Senior Category Manager Off-Trade and eCommerce
Senior Category Manager Off-Trade and eCommerce

Senior Category Manager Off-Trade and eCommerce

London Full-Time 43200 - 72000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead strategic plans for spirits categories and enhance customer experiences.
  • Company: Join Brown-Forman, a premium spirits company that values growth and teamwork.
  • Benefits: Enjoy competitive pay, holiday bonuses, and flexible work options.
  • Why this job: Be part of a dynamic team that encourages bold ideas and personal development.
  • Qualifications: Strong leadership skills and a visionary mindset are essential.
  • Other info: Office located in Fitzrovia, London; hybrid work model with 4 days in-office.

The predicted salary is between 43200 - 72000 £ per year.

Senior Category Manager Off-Trade and eCommerce We believe great people build great brands. And we know there is Nothing Better in the Market than a career at Brown-Forman. Being a part of Brown-Forman means you will grow both personally and professionally. You will have the opportunity to solve problems, seize opportunities, and generate bold ideas. You will belong to a place where teamwork matters and where you are encouraged to bring your best self to work. Total Rewards At Brown-Forman, we believe in recognizing the bold ideas, ethical decisions, and winning results that make the company’s short- and long-term success possible. This recognition comes in many forms, to include your base salary, holiday bonus, and any incentives you may earn. We create an environment that nurtures and prioritizes continuous learning. At Brown-Forman, you are empowered to take charge of your own development with a variety of customized, award-winning programs available for every step of your career journey. Nothing Better in the Market We believe great people build great brands. And we know there is Nothing Better in the Market than a career at Brown-Forman. Being a part of Brown-Forman means you will grow both personally and professionally. You will have the opportunity to solve problems, seize opportunities, and generate bold ideas. You will belong to a place where teamwork matters and where you are encouraged to bring your best self to work. Total Rewards At Brown-Forman, we believe in recognizing the bold ideas, ethical decisions, and winning results that make the company’s short- and long-term success possible. This recognition comes in many forms, to include your base salary, holiday bonus, and any incentives you may earn. We create an environment that nurtures and prioritizes continuous learning. At Brown-Forman, you are empowered to take charge of your own development with a variety of customized, award-winning programs available for every step of your career journey. Nothing Better in the Market We believe great people build great brands. And we know there is Nothing Better in the Market than a career at Brown-Forman. Being a part of Brown-Forman means you will grow both personally and professionally. You will have the opportunity to solve problems, seize opportunities, and generate bold ideas. You will belong to a place where teamwork matters and where you are encouraged to bring your best self to work. Total Rewards At Brown-Forman, we believe in recognizing the bold ideas, ethical decisions, and winning results that make the company’s short- and long-term success possible. This recognition comes in many forms, to include your base salary, holiday bonus, and any incentives you may earn. This is a pivotal role, with the responsibility to generate and implement strategies to drive growth for our customers’ spirits categories. Working across Grocery, your time will be spent building relationships with our customers, collaborating with internal teams and generating insights which will change the way people shop and unlock category growth. This a role that requires to be in the office 4 days a week and Fridays working from home. Our office is in Fitzrovia in central London. What You Can Expect Be at the forefront of creating and executing strategic plans for your assigned customers Support the development and creation of a three year category vision that will transform our customers’ business. Curating the right mix of products within spirits, planning their placement, and influencing visual merchandising to enhance the customer experience and drive sales. Creating compelling sell-in stories for Innovation to engage and gain distribution across the trade Regularly tracking and analysing the performance of your customers against key metrics will be essential to identify areas for improvement. Scope and embed the picture of success for Brown Forman across your key customers Work with senior stakeholders in our customers’ businesses to identify opportunities and build collaborative, joint business plans to grow the spirits category for both the customer and Brown Forman. Become our customers’ leading and influential whisky category partner. Working collaboratively with the Brown Forman teams joining the dots between shopper, consumer, brand and commercial to create powerful insight that gives our customers a competitive advantage What You Bring to the Table Ability to excite and engage people with the power of insight led strategy and ideas High energy self-starter, independently prioritising tasks, challenging current thinking and leading change Commercially aware and able to integrate customer agenda into thinking Provide strong leadership, direction and growth opportunities for Category Specialist who will be directly reporting into you What Makes You Unique Visionary thinker bringing long-term, broad perspective, big picture strategic insight, step change strategies Strong business acumen, able to identify and distil key issues and opportunities A change agent, with a strong drive for results, who drives projects through the business Persuasive, able to put across a point of view convincingly, leveraging diverse thinking Works powerfully with and through people, using influence to accomplish goals. Innovative mindset, out of the box thinker, recognising opportunities and delivering creative solutions Who We Are We believe great people build great brands. And we know there is Nothing Better in the Market than a career at Brown-Forman. Being a part of Brown-Forman means you will grow both personally and professionally. You will have the opportunity to solve problems, seize opportunities, and generate bold ideas. You will belong to a place where teamwork matters and where you are encouraged to bring your best self to work. What We Offer Total Rewards at Brown-Forman is designed to engage our people to ensure sustainable and profitable growth for generations to come. As a premium spirits company, we offer equitable pay structures for individual and company performance alongside a premium employee experience. We offer a range of premium benefits that reflect our company values and meet the needs of our diverse workforce. #jackdaniels #LI Brown-Forman Corporation is committed to equality of opportunity in all aspects of employment. It is the policy of Brown-Forman Corporation to provide full and equal employment opportunities to all employees and potential employees without regard to race, color, religion, national or ethnic origin, veteran status, age, gender, gender identity or expression, sexual orientation, genetic information, physical or mental disability or any other legally protected status. #J-18808-Ljbffr

Senior Category Manager Off-Trade and eCommerce employer: Brown-Forman Australia Pty. Ltd.

At Brown-Forman, we pride ourselves on fostering a dynamic work environment where innovation and teamwork thrive. Located in the vibrant Fitzrovia area of central London, our office culture prioritises personal and professional growth, offering tailored development programmes and competitive rewards that recognise your contributions. Join us to be part of a forward-thinking team that values bold ideas and empowers you to make a meaningful impact in the spirits industry.
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Contact Detail:

Brown-Forman Australia Pty. Ltd. Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Category Manager Off-Trade and eCommerce

✨Tip Number 1

Familiarise yourself with the spirits category and current market trends. Understanding what drives consumer behaviour in off-trade and eCommerce will help you speak confidently about strategies that can enhance growth.

✨Tip Number 2

Network with professionals in the industry, especially those who have experience in category management. Engaging with them can provide insights into the role and may even lead to referrals.

✨Tip Number 3

Prepare to discuss your leadership style and how you can inspire a team. Highlighting your ability to drive change and influence others will resonate well with the hiring managers.

✨Tip Number 4

Showcase your analytical skills by being ready to discuss how you've used data to inform decisions in previous roles. This is crucial for tracking performance and identifying areas for improvement.

We think you need these skills to ace Senior Category Manager Off-Trade and eCommerce

Strategic Planning
Category Management
Relationship Building
Data Analysis
Commercial Awareness
Leadership Skills
Insight Generation
Visual Merchandising
Project Management
Persuasion and Influence
Change Management
Collaboration
Problem-Solving Skills
Creativity and Innovation

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience and skills that align with the Senior Category Manager role. Focus on your achievements in category management, eCommerce, and any leadership roles you've held.

Craft a Compelling Cover Letter: Use your cover letter to tell a story about your passion for the spirits industry and how your insights can drive growth. Mention specific strategies you've implemented in previous roles that relate to the responsibilities outlined in the job description.

Showcase Your Analytical Skills: In your application, emphasise your ability to track and analyse performance metrics. Provide examples of how you've used data to inform decisions and drive category growth in past positions.

Highlight Team Collaboration: Since teamwork is crucial for this role, include examples of how you've successfully collaborated with cross-functional teams. Discuss how you’ve built relationships with stakeholders to achieve common goals.

How to prepare for a job interview at Brown-Forman Australia Pty. Ltd.

✨Understand the Company Culture

Before your interview, take some time to research Brown-Forman's values and culture. They emphasise teamwork and personal growth, so be prepared to discuss how you align with these principles and how you can contribute to their collaborative environment.

✨Showcase Your Strategic Thinking

As a Senior Category Manager, you'll need to demonstrate your ability to create and execute strategic plans. Prepare examples of past experiences where you've successfully developed strategies that drove growth, particularly in the spirits category or similar markets.

✨Prepare Insightful Questions

During the interview, ask insightful questions about the company's vision for the future and how they plan to innovate within the spirits category. This shows your genuine interest in the role and your proactive approach to understanding their business.

✨Highlight Your Leadership Skills

Since this role involves leading a team, be ready to discuss your leadership style and how you've successfully guided teams in the past. Share specific examples of how you've motivated others and driven results through collaboration and influence.

Senior Category Manager Off-Trade and eCommerce
Brown-Forman Australia Pty. Ltd.
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