to detail
• Able to manage competing priorities, requiring multi‑tasking and working to tight deadlines
• Proven project management, organisational and planning skills
• Excellent written and verbal communication
• Willing to work flexibly with agility across the business
• Professional, confident and at ease with all seniority levels
• Enthusiastic and eager to learn
• Proven ability to think creatively, using good judgment and decision‑making capabilities

At BCLP we understand the value of a workforce with diverse perspectives and experiences, and we believe people perform at their best when they can truly be themselves at work.

We aim to create an inclusive environment where all our employees are valued, motivated and able to be themselves.

In order to provide the best possible service to our robust client base, we are committed to recruiting, retaining, rewarding and developing our people with regard to their abilities and contributions and without reference to their background, gender, gender identity or expression, ethnic origin, age, religion, sexual orientation, socio‑economic status, political belief, disability or any other applicable protected characteristic.

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