At a Glance
- Tasks: Drive sales and build relationships in the On Trade & Prestige sector.
- Company: Join Brown-Forman, a leading premium spirits company with a focus on growth.
- Benefits: Competitive pay, premium benefits, and a supportive work environment.
- Why this job: Make an impact by shaping brand strategies and driving business growth.
- Qualifications: Sales experience in On Trade and Wholesale channels, strong analytical skills.
- Other info: Collaborative culture with opportunities for personal and professional development.
The predicted salary is between 36000 - 60000 £ per year.
We believe great people build great brands. Being a part of Brown-Forman means you will grow both personally and professionally. You will have the opportunity to solve problems, seize opportunities, and generate bold ideas. You will belong to a place where teamwork matters and where you are encouraged to bring your best self to work.
Meaningful Work From Day One
This is an important role within Brown-Forman UK's On Trade & Prestige function, pivotal in executing the channel strategy. You'll be accountable for delivering key performance indicators across the B-F portfolio within the region, including distribution volume, pricing, brand education, visibility, and promotions. Collaborating with your business unit leadership team, you will define sales, distribution, promotion goals, and commercial strategies for MPO customers. This includes analyzing performance, implementing, and evaluating trade and consumer promotions. Crucially, this role demands a proven On Trade track record, a strong understanding of the IFT and Wholesale sub channels, and the ability to drive a premium portfolio. Building and maintaining an effective regional network is essential, with significant time spent in trade at customer meetings to foster strong relationships. Your network of decision-making stakeholders will be critical.
What You Can Expect
- Contribute to the Channel Strategy: Influence and drive distribution through direct engagement with MPO operators.
- Development of account plans: Including volume, promotional activity, visibility, logistics and financial information along with KPIs for measuring results.
- Build and Maintain Key Relationships: Cultivate a strong network, prioritising in-trade engagement.
- Achieve Sales and Distribution Goals: Deliver targets for MPO customers in the account base.
- Manage Pricing and Promotions: Oversee pricing, brand education, visibility, and promotional activities in account base.
- Analyze Performance and Evaluate Initiatives: Assess the impact of sales, distribution, and promotions.
- Drive Business Development: Pursue growth opportunities through a new business pipeline.
- Foster Internal Partnerships: Build strong relationships across Brown-Forman.
- Participate in Team Development: Nurture a high-performing team focused on collaboration.
What You Bring to the Table
- Strong knowledge of the On Trade and Wholesale channels.
- Established network within the On Trade and Wholesale channels.
- Significant sales experience covering a range of On Trade and Wholesale environments, ability to quickly infer customer and regional needs as well as the ability to unlock insights from data and use them to drive growth with our trade partners.
- Depth of experience in customer negotiations at a regional level, and a sound knowledge of the UK.
- Strong Business Acumen, P&L experience.
- Passion for brands and a proven ability to deliver brand sales stories.
What Makes You Unique
- Fluent English (spoken and written).
- Strong analytical, commercial, and problem-solving skills.
- Excellent influencing skills with the ability to convey sales information clearly, concisely, and visually.
- Self-motivated with a proven ability to identify issues and projects, plan and prioritise effectively, and manage multiple projects to completion by deadlines.
- Strong business acumen, judgment, and strategic capabilities.
- Superior communication skills (listening, presentations, written).
- Ability to build strong relationships at all levels with strong stakeholder awareness.
- Collaborative team player with conflict management skills.
- Adaptable, flexible, and resilient.
- IT literate in Google and MS Office applications.
Who We Are
We believe great people build great brands. Being a part of Brown-Forman means you will grow both personally and professionally. You will have the opportunity to solve problems, seize opportunities, and generate bold ideas. You will belong to a place where teamwork matters and where you are encouraged to bring your best self to work.
What We Offer
Total Rewards at Brown-Forman is designed to engage our people to ensure sustainable and profitable growth for generations to come. As a premium spirits company, we offer equitable pay structures for individual and company performance alongside a premium employee experience. We offer a range of premium benefits that reflect our company values and meet the needs of our diverse workforce.
Regional Account Executive - MPO London employer: Brown-Forman Australia Pty. Ltd.
Contact Detail:
Brown-Forman Australia Pty. Ltd. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Regional Account Executive - MPO London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the On Trade and Wholesale channels. Attend industry events, join relevant groups on social media, and don’t be shy about reaching out to potential contacts. Remember, it’s all about building those relationships that can help you land that dream job!
✨Tip Number 2
Show off your sales skills! When you get the chance to chat with hiring managers or during interviews, share specific examples of how you've driven sales and achieved targets in previous roles. Use data to back up your claims – numbers speak volumes!
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out directly to companies you admire, like Brown-Forman, and express your interest in working with them. A well-timed email can make a huge difference and show your enthusiasm.
✨Tip Number 4
Prepare for interviews by researching the company and its products. Understand their brand story and be ready to discuss how you can contribute to their goals. Tailor your pitch to align with their values and demonstrate how you can bring your best self to work!
We think you need these skills to ace Regional Account Executive - MPO London
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for the role shine through! We want to see how much you care about the On Trade and Wholesale channels, so share your experiences and what excites you about working with our premium portfolio.
Tailor Your Application: Make sure to customise your application to reflect the specific skills and experiences mentioned in the job description. We love seeing candidates who take the time to align their background with what we’re looking for, especially in terms of sales and relationship-building.
Be Clear and Concise: We appreciate a well-structured application that gets straight to the point. Use clear language and bullet points where necessary to highlight your achievements and skills. Remember, we’re looking for strong communication skills, so make your application easy to read!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team at Brown-Forman.
How to prepare for a job interview at Brown-Forman Australia Pty. Ltd.
✨Know Your On Trade Inside Out
Make sure you brush up on your knowledge of the On Trade and Wholesale channels. Understand the key players, trends, and challenges in the market. This will help you demonstrate your expertise and show that you're ready to hit the ground running.
✨Showcase Your Networking Skills
Prepare examples of how you've built and maintained strong relationships in previous roles. Be ready to discuss your established network within the On Trade and Wholesale channels, as this is crucial for success in the role.
✨Be Data-Driven
Familiarise yourself with key performance indicators and be prepared to discuss how you've used data to drive growth in past positions. Highlight your analytical skills and how they can benefit Brown-Forman's objectives.
✨Demonstrate Your Passion for Brands
Express your enthusiasm for the brands you'll be working with. Share stories about how you've successfully delivered brand sales stories in the past, and how you plan to do the same at Brown-Forman.