At a Glance
- Tasks: Manage and optimise paid media campaigns across social and Google Ads.
- Company: Fast-growing fashion brand with a collaborative team culture.
- Benefits: Competitive salary, staff discount, 25 days holiday, and clear progression opportunities.
- Other info: Join a supportive team and accelerate your career in fashion.
- Why this job: Take ownership of impactful campaigns in a dynamic e-commerce environment.
- Qualifications: 3+ years in paid media with strong analytical skills.
The predicted salary is between 32000 - 38000 £ per year.
Manchester 32,000 - 38,000
Zachary Daniels are proud to be partnering with a fast-growing fashion brand to recruit a Senior Paid Media Executive. This is an exciting opportunity to take ownership of paid media performance across key channels, driving customer acquisition, revenue growth and campaign efficiency within a fast-paced e-commerce environment.
The Role
This is a hands-on, performance-focused role where you'll manage and optimise campaigns across Paid Social and Google Ads-owning results and continuously improving performance. You'll work closely with Creative, E-commerce and CRM teams to deliver data-driven campaigns aligned to trading priorities.
Key Responsibilities
- Manage and optimise paid campaigns across Meta, TikTok, Pinterest and Google Ads (Search, Shopping, Performance Max)
- Monitor and analyse key performance metrics including CPM, CTR, CPC, CVR, CPA and ROAS
- Build and refine campaign structures, audiences, keyword strategies and bidding approaches
- Develop and execute test-and-learn strategies to improve performance
- Translate trading plans (product launches, seasonal drops, promotions) into effective channel strategies
- Collaborate cross-functionally to deliver high-performing, conversion-led campaigns
- Produce regular performance reports with clear insights and optimisation actions
- Oversee tracking, GA4, Shopify integrations and product feed performance
What We're Looking For
- 3+ years' hands-on experience in paid media
- Strong knowledge of Meta Ads Manager and Google Ads
- Proven track record of managing budgets and delivering against ROAS and CPA targets
- Highly analytical with a strong focus on optimisation and performance
- Experience within fashion or e-commerce is highly desirable
What's on Offer
- Competitive salary of 32,000 - 38,000
- Staff discount
- 25 days holiday plus bank holidays
- The opportunity to join a growing fashion brand
- A collaborative, supportive in-house team
- Clear progression opportunities as the business scales
If you're a results-driven Paid Media Executive ready to step up into a senior role with real ownership and impact, this is a fantastic opportunity to accelerate your career. Apply now to find out more.
Senior Paid Media Specialist in Manchester employer: Broughton Group
Zachary Daniels is an exceptional employer, offering a dynamic and collaborative work environment in the heart of Manchester. With a competitive salary and generous staff discounts, employees benefit from clear progression opportunities within a fast-growing fashion brand that values innovation and performance. Join a supportive team where your contributions directly impact the company's success and enjoy a fulfilling career in the exciting world of e-commerce.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Paid Media Specialist in Manchester
✨Tip Number 1
Network like a pro! Reach out to people in the fashion and e-commerce sectors on LinkedIn. A friendly message can go a long way, and you never know who might have the inside scoop on job openings.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your best paid media campaigns. This will help you stand out during interviews and demonstrate your hands-on experience.
✨Tip Number 3
Prepare for those tricky interview questions! Brush up on key performance metrics like CPM, CTR, and ROAS. Being able to discuss these confidently will show you're the right fit for the role.
✨Tip Number 4
Don't forget to apply through our website! We love seeing candidates who are proactive and engaged. Plus, it gives you a better chance of landing that dream job with us!
We think you need these skills to ace Senior Paid Media Specialist in Manchester
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Senior Paid Media Specialist role. Highlight your experience with Meta Ads Manager and Google Ads, and don’t forget to showcase any achievements related to ROAS and CPA targets.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about paid media and how your skills align with our fast-paced e-commerce environment. Be sure to mention your experience in fashion or e-commerce if you have it!
Showcase Your Analytical Skills:Since this role is highly analytical, make sure to include examples of how you've monitored and optimised campaigns in the past. Mention specific metrics like CPM, CTR, and CVR to demonstrate your expertise.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates!
How to prepare for a job interview at Broughton Group
✨Know Your Metrics
Make sure you’re familiar with key performance metrics like CPM, CTR, CPC, CVR, CPA, and ROAS. Be ready to discuss how you've used these metrics in past campaigns to drive results. This shows you understand the numbers behind paid media and can make data-driven decisions.
✨Showcase Your Campaigns
Prepare to talk about specific campaigns you've managed, especially those on Meta and Google Ads. Highlight your role in optimising these campaigns and any test-and-learn strategies you implemented. Real examples will help demonstrate your hands-on experience and success.
✨Collaborate Like a Pro
Since this role involves working closely with Creative, E-commerce, and CRM teams, be ready to discuss how you’ve collaborated cross-functionally in the past. Share examples of how teamwork led to successful campaign outcomes, showing that you can thrive in a collaborative environment.
✨Stay Ahead of Trends
The fashion industry is fast-paced, so it’s crucial to stay updated on trends in paid media and e-commerce. Research recent developments or case studies in the fashion sector that relate to paid media. This will show your passion for the industry and your proactive approach to learning.
