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- Tasks: Manage and optimise paid search campaigns to drive performance and growth.
- Company: Join a dynamic digital marketing team in a fast-growing company.
- Benefits: Competitive salary, flexible working, and opportunities for professional development.
- Why this job: Make a real impact on global campaigns and shape the brand's digital future.
- Qualifications: Experience with Google Ads and a strong analytical mindset.
- Other info: Be part of an entrepreneurial culture that values your ideas and creativity.
The predicted salary is between 36000 - 60000 £ per year.
We’re looking for a results-driven and analytical Paid Search Executive to join our Digital Marketing team during an exciting period of transformation and growth. Reporting to the Global Search Marketing Manager, you’ll play a vital role in the day-to-day management and optimisation of our paid search campaigns, our largest and fastest-growing channel.
Following a recent move to bring all paid media activity in-house, we’ve already seen exceptional performance gains and are now focused on scaling further. This is an opportunity to make a meaningful impact in a high-growth environment, working on global campaigns across the US, APAC, UK, and EU.
You’ll support the end-to-end execution of Paid Search and YouTube campaigns, working closely with the Paid Social, ECOM and wider marketing teams. With a strong eye for numbers and strategic thinking, you’ll interpret campaign data into actionable insights to drive performance, efficiency, and growth of our DTC proposition.
This is more than just a role, it’s a chance to contribute to global product launches, test cutting-edge marketing strategies, and be part of a fast-paced, entrepreneurial culture where your ideas and execution will shape the brand’s digital future.
Key Responsibilities- Execute and optimise paid search campaigns using tools such as Google Ads, Search Ads 360, and Squared.IO to deliver on budget and KPI targets.
- Conduct daily performance checks and routine maintenance to ensure campaigns run efficiently and effectively.
- Develop compelling, brand-aligned ad copy in line with our evolving brand platform – Life Unfolded.
- Collaborate with the Paid Social team to support full-funnel, cross-platform strategies and asset sharing.
- Work alongside our Data Analyst to identify performance trends and growth opportunities through data analysis and insight generation.
- Contribute to the testing and development roadmap by trialling new strategies and initiatives across multiple markets.
- Support strategic planning and innovation efforts aimed at improving account performance and scalability.
- Perform regular campaign audits, A/B testing, and ad experiments to drive continual improvement.
- Assist with the optimisation and maintenance of Google Merchant Center stores and test feed-based strategies.
- Collaborate with the CRM team to refine and test audience targeting approaches to enhance efficiency and effectiveness.
- Maintain a proactive, insight-driven approach to ad copy and landing page testing with the goal of increasing conversion rates.
- Utilise tools such as Squared.IO to optimise our accounts through strategic changes and optimisations and using a new platform, Motion, to review YouTube creative performance and report on outcomes.
- Hands-on experience managing campaigns in Google Ads and Search Ads 360.
- Experience with YouTube, Discovery, Smart Shopping, and Performance Max (PMAX) campaigns is a strong plus.
- Demonstrated ability to build, launch, and optimise search campaigns with a focus on measurable outcomes.
- Solid understanding of audience targeting, both in-platform and via first-party data.
- Strong analytical mindset, with the ability to translate data into strategic actions.
- A self-starter with a commercial mindset and a proactive approach to problem-solving.
- Familiarity with tools such as Motion, Squared.IO, Google Tag Manager, and Google Merchant Center is advantageous.
Paid Search Executive in Greenford employer: Brompton Bicycle
Contact Detail:
Brompton Bicycle Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Search Executive in Greenford
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past campaigns and results. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by practising common questions and having your own questions ready. Show genuine interest in the company and its goals, especially how you can contribute to their paid search success.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of our team at StudySmarter.
We think you need these skills to ace Paid Search Executive in Greenford
Some tips for your application 🫡
Show Off Your Skills: Make sure to highlight your hands-on experience with Google Ads and Search Ads 360. We want to see how you've managed campaigns in the past, so don’t hold back on those success stories!
Be Data-Driven: Since we’re all about results, share examples of how you’ve used data to drive performance in your previous roles. Show us your analytical mindset and how you’ve turned insights into action!
Tailor Your Application: Don’t just send a generic application! Tailor your CV and cover letter to reflect our job description. Mention specific tools and strategies you’ve used that align with what we’re looking for.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to see your application and get you into our system quickly. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Brompton Bicycle
✨Know Your Tools
Make sure you’re familiar with Google Ads, Search Ads 360, and any other tools mentioned in the job description. Brush up on how to optimise campaigns and interpret data, as you’ll likely be asked about your hands-on experience with these platforms.
✨Showcase Your Analytical Skills
Prepare to discuss specific examples where you've used data to drive campaign performance. Think of times when you identified trends or made strategic decisions based on analytics. This will demonstrate your strong analytical mindset and ability to translate data into actionable insights.
✨Be Ready for Collaboration Questions
Since this role involves working closely with various teams, be prepared to talk about your experience collaborating with others. Share examples of how you’ve worked with social media teams or data analysts to achieve common goals, highlighting your teamwork skills.
✨Demonstrate Your Proactive Approach
Think of instances where you took the initiative to improve a campaign or solve a problem. This could be through A/B testing or trying out new strategies. Showing that you’re a self-starter with a commercial mindset will resonate well with the interviewers.
