At a Glance
- Tasks: Manage and grow marketing presence in the UK through events, PR, and digital campaigns.
- Company: Join BRP Systems, a leading software provider in the fitness and leisure industry.
- Benefits: Opportunity for career growth, creative freedom, and working with a passionate team.
- Other info: Collaborate globally while making a local impact in the UK market.
- Why this job: Be part of an exciting journey in a market-leading company focused on health and well-being.
- Qualifications: 2-4 years of B2B marketing experience, creativity, and strong writing skills.
The predicted salary is between 29700 - 36300 £ per year.
BRP Systems provides software for the fitness and leisure industry, with a base in Sweden and operations across the UK and Europe.
You'll work alongside engaged, knowledgeable colleagues on products that contribute to people's health and well-being, as part of a growing international company with customers and colleagues across several countries - with room to grow your marketing and project management skills.
Join us on an exciting growth journey with a market leader in fitness management solutions.
About the role
We're now looking for a Marketing Specialist to manage and grow our presence in the UK.
You will own local marketing execution across events, PR, industry organizations, and initiatives like webinars, podcasts, and sponsorships.
You'll be part of the global marketing team, but also working closely with the UK-based sales team.
You’ll bring a creative, market-first approach - figuring out what actually resonates with UK audiences rather than applying a one‑size‑fits‑all playbook.
You will coordinate campaign activity across email, digital, and content channels, as well as working with the wider marketing team on content creation.
What you'll do
- Plan and run UK events, from trade shows to smaller partner and customer events (operations, promotion, platform setup, follow-up)
- Build and manage PR relationships and media contacts
- Represent BRP Systems within relevant industry organizations and associations
- Develop local initiatives - such as podcasts, sponsorships, guest outreach, planning, and promotion
- Coordinate campaigns across email, social, and content, and manage activity in Hub Spot (workflows, landing pages, lead nurture, reporting)
- Identify what works in the UK market and adapt marketing activity accordingly
- As part of a global marketing team create content across all channels
What we're looking for
- 2 - 4 years of hands‑on B2B marketing experience
- Experience in a marketing role, ideally within Saa S, software, or the fitness sector
- Strong network or ability to build one across events, PR, and industry bodies
- Creative instincts backed by a practical, results‑focused approach
- Strong writing and content skills
- Commercially minded - understands how marketing activity translates into pipeline and revenue
- You bring curiosity for AI tools and use them to work smarter, not just harder.
- Bachelor's degree in marketing or a related field
- Experience with Adobe Creative Suite and/or Canva
- #J-18808-Ljbffr
Regional Marketing Specialist employer: BRP Systems AB
BRP Systems is an exceptional employer that fosters a collaborative and innovative work culture, where employees are encouraged to grow their marketing and project management skills. With a focus on health and well-being, you will be part of a dynamic international team, working on impactful projects that resonate with UK audiences while enjoying the benefits of a supportive environment and opportunities for professional development.
StudySmarter Expert Advice🤫
We think this is how you could land Regional Marketing Specialist
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for BRP Systems AB and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like BRP Systems AB are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with BRP Systems AB on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at BRP Systems AB. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Regional Marketing Specialist
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit BRP Systems AB. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of BRP Systems AB:Show us that you’ve done your homework! In your application, briefly mention what you admire about BRP Systems AB’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at BRP Systems AB
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at BRP Systems AB will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At BRP Systems AB, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
