At a Glance
- Tasks: Lead a commercial team to drive revenue growth through events and training.
- Company: Join the BVCA, the UK's leading trade body for private capital.
- Benefits: Enjoy 25 days holiday, a 10% pension, and health benefits including private medical insurance.
- Why this job: Be part of a passionate team in a supportive culture with opportunities for personal development.
- Qualifications: 5 years of senior commercial sales experience and strong relationship-building skills required.
- Other info: Flexible working options and regular social activities make this role even more appealing.
The predicted salary is between 43200 - 72000 £ per year.
This full-time role within the BVCA is an excellent opportunity for an experienced commercial lead to head up a commercial team to deliver revenue growth. With an interest in private equity and venture capital, you will have a proven track record of delivering strong growth in sales and impactful marketing strategies. The role is based in London and will include travel within the UK.
You will work closely with the Director of Events and the Head of Training to determine recommended budgeted sales targets on an annual basis, and collaborate with the Senior Marketing Manager to determine and deliver on marketing plans. Your oversight of the commercial team across different services (events and training) will include ensuring robust sales cycle timelines are implemented. In addition, your proactive approach to pipeline management and horizon scanning will ensure that relationships, marketing, and sales messages are planned and implemented well in advance, allowing the team to respond agilely to changing circumstances.
The role includes account management, pipeline management, regular reporting on success, and forecasting future income. It involves developing plans for future commercial growth and requires a flexible and innovative approach to adapt to fast-changing requirements. You will bring sales experience at a senior level, nurturing and developing relationships over time, and experience in developing tailored collateral to support sales. You will deepen engagement in market verticals and regions and develop new business prospects. You will be a strong relationship builder used to working in a matrix structure where collaboration is critical to your success.
Responsibilities:- Co-planning the commercial events and training team's contribution to the commercial success of the organisation.
- Plan the execution of commercial marketing activities for events and training.
- Work with key stakeholders to determine additional KPIs for the events and training commercial team.
- Develop recommended strategies to commercially grow the events and training programmes.
- Plan and execute the commercial events and training team's account management.
- Develop pricing strategies of events and training, including testing of pricing.
- Oversee, maintain, and sustain pipelines across events and training to ensure sales are achieved.
- Manage and report on sales success against previously recorded sales cycles.
- Ensure the Industry Development team is abreast of the competitive environment.
- Utilise industry databases and other sources to build new sales prospects.
- Ensure that the content needs of sponsors and delegates are met.
- Ensure that all client and potential client engagement is updated in the CRM across the team.
- Use the CRM and email marketing platform to report on engagement and inform decision-making.
- Explore new ways to improve sales and new revenue streams.
- Regularly review and adapt strategies and measurement.
- Oversee the management of core strategic target lists to significantly grow events and training.
- Use analytics software to understand and track engagement.
- Ensure integrity of mailing lists based on CRM data.
- Strong commercial sales and marketing experience at a senior level.
- Experience of developing strategic sales and marketing plans to drive revenue growth.
- Strong track record of success in delivering and exceeding commercial targets.
- 5 years leadership experience of a commercial department.
- Strong private equity/venture capital knowledge is preferable.
- A proven sales, business development or commercial relationship management track record is essential.
- Excellent writing and presentation skills.
- Strong Word, Excel and PowerPoint skills are essential.
- Strong relationship building skills.
- A positive 'can-do' attitude.
- Polite, persuasive and professional communication skills are essential.
- Collaborative and consultative approach, strong work ethic.
- Proficiency in the use of CRM, particularly Microsoft Dynamics.
- Be part of the leading trade body for the private capital industry in the UK.
- Experience a friendly, engaged, and passionate work environment.
- A competitive salary and performance-related discretionary bonus.
- 25 days holiday in addition to Bank Holidays; a 10% non-contributory pension.
- Life assurance (4 times salary); private medical insurance; health cash plan; critical illness and income protection insurance.
- Employee Assistance Programme - includes Mental Health support, Virtual GP, Nutrition advice and Financial wellbeing.
- Interest-free season ticket loan; corporate discounts; reimbursement of up to 2 relevant professional institutes.
- Generous support for professional and personal development, Cycle to Work Scheme.
The BVCA supports an environment that is based on merit and inclusiveness, where all employees can develop their full potential, irrespective of their race, gender, marital status, age, disability, religious belief, political opinion or sexual orientation.
Head of Commercial, Events and Training employer: British Private Equity & Venture Capital Association (BVCA)
Contact Detail:
British Private Equity & Venture Capital Association (BVCA) Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Commercial, Events and Training
✨Tip Number 1
Network within the private equity and venture capital sectors. Attend industry events, webinars, and conferences to meet key players and learn about potential opportunities. Building relationships in these circles can give you an edge when applying for the Head of Commercial role.
✨Tip Number 2
Familiarise yourself with the latest trends and challenges in the commercial landscape of events and training. This knowledge will not only help you during interviews but also demonstrate your proactive approach and understanding of the market.
✨Tip Number 3
Engage with current employees or alumni from the BVCA on platforms like LinkedIn. They can provide insights into the company culture and expectations, which can be invaluable when preparing for discussions with the hiring team.
✨Tip Number 4
Showcase your leadership experience by discussing specific examples where you've successfully led a team to achieve commercial targets. Be ready to explain your strategies and how they contributed to revenue growth, as this is crucial for the role.
We think you need these skills to ace Head of Commercial, Events and Training
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your commercial sales and marketing experience, particularly in relation to events and training. Use specific examples that demonstrate your track record of exceeding commercial targets and your leadership experience.
Craft a Compelling Cover Letter: In your cover letter, express your passion for private equity and venture capital. Discuss how your skills align with the responsibilities outlined in the job description, such as pipeline management and developing marketing strategies.
Showcase Your Relationship-Building Skills: Provide examples of how you've successfully built and maintained relationships in previous roles. Highlight your consultative sales style and how it has contributed to your success in driving revenue growth.
Demonstrate Analytical Skills: Mention your proficiency in using analytics software and CRM systems, particularly Microsoft Dynamics. Explain how you have used data to inform decision-making and improve sales strategies in past positions.
How to prepare for a job interview at British Private Equity & Venture Capital Association (BVCA)
✨Showcase Your Commercial Acumen
Be prepared to discuss your previous experience in driving revenue growth. Highlight specific examples where you've successfully implemented marketing strategies or sales plans that led to measurable results.
✨Demonstrate Relationship-Building Skills
Since this role requires strong relationship management, come ready with examples of how you've nurtured client relationships over time. Discuss your approach to collaboration and how it has contributed to your success.
✨Understand the Industry Landscape
Familiarise yourself with the private equity and venture capital sectors. Be ready to discuss current trends and challenges in the industry, and how you can leverage this knowledge to benefit the organisation.
✨Prepare for Strategic Discussions
Expect to engage in conversations about strategic planning and execution. Think about how you would develop and adapt sales and marketing strategies in response to changing market conditions, and be ready to share your insights.