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For Companies At a Glance
- Tasks: Create and deliver engaging digital content while analysing data for maximum impact.
- Company: Join a dynamic Council team focused on enhancing community engagement.
- Benefits: Flexible working hours, professional development opportunities, and a supportive work environment.
- Why this job: Be a digital storyteller and make a real difference in your community.
- Qualifications: Creative mindset, strong communication skills, and a passion for digital media.
- Other info: Opportunity to lead on web accessibility and ensure inclusivity in communications.
The predicted salary is between 30000 - 48000 £ per year.
Are you a creative digital storyteller with a knack for data? We are looking for an enthusiastic Digital Communications Officer to join our Communications Team. We are looking for someone to join our busy team with a proven track record in planning, creating and delivering digital communications, whilst using analytical tools to adjust campaigns for maximum engagement.
Working with other members of the Communications Team, the successful candidate will use a range of digital tools and platforms to reach residents, businesses, and partners, supporting the Council's strategic objectives and enhancing its reputation.
Responsibilities
- Maintaining and growing the Council's social media presence whilst segmenting audiences and tailoring messages to improve open and click-through rates.
- Responding to media enquiries to protect and enhance the Council's reputation as part of the wider Communications Team and supporting crisis and emergency communications as required.
- Planning, creating and delivering targeted digital communications and engagement campaigns across the Council's social media, email and web platforms.
- Developing content aligned with the Council's priorities, events and campaigns.
- Using analytical tools such as Google Analytics and Meta insights to monitor campaign performance, feeding into departmental KPIs and adjusting strategies for maximum engagement.
- Writing, editing and publishing high quality content that is clear, accessible and aligned with the Council's tone of voice.
- Producing engaging multimedia content including graphics, video and photography.
- Leading on web accessibility for the Council, including designing and delivering training to colleagues and monitoring and actioning any accessibility issues to ensure all can access Council services and communications.
Requirements / Qualifications
- Be enthusiastic and self-motivated, with a can-do attitude.
- Have a fast-paced mindset to have the ability to react quickly to change.
- Pay attention to detail to ensure high quality.
- Have excellent communication and interpersonal skills.
- Work to a high level of accuracy.
- Manage time and workload effectively.
About Disability Confident
A Disability Confident employer will generally offer an interview to any applicant that declares they have a disability and meets the minimum criteria for the job as defined by the employer. It is important to note that in certain recruitment situations such as high-volume, seasonal and high-peak times, the employer may wish to limit the overall numbers of interviews offered to both disabled people and non-disabled people. For more details please refer to the employer's Disability Confident information.
Digital Communications Officer in Beeston employer: Broxtowe Borough Council
Contact Detail:
Broxtowe Borough Council Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Communications Officer in Beeston
✨Tip Number 1
Get your digital portfolio sorted! Showcase your best work, especially any campaigns you've run that had great engagement. This is your chance to shine and show us how you can tell a story through digital channels.
✨Tip Number 2
Network like a pro! Connect with people in the industry on LinkedIn or at local events. Don't be shy about reaching out to current employees at the Council; they might have insider tips that could help you stand out.
✨Tip Number 3
Prepare for the interview by brushing up on your knowledge of the Council's recent campaigns and initiatives. Show us that you're not just passionate but also informed about what we do and how you can contribute.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows us that you're keen and know where to find the good stuff!
We think you need these skills to ace Digital Communications Officer in Beeston
Some tips for your application 🫡
Show Your Creative Side: As a Digital Communications Officer, creativity is key! Make sure your application showcases your storytelling skills. Use engaging language and examples of your past work to highlight how you can bring the Council's message to life.
Be Data-Savvy: We love a candidate who can blend creativity with analytics. Mention any experience you have with tools like Google Analytics or Meta insights. Show us how you've used data to tweak campaigns for better engagement in your previous roles.
Tailor Your Application: Don’t just send a generic application! Tailor your CV and cover letter to reflect the specific responsibilities and requirements mentioned in the job description. This shows us that you’re genuinely interested in the role and understand what we’re looking for.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re proactive and keen to join our team!
How to prepare for a job interview at Broxtowe Borough Council
✨Know Your Digital Storytelling
Make sure you can showcase your creativity in digital storytelling. Prepare examples of past campaigns you've worked on, highlighting how you used data to drive engagement. This will demonstrate your ability to blend creativity with analytical skills.
✨Familiarise Yourself with Analytical Tools
Since the role involves using tools like Google Analytics and Meta insights, brush up on these platforms before the interview. Be ready to discuss how you've used them in previous roles to monitor performance and adjust strategies for better results.
✨Tailor Your Communication Style
Understand the Council's tone of voice and be prepared to discuss how you would align your content with their priorities. Bring examples of your writing that reflect clarity and accessibility, as this is crucial for the role.
✨Show Your Enthusiasm and Adaptability
The job requires a fast-paced mindset and a can-do attitude. Be ready to share instances where you've successfully adapted to change or tackled challenges head-on. This will show that you're not just qualified, but also a great fit for their dynamic team.
