Global Brand Manager - the Botanist (12 months fixed-term contract) in Glasgow

Since Bruichladdich’s resurrection in 2001, our ambitions have gone beyond the simple idea of making and selling whisky and gin. Our goal was to be an antidote to the industry norm. We set course to be pioneers, provocateurs and change makers. Reconnecting land, community and spirit, re-evaluating the prescribed ‘rules’ of the industry, questioning where flavour comes from and understanding why agricultural ecosystems are important. Today, our commitment to people and the planet grows stronger, as a BCORP business, we ensure that our business is used as a force for good. With our empowered team, we pursue this bigger purpose and maintain our mission to create the most thought-provoking spirits we can.

About the Role

We’re looking for a Global Brand Manager - the Botanist to be the communications and digital custodian of the brand across all global markets, responsible for shaping, articulating and protecting the brand's identity, communications and consumer engagement strategies. The role will drive consistency and excellence across consumer-facing touchpoints, strengthening our equity in the premium plus spirits space while unlocking brand salience and desire.

What You Will Do

• Integrated Communications & Content: Own the global communications strategy, across digital, social, content, and above-the-line brand building. Oversee creative development and campaign execution in collaboration with agency partners. Lead production of global content assets and toolkits, ensuring relevance and consistency across markets. Oversee management of brand website, adding and updating content where necessary and considering SEO. Work with assigned agency to consider the approach to working with content creators and what they could bring to the brand.
• Cross-Market Brand Management: Provide strategic input into launch, media, and activation plans to ensure brand integrity and impact. Act as the central point for brand feedback, adapting strategies to address market insights and performance.
• Consumer & Cultural Insight: Translate consumer, cultural, and competitor insights into actionable brand direction. Commission and synthesize insight studies to refine positioning and strengthen emotional resonance. Actively monitor category trends to inform proactive brand decisions.
• Agency, Budget & Team Management: Lead day-to-day relationships with brand, digital, and communications agencies. Manage assigned brand budget with a focus on value creation, ROI, and asset leverage.

What You’ll Bring

• Proven experience in strategic Marketing and a successful track record across the full digital ecosystem.
• Experience in managing high profile brands in the digital space, with ownership of strategic, creative and technical projects across a full suite of channels.
• Has developed global marketing initiatives as well as market-specific output, with working knowledge of the digital and media differences of key markets (including compliance, platforms, eCommerce opportunities).
• Demonstrable eCommerce experience and a strong track record in delivering data-driven strategies, with a history of building DTC capability, output and infrastructure.
• Proven project management capability, bringing together diverse groups of stakeholders around common goals with a common language (bridging marketing and technical teams).
• A self-starter, agile, with a can-do attitude who has strong planning, organisational, budget management skills and problem-solving skills and unwavering attention to detail.
• The ability and credibility to influence, lead, and energise across all business functions.
• A great communicator and influencer with the ability to build positive relationships both internally and externally, across geographies.
• Strong and confident presentation skills to both large and small groups, ability to inspire, engage, educate and influence individuals and teams.
• Working knowledge of digital platforms, tools and interfaces including Shopify Plus, Salesforce, Social CMS tools as well as project planning software e.g. Wrike.
• Ability to travel regularly to the Glasgow office and/or Islay when required.

Why You’ll Love Working With Us

At Bruichladdich Distillery, we offer a supportive environment where your contributions are valued, and your development is encouraged. We're proud to provide:

• A Collaborative Culture: Join a team that operates with strong shared values and a spirit of collaboration.
• Opportunities for Development: Grow your skills through a range of learning and development programmes.
• Flexible Work Options: Where the role allows, you can benefit from hybrid working arrangements (up to 40% of the week working from home) and a flexitime policy.
• An Inclusive Workplace: We foster an environment that celebrates diversity, inclusion, and personal wellbeing, supported by a dedicated committee organising relevant talks, training, and events throughout the year.
• Generous Leave Entitlements: Enjoy 32 days of annual leave (including bank holidays), an additional Wellness Day, and two volunteering days annually.
• Enhanced Family Support: Our enhanced parental leave and pay policies offer support for growing families.
• Performance Recognition: A discretionary annual bonus acknowledges your hard work and achievements.
• Exclusive Discounts: Access staff discounts on our Bruichladdich and wider Rémy Cointreau product portfolio.
• Comprehensive Benefits Package: We are a Real Living Wage employer, provide private healthcare, an Employee Assistance Program, a competitive non-contributory pension scheme, 7x salary life insurance, income protection and more!

Interested in applying? We know how great people don’t necessarily always tick every box, so if your experience looks a little different but you think you’d be a good fit, we’d really encourage you to apply! Please send CV, cover letter and date of availability before 26th June 2026.