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- Tasks: Join us as a Digital Marketing Coordinator to boost our social media and website presence.
- Company: Brogan Group is a leading access specialist operating internationally in construction.
- Benefits: Enjoy career progression, team bonding days, and a collaborative work environment.
- Why this job: Be part of a culture that values fit over skills and promotes creativity.
- Qualifications: A marketing qualification and proficiency in Adobe Suite are essential.
- Other info: We embrace equal opportunities and encourage diverse applicants.
The predicted salary is between 28800 - 43200 £ per year.
The Company
An international access provider, with operations in UK, Ireland, UAE and KSA. Brogan Group is a leading access specialist supplying clients with the design, supply and erection of scaffolding, mast climbers and hoists on major construction sites.
Benefits
- Amazing opportunities for career progression
- Team bonding days
- Social and Collaborative environment
- Flat management system and autonomous environment
- Team orientated company who hire culture fit first rather than the skills only
Role Overview
We are currently recruiting for a Digital Marketing Coordinator to assist with the company’s social media and website marketing. We are looking for someone with a passion to improve and promote the business and get stuck in.
Key duties and responsibilities include:
Social Media:
- Develop and execute comprehensive social media strategies—covering content planning (text, images, video), calendar management, and ad campaigns with budget control and targeting.
- Produce and schedule content across LinkedIn and Instagram aligning with business objectives while staying ahead of platform updates and industry trends.
- Monitor, analyse, and report on social media performance (weekly, monthly, quarterly), using insights and metrics to optimise content and strategy.
SEO and PPC:
- Conduct thorough keyword research to identify opportunities for content creation and optimise existing website content (text, images, video) improving search visibility.
- Collaborate closely with external SEO agencies to align on content planning, backlink strategies, and outreach opportunities.
The above is not exhaustive and additional (varied) duties will be required according to the needs of the business.
Technical skills:
- Marketing qualification
- The candidate must be technically proficient in the Adobe Suite: Photoshop
- Excellent verbal and written communication skills
- Excellent communication and organisation skills
- Strong understanding of social media platforms including Instagram, LinkedIn, and YouTube including paid campaigns.
This organisation is an equal opportunities employer.
Digital Marketing Coordinator Welwyn Garden City, Hertfordshire employer: Brogan Group Ltd
Contact Detail:
Brogan Group Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Coordinator Welwyn Garden City, Hertfordshire
✨Tip Number 1
Familiarise yourself with Brogan Group's current social media presence. Take a close look at their LinkedIn and Instagram profiles to understand their branding, tone, and the type of content they share. This will help you tailor your approach and demonstrate your knowledge during any discussions.
✨Tip Number 2
Stay updated on the latest trends in digital marketing, especially in social media and SEO. Follow industry leaders and subscribe to relevant newsletters. This knowledge will not only enhance your skills but also show your passion for the field when you engage with the team.
✨Tip Number 3
Prepare to discuss specific examples of successful social media campaigns you've managed or contributed to. Highlight your ability to analyse performance metrics and adjust strategies accordingly. This practical experience will set you apart as a candidate who can hit the ground running.
✨Tip Number 4
Network with professionals in the construction and access industry. Attend relevant events or join online forums to connect with others in the field. Building these relationships can provide valuable insights and potentially lead to referrals for the position.
We think you need these skills to ace Digital Marketing Coordinator Welwyn Garden City, Hertfordshire
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly with social media and SEO. Use keywords from the job description to demonstrate that you meet the requirements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of the company's goals. Mention specific strategies you would implement for their social media and website marketing.
Showcase Your Skills: Include examples of past projects or campaigns you've worked on that relate to social media management, content creation, or SEO. This could be in the form of links to your work or detailed descriptions.
Proofread Your Application: Before submitting, carefully proofread your application materials for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism.
How to prepare for a job interview at Brogan Group Ltd
✨Show Your Passion for Digital Marketing
Make sure to express your enthusiasm for digital marketing during the interview. Share specific examples of how you've engaged with social media or improved online presence in previous roles. This will demonstrate your genuine interest in the position and the company.
✨Prepare for Technical Questions
Since the role requires proficiency in the Adobe Suite and a strong understanding of SEO and PPC, be ready to discuss your technical skills. Bring examples of past projects where you used these tools effectively, and be prepared to explain your approach to keyword research and content optimisation.
✨Demonstrate Your Analytical Skills
The company values data-driven decision-making, so be prepared to talk about how you've monitored and analysed social media performance in the past. Discuss specific metrics you tracked and how you used insights to optimise strategies, showcasing your analytical mindset.
✨Align with Company Culture
Brogan Group emphasises hiring for culture fit, so research their values and team dynamics. During the interview, highlight your collaborative spirit and any experiences that showcase your ability to work well in a team-oriented environment. This will help you connect with the interviewers on a personal level.
