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For Companies At a Glance
- Tasks: Lead market insights and empower a team to drive brand strategy.
- Company: Join Brown-Forman, a leader in the beverage industry with a focus on innovation.
- Benefits: Competitive salary, career development, and a dynamic work environment.
- Why this job: Make a real impact by shaping brand strategies across Southwest Europe.
- Qualifications: Strong analytical skills and experience in consumer insights.
- Other info: Collaborative culture with opportunities for growth and influence.
The predicted salary is between 43200 - 72000 £ per year.
The Brand and Business Insight Manager is a key member of the Southwest Europe marketing leadership team as well as a strategic thought-partner for the business. The role reports to the Marketing Director Southwest Europe (France, Italy, Iberia, Belux) while partnering closely with the Europe Africa Asia Pacific (EAA) Brand and Business Insight Director.
The person will have responsibility for deep market and consumer/shopper understanding that is relevant for the overall business understanding, aligned to Brown-Forman’s overall strategic objectives and provides the foundation for effective decision making.
The position leads, inspires and empowers a team of 2 people and partners with a wide range of internal and external stakeholders to influence brand and portfolio strategy, as well as spurring innovative thinking to accelerate business growth for the future.
Success for this position is dependent on deep-rooted curiosity, a strong drive to deliver results, excellence in communication/storytelling and influencing skills and bold, enterprise-wide thinking.
What You Will Do in This Role:
- Value Creation
- Consumer insights
Senior Regional Insights Manager - Southwest Europe employer: BROWN-FORMAN
Contact Detail:
BROWN-FORMAN Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Regional Insights Manager - Southwest Europe
✨Tip Number 1
Network like a pro! Reach out to current employees at Brown-Forman on LinkedIn or through mutual connections. A friendly chat can give us insider info and maybe even a referral!
✨Tip Number 2
Prepare for the interview by researching the company culture and recent projects. We want to show that we’re not just a good fit for the role, but also for the team and the brand’s vision.
✨Tip Number 3
Practice our storytelling skills! We need to articulate our experiences in a way that highlights our curiosity and results-driven mindset. Let’s make sure our stories resonate with the values of Brown-Forman.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure our application gets noticed. Plus, it shows we’re serious about joining the team!
We think you need these skills to ace Senior Regional Insights Manager - Southwest Europe
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Senior Regional Insights Manager. Highlight your experience in market and consumer insights, and don’t forget to showcase any leadership roles you've had. We want to see how you can inspire and empower a team!
Craft a Compelling Cover Letter: Your cover letter is your chance to tell us why you're the perfect fit for this role. Share your passion for brand strategy and how your skills align with our goals at Brown-Forman. Remember, storytelling is key, so make it engaging!
Showcase Your Curiosity: In your application, let us know about your deep-rooted curiosity and how it drives your work. We love candidates who are eager to learn and explore new ideas, especially when it comes to understanding consumer behaviour and market trends.
Apply Through Our Website: For the best chance of success, make sure to apply through our website. It’s the easiest way for us to keep track of your application and ensures you’re considered for the role. We can’t wait to see what you bring to the table!
How to prepare for a job interview at BROWN-FORMAN
✨Know Your Market
Before the interview, dive deep into the market landscape of Southwest Europe. Understand the key trends, consumer behaviours, and competitive dynamics in France, Italy, Iberia, and Belux. This knowledge will not only impress your interviewers but also show that you’re genuinely interested in the role and the company.
✨Showcase Your Leadership Skills
As a Senior Regional Insights Manager, you'll be leading a team. Prepare examples of how you've inspired and empowered teams in the past. Think about specific situations where your leadership made a difference, and be ready to discuss your approach to fostering collaboration and innovation.
✨Master the Art of Storytelling
This role requires excellent communication and storytelling skills. Practice articulating your insights and experiences in a compelling way. Use the STAR method (Situation, Task, Action, Result) to structure your responses, making sure to highlight how your insights have driven business decisions in previous roles.
✨Prepare Thought-Provoking Questions
Interviews are a two-way street. Prepare insightful questions that demonstrate your curiosity and strategic thinking. Ask about the company's vision for growth in the region, how they measure success in insights, or what challenges they foresee in the market. This shows you're not just looking for a job, but are genuinely invested in the company's future.
