Senior Consumer & Shopper Insights Lead – FMCG Growth
Senior Consumer & Shopper Insights Lead – FMCG Growth

Senior Consumer & Shopper Insights Lead – FMCG Growth

Full-Time 43200 - 72000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead consumer insights projects to shape brand strategies and drive growth.
  • Company: Top spirits company in Greater London with a focus on innovation.
  • Benefits: Competitive pay, premium benefits, and opportunities for professional development.
  • Why this job: Make a real impact on brand growth in a dynamic FMCG environment.
  • Qualifications: 5+ years in FMCG, strong leadership, and excellent communication skills.
  • Other info: Join a vibrant team and elevate your career in a leading industry.

The predicted salary is between 43200 - 72000 £ per year.

A leading spirits company in Greater London seeks a Senior Consumer & Shopper Insights Analyst to create effective brand strategies and collaboration with teams.

Applicants should have over 5 years' experience in FMCG branded products, leadership in consumer insights, and excellent communication skills.

The role requires managing multiple research projects and providing strategic insights to drive brand growth.

The company offers competitive compensation and a range of premium benefits.

Senior Consumer & Shopper Insights Lead – FMCG Growth employer: BROWN-FORMAN

As a leading spirits company in Greater London, we pride ourselves on fostering a dynamic work culture that encourages innovation and collaboration. Our employees benefit from competitive compensation packages, premium benefits, and ample opportunities for professional growth within the FMCG sector, making us an excellent employer for those seeking meaningful and rewarding careers.
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Contact Detail:

BROWN-FORMAN Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Consumer & Shopper Insights Lead – FMCG Growth

Tip Number 1

Network like a pro! Reach out to industry contacts on LinkedIn or attend FMCG events. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream role.

Tip Number 2

Prepare for those interviews! Research the company and its brand strategies thoroughly. We want you to be able to discuss how your insights can drive their growth, so come armed with examples of your past successes.

Tip Number 3

Showcase your leadership skills! During interviews, highlight your experience in managing research projects and leading teams. We need to see how you can inspire others and contribute to effective collaboration.

Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us.

We think you need these skills to ace Senior Consumer & Shopper Insights Lead – FMCG Growth

Consumer Insights
Brand Strategy
FMCG Experience
Leadership Skills
Communication Skills
Research Project Management
Strategic Thinking
Collaboration Skills

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your experience in FMCG and consumer insights. We want to see how your background aligns with the role, so don’t be shy about showcasing relevant projects and achievements!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re passionate about this role and how your skills can contribute to our brand strategies. Keep it engaging and personal – we love a good story!

Showcase Your Leadership Skills: Since this role involves leading research projects, make sure to highlight any leadership experiences you’ve had. We’re looking for someone who can inspire teams and drive insights, so share examples of how you’ve done this in the past.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy – just follow the prompts!

How to prepare for a job interview at BROWN-FORMAN

Know Your FMCG Inside Out

Make sure you brush up on the latest trends and challenges in the FMCG sector. Familiarise yourself with the company's products and their market positioning. This will help you demonstrate your expertise and show that you're genuinely interested in the role.

Showcase Your Leadership Skills

Prepare examples of how you've led consumer insights projects in the past. Be ready to discuss how you managed teams, collaborated with different departments, and drove strategic decisions based on your findings. This will highlight your ability to lead and influence within the company.

Communicate Clearly and Confidently

Since excellent communication skills are a must for this role, practice articulating your thoughts clearly. Use the STAR method (Situation, Task, Action, Result) to structure your answers, especially when discussing past experiences. This will help you convey your insights effectively.

Prepare Questions That Matter

Think of insightful questions to ask your interviewers about the company's brand strategies and future growth plans. This shows that you're not just focused on getting the job but are also invested in the company's success and direction.

Senior Consumer & Shopper Insights Lead – FMCG Growth
BROWN-FORMAN

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