Brand Strategy Director (Fintech Transformation) in London

Brand Strategy Director (Fintech Transformation) in London

London Full-Time No home office possible
Brookwood Recruitment Ltd

At a Glance

  • Tasks: Lead a transformative brand strategy for a major fintech organisation.
  • Company: Join a dynamic organisation undergoing significant brand transformation in London.
  • Benefits: Competitive daily rate, hybrid work model, and potential contract extensions.
  • Other info: Opportunity to influence senior stakeholders and enhance your storytelling skills.
  • Why this job: Shape the future of a brand and drive real business impact.
  • Qualifications: Proven experience in brand transformation and strategic leadership.

Location - London, hybrid

Contract - 6 months (possible extensions)

Rate - £900-£1100 per day (inside IR35)

We’re supporting a major organisation undergoing a significant brand transformation journey and are seeking an experienced Brand Strategy Director to lead the development and execution of a future-focused enterprise brand strategy. This is a high-impact opportunity for a commercially minded brand leader who can combine strategic thinking, creative leadership, and stakeholder influence to shape how a large organisation positions itself for the future.

You will lead a comprehensive brand transformation programme, redefining how the organisation presents itself internally and externally while embedding brand as a strategic business driver. Key areas of focus will include:

  • Developing a future-state brand strategy and positioning
  • Leading brand diagnostics and market analysis
  • Evolving visual identity, tone of voice, and brand systems
  • Building frameworks that embed brand consistently across the business
  • Creating measurable links between brand investment and commercial performance
  • Aligning senior stakeholders and driving enterprise-wide adoption

You’ll also act as a brand ambassador and chief storyteller, helping shape a compelling, evidence-led narrative that drives engagement and organisational alignment.

What We’re Looking For

  • Significant experience leading brand transformation and strategic brand programmes
  • Expertise in brand positioning, brand systems, visual identity, and governance
  • Proven ability to influence and align senior stakeholders and executive leadership
  • Strong commercial understanding of how brand drives trust, loyalty, and business growth
  • Experience operating successfully within complex matrix organisations
  • Exceptional communication, storytelling, and stakeholder management skills

Apply today for immediate consideration!

Brand Strategy Director (Fintech Transformation) in London employer: Brookwood Recruitment Ltd

As a Brand Strategy Director in London, you will join a dynamic organisation at the forefront of fintech transformation, where innovation and creativity are highly valued. The company fosters a collaborative work culture that encourages professional growth and offers competitive rates, alongside the flexibility of a hybrid working model. With a focus on strategic brand development, you will have the opportunity to make a significant impact while working with senior stakeholders in a vibrant city known for its diverse business landscape.

Brookwood Recruitment Ltd

Contact Detail:

Brookwood Recruitment Ltd Recruiting Team

StudySmarter Expert Advice🤫

We think this is how you could land Brand Strategy Director (Fintech Transformation) in London

Tip Number 1

Network like a pro! Reach out to your connections in the fintech space and let them know you're on the lookout for opportunities. A personal recommendation can go a long way in landing that Brand Strategy Director role.

Tip Number 2

Showcase your expertise! Create a portfolio or case studies that highlight your previous brand transformation successes. This will not only demonstrate your skills but also give you something tangible to discuss during interviews.

Tip Number 3

Prepare for those interviews! Research the company’s current brand positioning and think about how you can contribute to their transformation journey. Tailor your responses to show how your experience aligns with their needs.

Tip Number 4

Don’t forget to apply through our website! We’ve got some fantastic opportunities waiting for you, and applying directly can sometimes give you an edge over other candidates. Let’s get you that dream job!

We think you need these skills to ace Brand Strategy Director (Fintech Transformation) in London

Brand Strategy Development
Brand Transformation
Market Analysis
Visual Identity Evolution
Stakeholder Influence
Commercial Acumen
Brand Positioning

Some tips for your application 🫡

Tailor Your Application:Make sure to customise your CV and cover letter to highlight your experience in brand transformation and strategic brand programmes. We want to see how your skills align with the role of Brand Strategy Director, so don’t hold back on showcasing your relevant achievements!

Showcase Your Storytelling Skills:As a chief storyteller, it’s crucial to demonstrate your ability to craft compelling narratives. Use your application to tell us about a time you influenced stakeholders or led a successful brand initiative. We love a good story that shows your impact!

Highlight Your Commercial Acumen:We’re looking for someone who understands how brand drives business growth. In your application, make sure to include examples of how your brand strategies have linked to commercial performance. Show us the numbers if you can!

Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it makes the whole process smoother for everyone involved.

How to prepare for a job interview at Brookwood Recruitment Ltd

Know Your Brand Inside Out

Before the interview, dive deep into the company's current brand strategy and any recent transformations. Understand their visual identity, tone of voice, and how they position themselves in the fintech space. This will help you speak confidently about how you can enhance their brand.

Prepare Your Success Stories

Think of specific examples from your past experiences where you've successfully led brand transformations or strategic programmes. Be ready to discuss the challenges you faced, the actions you took, and the measurable outcomes. This will showcase your expertise and ability to drive results.

Engage with Stakeholder Scenarios

Since influencing senior stakeholders is key for this role, prepare for questions that assess your stakeholder management skills. Think of scenarios where you aligned diverse teams or gained buy-in for a brand initiative. Highlight your communication style and how you build relationships.

Craft Your Storytelling Approach

As a chief storyteller, you’ll need to convey compelling narratives. Practice articulating your vision for the brand transformation in a way that resonates emotionally and logically. Use data and evidence to back up your points, making it clear how your strategies can drive engagement and alignment.