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For Companies At a Glance
- Tasks: Drive sales, partner growth, and brand visibility across UK and international markets.
- Company: Dynamic company expanding its commercial brands with a focus on performance.
- Benefits: Extra annual leave, healthcare cash plan, and opportunities for training and development.
- Other info: Exciting opportunity to scale campaigns and grow in a supportive team.
- Why this job: Make a real impact in a fast-paced environment while driving commercial success.
- Qualifications: Proven experience in commercial marketing and a data-driven mindset.
The predicted salary is between 45000 - 55000 ÂŁ per year.
We’re looking for a Marketing Manager to take ownership across our commercial brands in the UK and internationally as we expand. This role is all about driving quotes, sales, partner growth and brand visibility. If you thrive in a fast‑moving, performance‑driven environment and love turning insight into commercial impact, you’ll feel right at home.
Role Responsibilities
- Revenue & lead generation: Owning quote and sales targets across relevant regions, scale proven Brooks Braithwaite acquisition strategies into ROI, drive high-intent lead generation through digital and offline channels, improve conversion rates across both web and contact centre journeys.
- Market Expansion: Lead the rollout and growth of upcoming commercial product launches, localise campaigns, messaging and offers to the market, identify the fastest route to market (partners, directories, trade associations), test and scale channels quickly to establish traction.
- Commercial campaign management: Deliver multi-channel campaigns targeting groomers, pet shops, dog walkers and trainers, small holdings and rural businesses, execute phone-first and BDM-supported campaigns (not just digital), build strong, conversion-led offers and messaging.
- Partner & B2B Growth: Drive partner acquisition across all markets by supporting BDMs with lead generation, campaign activity and marketing collateral, build scalable partner pipelines.
- Performance & Optimisation: Own key metrics such as cost per quote, conversion rate, cost per acquisition and ROI by channel, analyse performance across the region and optimise accordingly, identify areas of high performance and scale quickly.
- Website and conversion optimisation: Improve landing pages and quote journeys for both brands, remove friction in quote and buy journeys to increase conversion, test messaging, layouts, and calls to action, ensure clear “Get a quote” and “Call now” pathways.
- Content & Messaging: Develop conversion-first marketing copy, use real-world scenarios, claims data, and pricing hooks, ensure messaging is locally relevant (UK vs Ireland nuances), maintain compliance with relevant regulations.
Requirements
- Proven experience in commercial marketing or performance marketing.
- A track record of driving leads and revenue, not just engagement.
- Experience scaling campaigns across multiple markets.
- Strong understanding of B2B marketing and partner acquisition.
- Ability to work closely with sales teams and contact centres.
- Data‑driven mindset with a focus on ROI.
- Background in insurance or financial services.
- Experience launching or scaling new market entries.
- Familiarity with Ireland’s market dynamics.
- Experience with aggregators or partner‑led distribution.
Benefits
- Additional annual leave.
- Company paid sick leave.
- Healthcare cash plan.
- Group life insurance.
- Training, development and progression opportunities.
Marketing Manager employer: Brooks Braithwaite
Contact Detail:
Brooks Braithwaite Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best marketing campaigns and results. Use real data to demonstrate how you've driven leads and revenue in the past. This will give potential employers a clear picture of what you can bring to the table.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to appear. Reach out directly to companies you’re interested in, like us at StudySmarter. Express your enthusiasm for their work and ask if they have any upcoming opportunities. It shows initiative and can set you apart from other candidates.
✨Tip Number 4
Prepare for interviews by researching the company and its market. Understand their products, target audience, and recent campaigns. This will help you tailor your answers and show that you’re genuinely interested in contributing to their success. Plus, it’ll make you feel more confident!
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Marketing Manager. Highlight your experience in driving leads and revenue, and don’t forget to mention any successful campaigns you've managed that align with our goals.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for performance-driven marketing and how you can turn insights into commercial impact. Be sure to mention why you want to join us at StudySmarter!
Showcase Your Data Skills: Since we’re all about ROI, make sure to include examples of how you've used data to optimise campaigns. Talk about specific metrics you've improved and how you achieved those results.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves!
How to prepare for a job interview at Brooks Braithwaite
✨Know Your Numbers
As a Marketing Manager, you'll need to demonstrate your understanding of key metrics like cost per quote and conversion rates. Brush up on your data analysis skills and be ready to discuss how you've used data to drive revenue and lead generation in past roles.
✨Showcase Your Campaign Success
Prepare specific examples of successful multi-channel campaigns you've managed. Highlight how you tailored messaging for different audiences and the impact it had on sales and partner growth. This will show your potential employer that you can deliver results in a fast-paced environment.
✨Understand Market Dynamics
Familiarise yourself with the UK and Ireland's market nuances, especially in the insurance or financial services sectors. Be prepared to discuss how you would localise campaigns and identify the fastest routes to market for new product launches.
✨Collaborate and Communicate
Emphasise your ability to work closely with sales teams and contact centres. Share examples of how you've supported BDMs with lead generation and campaign activities. Strong collaboration skills are essential for driving partner acquisition and achieving commercial success.