At a Glance
- Tasks: Create and manage engaging marketing content across various platforms.
- Company: Join Hedron Network, a vibrant community supporting independent brokers for over 20 years.
- Benefits: Enjoy hybrid working options and a collaborative team environment.
- Why this job: Be part of a mission-driven company that values creativity and teamwork in the insurance sector.
- Qualifications: Experience in copywriting and editing; creativity and strong communication skills are essential.
- Other info: Opportunity to work on diverse projects and develop strong business relationships.
The predicted salary is between 36000 - 60000 £ per year.
Role: Content Marketer
Reports to: Head of Marketing
Hours: Full-time (35 hours per week)
Location: London (Hybrid working available)
Job purpose
Create, plan, edit and maintain marketing content activity for Hedron Network, supporting the Head of Marketing and working alongside the Broker Communication & Events Executive. This role is designed to support strategic content work for client-facing, public-facing and internal communications in line with the business' goals.
Responsibilities
- Copywriting: creating content for our broker-facing and public channels, including the Hedron Hub (client-facing extranet), website, social, email and marketing materials e.g. brochure updates, service/product launches
- Copy editing: support in review of insurer, service provider and teammate-produced comms e.g. client bulletins from service teams, product launch materials, etc
- Digital content production for external use e.g. accompanying graphics for press releases, materials for website; support on production/update of marketing and sales collateral such as one-pagers, in liaison with our third party designer.
- Supporting on press releases, alongside the Head of Marketing and our external PR consultant
- Involved in team coordination of marketing campaign delivery
- Reporting on content performance and supporting strategic plans to improve engagement
Skills & Competencies
The ideal person for this role will be a practiced and skilled copywriter, an excellent verbal and written communicator, skilled in distilling complex ideas into simple, accessible written work. Creative flair and the ability to build on concepts in a team environment are important. They should be competent across core ICT systems including Microsoft Word, Excel and Powerpoint. Knowledge of Pancentric, Umbraco, and/or Wordpress would be advantageous. They should be able to work effectively across multiple projects at once with the ability to manage their work based on agreed priorities and determine resource requirements. Experience in financial services/insurance industry a benefit, but not essential.
Role requirements
We’re looking for someone with experience in copy writing and copy editing, with a creative eye and drive to build strong, effective marketing communications across multiple channels. The ideal candidate will have experience in creating copy for a range of applications, and will be practiced in finding and developing the right tone of voice for a business. They should be proactive, with excellent planning and organizational skills and the ability to develop and maintain strong business relationships with stakeholders both inside and outside of the business.
About Hedron Network
Our mission is to create the most vibrant, high quality and participative insurance community in the UK. For over 20 years we’ve worked in partnership with independent brokers, supporting them in their growth journey. We truly believe that for brokers, insurers and our teammates alike, our strength is collective. The brokers who join our network are partners, not members - we work alongside them in their business to help them achieve their goals. Hedron supports Partner Brokers with market access and placement, systems and business efficiency, compliance, client money management, development and insight, strategic growth planning, people and performance, acquisition and succession, and claims and risk management. We take a consultative approach to get to the heart of what’s important to each broking business, rather than fitting them into a one-size-fits-most proposition.
For more information please apply online or contact Dan Hurley.
Content Marketer employer: Brown & Brown
Contact Detail:
Brown & Brown Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Marketer
✨Tip Number 1
Familiarise yourself with the Hedron Network's mission and values. Understanding their focus on building a vibrant insurance community will help you tailor your conversations and demonstrate your alignment with their goals during interviews.
✨Tip Number 2
Showcase your copywriting skills by preparing a portfolio of diverse writing samples. Include examples that reflect your ability to distil complex ideas into accessible content, as this is a key requirement for the Content Marketer role.
✨Tip Number 3
Network with professionals in the financial services and insurance sectors. Engaging with industry peers can provide insights into current trends and challenges, which you can discuss in your application or interview to demonstrate your industry knowledge.
✨Tip Number 4
Prepare to discuss your experience with digital content production tools like Umbraco or Wordpress. Even if you're not an expert, showing a willingness to learn and adapt to new technologies can set you apart from other candidates.
We think you need these skills to ace Content Marketer
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your copywriting and editing experience. Focus on relevant skills such as content creation for various channels, and any experience in the financial services or insurance industry.
Craft a Compelling Cover Letter: Write a cover letter that showcases your creative flair and ability to distil complex ideas into accessible content. Mention specific examples of past work that align with the responsibilities outlined in the job description.
Showcase Your Portfolio: Include a portfolio of your best writing samples that demonstrate your versatility across different formats, such as brochures, social media posts, and press releases. This will give the hiring team a clear view of your capabilities.
Highlight Relevant Tools Experience: If you have experience with content management systems like Umbraco or Wordpress, be sure to mention this in your application. Familiarity with these tools can set you apart from other candidates.
How to prepare for a job interview at Brown & Brown
✨Showcase Your Copywriting Skills
Prepare samples of your previous work that highlight your copywriting and editing abilities. Be ready to discuss the thought process behind your writing and how you adapt your tone for different audiences.
✨Understand the Company’s Voice
Familiarise yourself with Hedron Network's existing content and brand voice. This will help you demonstrate how you can align your writing style with their communication strategy during the interview.
✨Be Ready to Discuss Digital Content Production
Since the role involves digital content production, be prepared to talk about your experience with tools like Umbraco or Wordpress. Highlight any projects where you created graphics or marketing materials to support your content.
✨Demonstrate Your Organisational Skills
The ability to manage multiple projects is crucial. Share examples of how you've successfully prioritised tasks in the past, especially in a fast-paced environment, to show you can handle the demands of this role.