At a Glance
- Tasks: Join us as a Digital Marketing Coordinator to boost our social media and website presence.
- Company: Brogan Group is a leading access specialist in the construction industry across multiple countries.
- Benefits: Enjoy career progression, team bonding days, and a collaborative work environment.
- Why this job: Be part of a culture that values fit over skills and encourages creativity and autonomy.
- Qualifications: A marketing qualification and proficiency in Adobe Suite are essential, along with strong communication skills.
- Other info: We are an equal opportunities employer, welcoming diverse talent.
The predicted salary is between 30000 - 42000 £ per year.
The Company is an international access provider, with operations in the UK, Ireland, UAE and KSA. Brogan Group is a leading access specialist supplying clients with the design, supply and erection of scaffolding, mast climbers and hoists on major construction sites.
Benefits:
- Amazing opportunities for career progression
- Team bonding days
- Social and collaborative environment
- Flat management system and autonomous environment
- Team orientated company who hire culture fit first rather than skills only
Role Overview:
We are currently recruiting for a Digital Marketing Coordinator to assist with the company’s social media and website marketing. We are looking for someone with a passion to improve and promote the business and get stuck in.
Key duties and responsibilities include:
- Social Media: Develop and execute comprehensive social media strategies—covering content planning (text, images, video), calendar management, and ad campaigns with budget control and targeting. Produce and schedule content across LinkedIn and Instagram aligning with business objectives while staying ahead of platform updates and industry trends. Monitor, analyse, and report on social media performance (weekly, monthly, quarterly), using insights and metrics to optimise content and strategy.
- SEO and PPC: Conduct thorough keyword research to identify opportunities for content creation and optimise existing website content (text, images, video) improving search visibility. Collaborate closely with external SEO agencies to align on content planning, backlink strategies, and outreach opportunities.
The above is not exhaustive and additional (varied) duties will be required according to the needs of the business.
Technical skills:
- Marketing qualification
- The candidate must be technically proficient in the Adobe Suite: Photoshop
- Excellent verbal and written communication skills
- Excellent communication and organisation skills
- Strong understanding of social media platforms including Instagram, LinkedIn, and YouTube including paid campaigns.
This organisation is an equal opportunities employer.
Digital Marketing Coordinator employer: Brogan Group Ltd
Contact Detail:
Brogan Group Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Coordinator
✨Tip Number 1
Familiarise yourself with the latest trends in social media marketing, especially on platforms like LinkedIn and Instagram. Being able to discuss recent updates or successful campaigns during your interview can show your passion and knowledge about the industry.
✨Tip Number 2
Prepare to demonstrate your understanding of SEO and PPC strategies. You might want to bring examples of keyword research you've conducted or discuss how you've optimised content in previous roles to improve search visibility.
✨Tip Number 3
Showcase your proficiency in the Adobe Suite, particularly Photoshop. Consider creating a small portfolio of graphics or social media posts you've designed to illustrate your skills and creativity.
✨Tip Number 4
Emphasise your ability to work collaboratively in a team-oriented environment. Be ready to share examples of how you've successfully worked with others to achieve marketing goals, as this aligns with the company's culture.
We think you need these skills to ace Digital Marketing Coordinator
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly in social media management and SEO. Use keywords from the job description to demonstrate your fit for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of the company's goals. Mention specific strategies you would implement as a Digital Marketing Coordinator.
Showcase Your Skills: Include examples of past projects or campaigns you've worked on that relate to social media and SEO. Highlight your proficiency in tools like Adobe Suite and any successful ad campaigns you've managed.
Proofread Your Application: Before submitting, carefully proofread your application materials for spelling and grammatical errors. A polished application reflects your attention to detail and professionalism.
How to prepare for a job interview at Brogan Group Ltd
✨Show Your Passion for Digital Marketing
Make sure to express your enthusiasm for digital marketing during the interview. Share specific examples of how you've engaged with social media or SEO in the past, and discuss any personal projects that showcase your skills and passion.
✨Demonstrate Your Knowledge of Social Media Trends
Stay updated on the latest trends in social media, especially on platforms like LinkedIn and Instagram. Be prepared to discuss recent changes or features on these platforms and how they can be leveraged for effective marketing strategies.
✨Prepare for Technical Questions
Since the role requires proficiency in the Adobe Suite, brush up on your skills with Photoshop and be ready to discuss how you’ve used these tools in previous roles. You might be asked to provide examples of content you've created or edited.
✨Highlight Your Analytical Skills
The role involves monitoring and analysing social media performance. Be prepared to talk about how you've used metrics to inform your marketing strategies in the past. Discuss any tools you’ve used for analytics and how you’ve applied insights to improve campaigns.