At a Glance
- Tasks: Create engaging investment content and collaborate with teams to promote fixed income capabilities.
- Company: Leading global asset management firm with a strong international presence.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Fast-paced, collaborative environment with excellent career development opportunities.
- Why this job: Combine your passion for finance with creativity in a role that makes a real impact.
- Qualifications: Experience in asset management content creation and strong understanding of fixed income markets.
The predicted salary is between 45000 - 55000 £ per year.
We are working with a leading global asset management firm to appoint a Product Marketing Content Specialist within its product and content business unit. The organisation has a strong international presence and is seeking an experienced content professional to support the promotion of its fixed income capabilities across multiple client channels. This is a highly collaborative role focused on creating compelling investment content that supports distribution, client engagement and brand awareness.
Working closely with investment specialists, sales teams and marketing stakeholders, you will be responsible for translating complex investment concepts into clear, engaging and commercially relevant messaging. The opportunity would suit an individual with a strong understanding of asset management and investment products who enjoys combining technical knowledge with content creation in a client-focused environment.
The successful candidate will be involved in:
- Producing high-quality product content across a range of digital and print channels
- Developing compelling messaging that clearly articulates investment capabilities and product positioning
- Partnering with investment specialists, product teams and research functions to gather insights and create engaging content
- Creating and maintaining sales materials, presentations, product literature and supporting marketing collateral
- Adapting content for different audiences, including institutional investors, fund selectors and professional advisers
- Repurposing content across multiple formats, including websites, social media, presentations and client communications
- Working closely with digital and regional marketing teams to maximise content distribution and visibility
- Supporting the development of website content and featured product pages
- Coordinating with creative teams and external providers on visual content, multimedia assets and promotional materials
- Monitoring content effectiveness and identifying opportunities to enhance engagement and reach
- Ensuring all materials meet brand, regulatory and compliance standards
- Keeping product content up to date and reviewing competitor activity to maintain relevance and differentiation
The ideal candidate should have:
- Experience producing product, investment or marketing content within asset management
- Strong understanding of fixed income markets and investment products
- Excellent writing, editing and proofreading skills
- Ability to translate complex financial concepts into clear and engaging content
- Experience working with a broad range of stakeholders across investment, sales and marketing teams
- Strong presentation and storytelling capabilities
- Good knowledge of digital marketing channels, websites and social media platforms
- Experience using Microsoft Office and content management systems such as WordPress
- Strong organisational skills with the ability to manage multiple projects and deadlines
- Commercial awareness and a client-focused approach
- Excellent communication and relationship-building skills
- A proactive mindset with the ability to work effectively in a fast-paced, collaborative environment
Product Marketing Content Specialist - Fixed Income employer: Bruin
Join a leading wealth management organisation that values expertise and collaboration, offering a supportive environment where you can thrive as a Corporate Actions specialist. With opportunities for professional growth, mentoring colleagues, and engaging with complex corporate action events, this role is perfect for those looking to make a meaningful impact in a highly regulated financial services setting. Enjoy the benefits of working in a dynamic team that prioritises continuous improvement and operational excellence.
StudySmarter Expert Advice🤫
We think this is how you could land Product Marketing Content Specialist - Fixed Income
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Bruin and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Bruin are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Bruin on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Bruin. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Product Marketing Content Specialist - Fixed Income
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Bruin. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Bruin:Show us that you’ve done your homework! In your application, briefly mention what you admire about Bruin’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Bruin
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Bruin will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Bruin, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
