Hybrid Marketing Lead: Growth Campaigns, Content & Events

Hybrid Marketing Lead: Growth Campaigns, Content & Events

Full-Time 40000 - 50000 £ / year (est.) Home office (partial)
Broughton Group

At a Glance

  • Tasks: Lead exciting marketing campaigns and create engaging content to boost brand awareness.
  • Company: Broughton Group, a dynamic team in Edinburgh focused on growth.
  • Benefits: Hybrid working, competitive pay, and fantastic benefits.
  • Other info: Join a supportive environment with opportunities for personal and professional growth.
  • Why this job: Make a real impact in a close-knit team while enhancing your marketing skills.
  • Qualifications: Strong marketing background and a passion for impactful content creation.

The predicted salary is between 40000 - 50000 £ per year.

Broughton Group is seeking a Marketing Manager in Edinburgh to lead hands-on marketing efforts, focusing on delivering engaging campaigns that enhance brand awareness and support sales growth. This role involves collaborating with a close-knit marketing team and utilizing social media effectively.

The ideal candidate will have a strong marketing background and a passion for creating impactful content. This position offers hybrid working arrangements and competitive pay, alongside excellent benefits.

Hybrid Marketing Lead: Growth Campaigns, Content & Events employer: Broughton Group

Broughton Group is an exceptional employer located in the vibrant city of Edinburgh, offering a dynamic work culture that fosters creativity and collaboration. With a focus on employee growth, the company provides ample opportunities for professional development while ensuring a healthy work-life balance through hybrid working arrangements. Competitive pay and a comprehensive benefits package further enhance the appeal of joining this innovative team dedicated to impactful marketing.

Broughton Group

Contact Details:

Broughton Group Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Hybrid Marketing Lead: Growth Campaigns, Content & Events

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Broughton Group and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Broughton Group are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Broughton Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Broughton Group. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Hybrid Marketing Lead: Growth Campaigns, Content & Events

Campaign Management
Brand Awareness
Sales Growth Support
Content Creation
Social Media Marketing
Collaboration
Marketing Strategy

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Broughton Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Broughton Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about Broughton Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Broughton Group

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Broughton Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Broughton Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.