At a Glance
- Tasks: Drive customer engagement and loyalty through innovative CRM strategies.
- Company: Join a leading fashion brand with ambitious growth plans.
- Benefits: Exciting perks, bonus potential, and a chance to shape your career.
- Other info: Opportunity for significant career growth and development.
- Why this job: Make a real impact in a fast-paced, creative environment.
- Qualifications: Experience in CRM and a passion for fashion and customer engagement.
The predicted salary is between 35000 - 45000 £ per year.
We are looking for a standout CRM Manager who can bring energy, creativity, commercial thinking and a genuine passion for customer engagement. The successful CRM Manager will play a critical role in driving customer retention, loyalty and lifetime value through highly personalized, data‑driven CRM strategies across multiple channels. Based in Warrington, this role offers the opportunity to work within a highly ambitious and entrepreneurial environment where ideas move quickly, innovation is encouraged and high performers are given real opportunity to grow.
Responsibilities
- Develop and deliver best‑in‑class CRM strategy across the customer lifecycle
- Drive customer retention, engagement, loyalty and repeat purchase
- Lead multi‑channel campaigns across email, SMS, WhatsApp, and digital touchpoints
- Use customer data and insights to optimize performance and increase ROI
- Enhance customer journeys through automation, segmentation and personalization
- Work closely with marketing, content and digital teams to support wider business growth
- Support and develop loyalty initiatives to maximize customer lifetime value
- Analyze campaign performance and continuously improve engagement metrics through testing and optimization
Qualifications
- Experience as a CRM Manager in fashion, retail or a consumer‑facing brand
- Strong understanding of CRM strategy, customer lifecycle marketing and retention
- Proven ability to deliver measurable improvements in customer engagement and revenue
- Experience using CRM and email marketing platforms, ideally Klaviyo
- Highly commercial and analytical mindset
- Aptitude for thriving in a fast‑paced, high‑growth environment
- Excellent communication and stakeholder management skills
- Passionate, ambitious and hands‑on approach
Benefits
- One of the UK’s most exciting and ambitious fashion brands
- Significant growth plans across the UK and international markets
- Significant investment across CRM, digital and customer experience
- Opportunity to shape CRM strategy and make a visible impact
- High‑growth culture with exciting long‑term career potential
- Excellent benefits package, bonus potential and staff perks
CRM Manager for Leading Fashion Brand. Job in Manchester Move Collective Jobs employer: Broughton Group
Join a leading fashion brand in Warrington as a CRM Manager, where you'll thrive in a dynamic and entrepreneurial environment that values creativity and innovation. With significant investment in CRM and customer experience, you'll have the opportunity to shape strategies that drive customer loyalty and engagement, all while enjoying an excellent benefits package and exciting career growth potential.
