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- Tasks: Support marketing activities for high-margin areas and act as a liaison for Britvic brands.
- Company: Join Britvic, a leading beverage company known for its innovative brands and commitment to sustainability.
- Benefits: Enjoy hybrid work flexibility, with only 2 days in the office for better work-life balance.
- Why this job: Gain autonomy, collaborate with diverse teams, and contribute to impactful marketing projects.
- Qualifications: 1-3 years in FMCG marketing roles; strong communication and analytical skills required.
- Other info: Opportunity to work with international markets and engage in new product development.
The predicted salary is between 28800 - 43200 £ per year.
The Junior Marketing Activation Manager supports the marketing activities for high-margin established areas of the business, which include both territories and the travel channel.
This role acts as the main liaison for the Britvic portfolio of brands made in the UK and sold outside Great Britain, working closely with the marketing teams in Great Britain, to stay informed about brand developments and inform the rest of Britvic Teisseire International.
Additionally, the position supports the Head of Marketing on key projects across the broader region.
In this role you may enjoy more autonomy and better work-life balance due to our hybrid working arrangements. (You will be required to be present in the office 2 days a week). Our office is located in Brakespear Park, Breakspear Way, Hemel Hempstead, Hertfordshire, HP2 4TZ., * Act as the marketing partner for the Britvic sales team and third-party distributors within the designated area and travel channel, ensuring delivery of the plans and brand consistency.
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For distributors: provide with the right materials (toolkits, artworks, visuals, etc.).
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For customers: deliver execution of the plan, which may imply some level of involvement in the execution.
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Support the team with new products, registrations, SKU set-up, etc., and ensure progress to the BTI Activity Exec forum.
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Engage with the Great Britain Marketing team to keep up-to-date with brand developments and best practices. Report key brand updates and news back to the International team.
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Engage with other teams and functions as needed, including GPA Global team, Insights, eCommerce & Digital, Logistics, Production, etc.
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Manage A&P for the allocated region.
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Support role in the annual planning (AOP) and oversee A&P management for the territory/channel.
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1-3 years experience in relevant roles in one of the following areas in FMCG: category management, marketing activation, digital, trade and shopper marketing, customer management, including the creation of selling materials.
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Working knowledge of JDA software
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Experience in creating Virtual Outlet
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Project management – timelines, working with agencies, teams which work with end customer
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Ability to work independently as well as to collaborate with cross-functional teams to build strong relationships and partnerships.
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Great communication skills (English; written and verbal).
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Appreciation of cultural differences and working across different international geographies
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Knowledge of The drinks industry (alcoholic and non-alcoholic) and of the On Trade/OOH channel is a plus.
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Experience in working with international markets is a strong advantage
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Stage-Gate process to deliver NPD (New Product Development) is desirable
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Strong analytical skills and evidence/data-driven thinking
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Professional marketing qualification (preferred but not essential)
Key Behaviours
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Care about our Brands, our role in society, and our impact on the planet.
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Be committed to the health and happiness of yourself and each other.
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Be self-confident and believe in your own ability.
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Be always objective and compassionate.
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Look ahead and seize new opportunities. Cut through complexity and respond to opportunities or challenges with agility and pace.
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Listen to understand, and identify solutions – Own your integrity, and how you work, show up, and take accountability. Do the right thing for the right reasons. Say what you mean and do what you say.
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Be open, collaborative, and inclusive, respect and learn from each other’s unique contributions, while celebrating a collective success.
Junior Marketing Activation Manager (FTC 12 months/Hybrid) employer: Britvic
Contact Detail:
Britvic Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Junior Marketing Activation Manager (FTC 12 months/Hybrid)
✨Tip Number 1
Familiarize yourself with the Britvic portfolio and its brands. Understanding their unique selling points and market positioning will help you engage effectively with both the sales team and third-party distributors.
✨Tip Number 2
Network with professionals in the FMCG sector, especially those with experience in marketing activation and category management. Building these connections can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Stay updated on the latest trends in the drinks industry, particularly in the On Trade/OOH channel. This knowledge will not only enhance your conversations during interviews but also demonstrate your passion for the field.
✨Tip Number 4
Prepare to discuss your project management skills and experiences in detail. Highlight specific examples where you've successfully managed timelines and collaborated with cross-functional teams to achieve goals.
We think you need these skills to ace Junior Marketing Activation Manager (FTC 12 months/Hybrid)
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly read the job description for the Junior Marketing Activation Manager position. Make sure you understand the key responsibilities and required skills, as this will help you tailor your application.
Highlight Relevant Experience: In your CV and cover letter, emphasize your 1-3 years of experience in relevant roles within FMCG. Be specific about your achievements in marketing activation, digital marketing, or customer management, and how they relate to the responsibilities outlined in the job description.
Showcase Communication Skills: Since great communication skills are essential for this role, ensure that your application reflects your proficiency in English, both written and verbal. Use clear and concise language, and consider including examples of how you've effectively communicated in previous roles.
Demonstrate Cultural Awareness: Given the international aspect of the role, mention any experience you have working with diverse teams or in different geographical markets. Highlight your appreciation for cultural differences and how it has positively impacted your work.
How to prepare for a job interview at Britvic
✨Know the Brand Inside Out
Before your interview, make sure to research Britvic's portfolio of brands thoroughly. Understand their market positioning, recent developments, and how they align with the company's values. This will help you demonstrate your genuine interest and ability to act as a marketing partner.
✨Showcase Your Project Management Skills
Be prepared to discuss your experience in project management, especially in relation to timelines and working with cross-functional teams. Highlight specific examples where you've successfully managed projects, as this role requires strong organizational skills.
✨Emphasize Your Communication Skills
Since this position involves liaising with various teams and stakeholders, it's crucial to showcase your communication abilities. Prepare examples that illustrate how you've effectively communicated brand updates or collaborated with different departments in previous roles.
✨Demonstrate Cultural Awareness
Given the international scope of the role, be ready to discuss your experience working with diverse teams or markets. Show that you appreciate cultural differences and can adapt your marketing strategies accordingly, which is essential for success in this position.
