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- Tasks: Lead commercial strategy and drive growth across Nordic and Baltic regions.
- Company: Join Brown-Forman, a premium spirits company with a focus on teamwork and innovation.
- Benefits: Competitive pay, premium benefits, and opportunities for personal and professional growth.
- Why this job: Make a real impact in a dynamic environment while developing your leadership skills.
- Qualifications: 8+ years in FMCG, strong negotiation skills, and a strategic mindset.
- Other info: Be part of a diverse team that values collaboration and creativity.
The predicted salary is between 43200 - 72000 £ per year.
Lead the commercial strategy for NWE Partner Markets, collaborating with distributors and regional management to drive growth. Reporting to the NWE Commercial Director and forming part of the NWE Extended Leadership team, this role is key to Brown-Forman’s regional success.
Your Role:
- Strategy & Business Development (30%)
- Leading, developing and translating the B-F commercial strategy, aligned with B-F brand’s strategy and the long-term B-F priorities.
- Explore and accelerate new growth opportunities and lead B-F portfolio expansion across the territory.
- Identify opportunities to optimize, streamline and improve ways of working and business operations in close collaboration with key cross-functional stakeholders.
- Distributor Management and Execution of Commercial/Portfolio/Channel Strategy Plans (40%)
- Develop and strengthen sustainable partnerships and collaborative relationships with the distributor teams, leading with influence as the main commercial point of contact.
- Build annual sales plans (Market/Portfolio/Channel) and deliver against Sales targets focusing on Key Performance Indicators and qualitative targets.
- Lead development and management of route-to-consumer models and negotiate distributor contracts to drive long-term, sustainable growth.
- Collaborate with B-F Marketing team and Finance business partner on defining Annual Country/Brand Business Plans.
- Plan and Activity Evaluation (20%)
- Monitor trade spend provided via price structures/value chain ensuring efficient trade investment.
- Partner with B-F marketing team in the process of planning, ordering and allocating global POSMs.
- Monitor the value chain to effectively manage Net Sales and Margin, whilst identifying and implementing key Revenue Growth Management initiatives.
- Business Updates / Ad-hoc Initiatives (10%)
- Provide updates to the leadership team on market environment, portfolio/channel developments and promotional activities.
- Lead rolling forecasting updates for the market(s) and ensure resource allocation supports relevant growth expectations.
What You Bring to the Table:
- Preferred location London.
- 8+ years’ experience in the FMCG industry, preferably spirits/image products.
- Deep commercial understanding with +8 years of direct customer/distributor expertise.
- Strategic vision and thinking ability, possess out-of-box thinking to uncover new market, portfolio, channel opportunities.
- Commercial acumen, ability to translate business strategy into operational tactics.
- Demonstrated ability to manage, prioritize and complete workload for self and team in a high pressure/fast-paced environment.
- Excellent negotiation and communication skills (influencing, listening, presenting, writing, fluent English).
- Emotionally intelligent, self-motivated, high-energy, can-do attitude.
- Willing to travel up to 20% of time.
- IT literate, project & time management skills.
Who We Are:
We believe great people build great brands. Being a part of Brown-Forman means you will grow both personally and professionally. You will have the opportunity to solve problems, seize opportunities, and generate bold ideas.
What We Offer:
Total Rewards at Brown-Forman is designed to engage our people to ensure sustainable and profitable growth for generations to come. We offer equitable pay structures for individual and company performance alongside a premium employee experience.
If you are ready to become a part of our team and drive our business to new heights, we want to hear from you!
Business Development Manager employer: BROWN-FORMAN
Contact Detail:
BROWN-FORMAN Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their products and market strategies, especially in the FMCG sector. This will help you tailor your responses and show that you're genuinely interested in the role.
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience aligns with the role of Business Development Manager. Highlight your strategic vision and commercial acumen to demonstrate that you’re the perfect fit for driving growth.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the team at Brown-Forman and contributing to our success.
We think you need these skills to ace Business Development Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Business Development Manager role. Highlight your experience in FMCG and distributor relationships, as these are key for us. Use specific examples that showcase your strategic vision and commercial acumen.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re the perfect fit for our team at Brown-Forman. Mention your passion for the spirits industry and how your skills align with our goals. Keep it engaging and personal!
Showcase Your Achievements: Don’t just list your responsibilities; showcase your achievements! Use metrics to demonstrate how you’ve driven growth or improved processes in previous roles. We love seeing quantifiable results that reflect your impact.
Apply Through Our Website: We encourage you to apply through our website for the best experience. It’s straightforward and ensures your application gets to the right people. Plus, you’ll find all the details you need about the role and our company culture there!
How to prepare for a job interview at BROWN-FORMAN
✨Know Your Market
Before the interview, dive deep into the Nordic and Baltic markets. Understand the key players, trends, and challenges in the FMCG sector, especially in spirits. This knowledge will help you demonstrate your strategic vision and commercial acumen during the discussion.
✨Showcase Your Relationships
Be prepared to discuss your experience with distributor management. Highlight specific examples of how you've built sustainable partnerships and influenced teams. This will show that you can lead effectively and drive growth, which is crucial for the role.
✨Prepare for Scenario Questions
Expect questions that assess your problem-solving skills and ability to manage high-pressure situations. Think of past experiences where you had to make tough decisions or negotiate effectively. Use the STAR method (Situation, Task, Action, Result) to structure your answers.
✨Align with Company Values
Familiarise yourself with Brown-Forman's values and culture. Be ready to discuss how your personal values align with theirs, especially around teamwork and diversity. This will show that you're not just a fit for the role, but also for the company as a whole.
