At a Glance
- Tasks: Create impactful copy that inspires action and engages audiences for a good cause.
- Company: Join the British Red Cross, a compassionate organisation making a difference.
- Benefits: Flexible working, 36 days annual leave, and career development opportunities.
- Other info: Inclusive culture focused on wellbeing and personal growth.
- Why this job: Use your writing skills to help people in crisis and make a real impact.
- Qualifications: Brilliant writing skills and experience in fundraising copywriting preferred.
The predicted salary is between 28858 - 31290 £ per year.
Location: Hybrid role with regular visits to the London office (flexible, to be agreed on offer)
Salary Range: £28,858 to £31,290 per annum (plus ILW, if applicable)
Hours: 35 per week
Permanent contract
We're looking for a brilliant fundraising copywriter to join our in-house content team. Do you have a genuine passion for working on content that hooks new and existing audiences, inspires action, and gets people excited about our mission? Do you want to use your love of words for a good cause? If this sounds like you, please read on...
A day in the life of a copywriter:
- You'll be creating and editing compelling, impactful, and accurate copy for a range of audiences across different formats.
- Your work will focus primarily on our email and printed mailing programme to our amazing warm supporters.
- It could also include print inserts, door drops, press adverts, paid digital adverts, and face-to-face fundraising materials to reach new supporters, too.
- You'll ensure that all messaging is in line with our brand, tone of voice and house style, and shares stories in an ethical and inclusive way.
Reporting to the managing copywriter, you'll join our talented and friendly in-house creative content team. We're made up of fellow copywriters, designers, film and photo producers, story gatherers, and production pros. We take great pride in the content we create and work closely across our respective disciplines to get there.
Collaboration is key to get the job done. Every day, you'll be working closely with teams across the organisation to deliver engaging copy that gets results. Thus, being able to build and maintain strong working relationships is a must.
Ultimately, everything you write will bring audiences closer to the British Red Cross, whether that's raising money, spreading awareness, sharing powerful stories, deepening supporter relationships or building trust. Can you harness your creativity and talent to help people in crisis? If so, then we'd love to hear from you!
To be a successful copywriter, you'll need to:
- Be a brilliant writer, who can create engaging and purpose-driven copy.
- Confidently work across a range of fundraising channels, creating and editing both short and long copy, for warm and cold audiences.
- Know how to translate fundraising strategies and tactics into powerful storytelling that gets results.
- Be curious about our supporters' worlds, bringing fresh ideas to the table that speak to them.
- Interrogate creative briefs and work with stakeholders to understand objectives.
- Take an interest in the results of your writing, using data and insight to inform your creative approaches.
- Be proactive and resourceful, working to tight deadlines and prioritising effectively.
- Have excellent communication skills, to collaborate directly with stakeholders, action feedback, and come up with creative solutions to get the best possible outcome.
- A positive attitude, with a genuine passion to use their words to make a difference.
- Ideally, previous experience of fundraising copywriting, either in-house or agency.
Interested? Closing date for completed applications is 23:59hrs on Sunday 12th July 2026. Interviews to follow soon after.
In return for your commitment and expertise, you'll get:
- Flexible working: Remote and hybrid working, flexitime, compressed hours, and job sharing.
- Holidays: 36 days annual leave (including bank holidays) + option to buy 5 extra days (per annum).
- Pension scheme: Up to 6% contributory pension.
- Learning & Development: A range of career & learning opportunities.
- Discounts: Blue Light Discount Card, Tickets For Good & employee benefits platform.
- Wellbeing: Peer Supporters, CiC (EAP) & Headspace App.
- Cycle2Work: Lease a bicycle through the scheme.
We are proud to be a Disability Confident and Carers Confident employer. We are dedicated to building an inclusive, equitable and wellbeing-focused culture where everyone feels safe, valued and can thrive. Guided by our Equity, Diversity, Inclusion and Wellbeing Strategy, we foster belonging, psychological and physical wellbeing, and work to remove barriers to fair opportunities. Grounded in compassion and anti-racist practice, we listen to diverse voices, value lived experience and create environments where staff and volunteers can succeed. Join us and be part of an organisation that leads with care, celebrates difference and helps everyone succeed.
Together, we are the world's emergency responders.
Copywriter in City of London employer: British Red Cross
Join the British Red Cross as a Copywriter and be part of a dynamic, creative team dedicated to making a difference. With flexible hybrid working arrangements, generous annual leave, and a strong commitment to employee wellbeing and development, this role offers a unique opportunity to use your writing skills for a meaningful cause. Our inclusive culture fosters collaboration and growth, ensuring that every team member feels valued and empowered to contribute to our mission.
StudySmarter Expert Advice🤫
We think this is how you could land Copywriter in City of London
✨Get Involved with Local Charities
Dive into the local fundraising scene in your area! Volunteer for events or get involved with committees at organisations you admire. Not only will you gain experience, but you'll also make connections that could lead to that coveted full-time role at places like British Red Cross.
✨Network through Fundraising Events
Attend fundraising galas, charity auctions, and networking events. These gatherings are perfect for meeting industry professionals and perhaps even landing an interview on the spot. Plus, if you mention how you love the mission of British Red Cross, you’ll definitely make an impression!
✨Leverage LinkedIn for Connections
Don’t just sit back; actively connect with fundraisers on LinkedIn! Join groups related to fundraising development and share your insights or experiences, which can position you as a knowledgeable candidate for full-time roles. This is a platform where visibility really counts in our industry.
✨Showcase Your Passion through Content
Consider writing articles or creating posts about fundraising strategies, non-profit success stories, or your experiences in the field. Sharing this content can help establish your expertise and draw attention to yourself for full-time positions like that at British Red Cross. It’s all about being visible and passionate!
We think you need these skills to ace Copywriter in City of London
Some tips for your application 🫡
Show Your Passion for the Cause:In the world of fundraising, we want to see your genuine enthusiasm for the mission that British Red Cross supports. Be sure to weave in your personal connection to the cause in your cover letter. This isn't just a job for us; it's about making a difference, so let your passion shine through!
Highlight Relevant Experience:In your CV, focus on any past experience related to fundraising, community engagement, or donor relations. If you've organised events or developed marketing materials for a charity, make sure we see it front and centre. Quantify your achievements where possible—donor retention rates or funds raised can make a huge impact!
Use Engaging Language:When crafting your application, use engaging language that reflects the tone and values of British Red Cross. We're looking for enthusiasm and creativity in how you present your experience. This is especially key in fundraising, where storytelling can connect potential donors with our mission.
Tailor Your Application:One size does not fit all! Make sure to tailor your CV and cover letter specifically for the Copywriter role at British Red Cross. Research us to understand our specific initiatives and align your skills with our goals. A personalised approach shows that you’re genuinely interested and willing to put in the effort—qualities we absolutely love!
How to prepare for a job interview at British Red Cross
✨Display Your Passion for the Cause
Let’s face it, fundraising is all about passion! Show up to your interview with genuine enthusiasm for the mission of British Red Cross. Share specific experiences that demonstrate your commitment to similar causes, and don't shy away from discussing why this role and this organisation matter to you.
✨Know Your Fundraising Strategies
Brush up on different fundraising strategies and tools that are common in the industry, such as grant writing, event planning, or online campaigns. Be prepared to discuss which methods you've used successfully before and how they could translate to your work at British Red Cross.
✨Be Ready for Scenarios and Challenges
Expect scenario-based questions where you’ll have to talk about how you’d tackle potential challenges in fundraising. Whether it’s overcoming donor objections or streamlining donor processes, think about examples from your past that showcase your problem-solving skills.
✨Emphasise Collaboration and Network Building
Fundraising is rarely a solo effort; collaborative skills are key! Talk about how you've worked with different teams to achieve fundraising goals, and mention any networks you have that could be beneficial for British Red Cross. This shows you're not only a lone wolf but a team player with valuable connections.
