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- Tasks: Drive sales growth and manage the full sales process for Broughton Sanctuary.
- Company: Join a unique retreat destination with a focus on wellbeing and exceptional client experiences.
- Benefits: Flexible hours, professional development, annual bonus, and discounts for family and friends.
- Why this job: Be part of a dynamic team and make a real impact in the hospitality industry.
- Qualifications: Proven sales experience, excellent communication skills, and a passion for the wellbeing sector.
- Other info: Work in a beautiful environment with great career growth opportunities.
The predicted salary is between 36000 - 60000 £ per year.
As Business Development Lead, you will play a pivotal role in driving sales growth across Broughton Sanctuary's retreat and exclusive use markets. You will be responsible for managing the full sales process - from qualified lead through to closing. Working collaboratively with the marketing, operations, and hospitality teams to deliver exceptional client experiences. This is an exciting opportunity for a dynamic and motivated sales professional who thrives on relationship building, closing deals, and contributing to the growth of a truly unique destination.
Key Responsibilities
- Sales & Business Development
- Take ownership of all qualified leads generated via marketing channels, direct enquiries, and recommendations.
- Manage enquiry handling, qualification process, proposal creation, site visits, negotiation, and closing.
- Upsell activities, extras and promote rebooking.
- Develop and maintain a strong pipeline of opportunities in Pipedrive, ensuring all activity is accurately recorded and tracked.
- Work collaboratively with lead generators across Broughton Sanctuary to maximise opportunities and cross-sell experiences and packages.
- Deliver against monthly and quarterly sales targets and contribute to the wider revenue goals of the business.
- Collaboration & Communication
- Work closely with the Retreat Event Planner and Avalon Centre Manager to ensure seamless handover from sales to operations, ensuring all client requirements are fully communicated.
- Liaise with internal departments to coordinate proposals and deliver tailored experiences.
- Attend team meetings and contribute ideas to strengthen the overall commercial strategy.
- Client Relationship Management
- Build and nurture long-term relationships with retreat leaders, corporate clients, and event organisers.
- Provide exceptional customer service and act as a trusted advisor for clients seeking bespoke retreat and exclusive-use experiences.
- Gather client feedback and insights to inform future business development strategies.
- Market & Product Knowledge
- Develop a deep understanding of the retreat, wellbeing, and niche events market to effectively position Broughton Sanctuary as a leading destination.
- Keep up to date with market trends, competitor offerings, and client needs to identify new opportunities for growth.
Requirements
- Essential:
- Proven experience in sales, business development, or account management—ideally within hospitality, events, or the wellbeing/retreat sector.
- Demonstrated success in managing the full sales cycle and closing business.
- Proficient in using Pipedrive or similar CRM systems.
- Excellent communication, negotiation, and presentation skills.
- Highly organised, target-driven, and self-motivated.
- Ability to work collaboratively with a diverse range of internal and external stakeholders.
- Desirable:
- Knowledge or interest in the retreat and wellbeing industry.
- Experience working in a high-end hospitality, events, or destination environment.
- A proactive approach to learning and adapting to Broughton's unique ethos and offerings.
Working Arrangements:
- 40 hours per week, Monday-Friday.
- Weekend work required as part of a rota system (day off in lieu).
- Office-based at Broughton Sanctuary. Flexible working arrangements can be discussed.
Benefits
- Flexible working hours available.
- Professional development opportunities.
- Annual discretionary bonus.
- Pension contribution.
- Access to Sanctuary Wellbeing Schedule.
- Subsidised food at Utopia Bistro.
- Family & Friends discounts on Sanctuary stays and events.
- Opportunity to work in a beautiful and unique environment.
- Free parking.
Business Development Manager in Broughton employer: Broughton Sanctuary & Avalon Wellbeing
Contact Detail:
Broughton Sanctuary & Avalon Wellbeing Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Manager in Broughton
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant groups on social media, and don’t be shy about reaching out to potential contacts. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Practice your pitch! When you get the chance to meet someone from Broughton Sanctuary or similar companies, be ready to talk about your experience and how you can drive sales growth. Keep it concise and engaging—show them why you’re the perfect fit for the role.
✨Tip Number 3
Follow up after meetings or networking events. A quick thank-you email can go a long way in keeping you top of mind. Mention something specific from your conversation to make it personal and memorable.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the team at Broughton Sanctuary.
We think you need these skills to ace Business Development Manager in Broughton
Some tips for your application 🫡
Show Your Sales Skills: Make sure to highlight your experience in sales and business development. We want to see how you've managed the full sales cycle and closed deals in the past, especially in hospitality or events.
Tailor Your Application: Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect the specific skills and experiences that match our job description. It shows us you’re genuinely interested.
Be Personable: We love a good personality! Use your application to showcase your communication skills and ability to build relationships. Let us know how you’ve nurtured client relationships in previous roles.
Apply Through Our Website: For the best chance of getting noticed, apply directly through our website. It’s the easiest way for us to keep track of your application and ensures it lands in the right hands!
How to prepare for a job interview at Broughton Sanctuary & Avalon Wellbeing
✨Know Your Sales Cycle
Make sure you understand the full sales process, from lead generation to closing. Be ready to discuss your previous experiences managing similar cycles and how you successfully closed deals. This will show that you’re not just familiar with the process but have a proven track record.
✨Showcase Your Relationship-Building Skills
Since this role involves nurturing long-term relationships, prepare examples of how you've built rapport with clients in the past. Highlight any specific strategies you used to maintain those relationships and how they contributed to business growth.
✨Familiarise Yourself with Broughton Sanctuary
Do your homework on Broughton Sanctuary and its unique offerings. Understand their market position and be ready to discuss how you can contribute to their growth. This shows genuine interest and helps you align your answers with their goals.
✨Prepare for Collaboration Questions
Expect questions about teamwork and collaboration, as this role requires working closely with various departments. Think of examples where you successfully collaborated with others to achieve a common goal, especially in a sales context.
