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For Companies At a Glance
- Tasks: Craft exceptional digital customer experiences using data to enhance user journeys.
- Company: Join a forward-thinking company dedicated to improving health through digital innovation.
- Benefits: Enjoy hybrid working, competitive salary, and opportunities for professional growth.
- Why this job: Make a real impact on people's lives while developing your analytical skills.
- Qualifications: Experience in analysing website behaviour and proficiency in Google Analytics 4.
- Other info: Collaborative environment with a focus on data culture and career advancement.
The predicted salary is between 36000 - 60000 £ per year.
Do you want to help craft exceptional digital customer experiences that make a real impact on people's lives? Use your analytical expertise to translate complex data into seamless, smarter journeys for all, and help us create a world where every heart stays healthier for longer.
About the Role
As a Digital CX Analyst, you'll enhance our website and customer interactions by identifying successes, friction points, and user needs to turn data into actionable insights. You'll collaborate with Digital, Product, CRO, and Marketing teams to analyse customer behaviour, develop hypotheses, create measurement strategies, assess impacts, and prioritise changes for maximum benefit. Using quantitative and qualitative data such as journey analytics, funnel performance, and customer feedback you will help craft better digital products and support our experimentation programme. In addition to analysis, you'll help strengthen our data culture by improving data visibility & quality, solving tracking issues, developing accessible reports, and promoting best practices through coaching and knowledge sharing.
About you
You bring strong experience in analysing website customer behaviour and digital performance, with proven experience of using clickstream data to understand journeys, funnels, drop-offs and content engagement. You’re confident working in Google Analytics 4 and have experience with tools like BigQuery, tagging/tracking platforms, session replay and customer-feedback tools. You will also bring:
- Strong collaboration skills with the ability to shape analytical questions, define success measures and bring structure to open-ended questions and messy datasets.
- Experience supporting experimentation from hypothesis design to test interpretation.
- Clear, accessible reporting skills, including good experience creating clear analysis outputs and self-serve dashboards in Power BI, Looker or Tableau.
- Excellent data-storytelling ability, turning complex data into simple, compelling narratives for technical and non-technical audiences.
Working arrangements
This is a hybrid role, where your work will be split between your home and at least one day per week, on average, in our London Office. This may vary from time to time, so you will need to work in a flexible way to unlock your best work for our cause.
Digital CX Analyst in London employer: British Heart Foundation
Contact Detail:
British Heart Foundation Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital CX Analyst in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your analytical projects and insights. This is a great way to demonstrate your expertise in digital customer experiences and make a lasting impression.
✨Tip Number 3
Prepare for interviews by practising common questions related to data analysis and customer behaviour. Use real examples from your experience to illustrate how you've tackled challenges and driven results.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team.
We think you need these skills to ace Digital CX Analyst in London
Some tips for your application 🫡
Show Your Analytical Skills: Make sure to highlight your experience with data analysis in your application. We want to see how you've used tools like Google Analytics 4 and BigQuery to turn complex data into actionable insights.
Tell a Story with Data: When you describe your past projects, focus on how you transformed data into compelling narratives. We love seeing clear examples of how you've communicated findings to both technical and non-technical audiences.
Collaborate and Contribute: Emphasise your collaboration skills in your application. Share instances where you've worked with cross-functional teams to shape analytical questions and drive improvements in digital customer experiences.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates during the process.
How to prepare for a job interview at British Heart Foundation
✨Know Your Data Tools
Make sure you brush up on your knowledge of Google Analytics 4, BigQuery, and any other tools mentioned in the job description. Be ready to discuss how you've used these tools in past roles to analyse customer behaviour and improve digital performance.
✨Showcase Your Collaboration Skills
Prepare examples of how you've worked with cross-functional teams like Digital, Product, and Marketing. Highlight specific projects where your analytical insights led to actionable changes, demonstrating your ability to shape analytical questions and define success measures.
✨Master Data Storytelling
Practice turning complex data into simple narratives. Think of a few examples where you successfully communicated insights to both technical and non-technical audiences. This will show your potential employer that you can make data accessible and engaging.
✨Be Ready for Experimentation Discussions
Since experimentation is key in this role, come prepared to discuss your experience with hypothesis design and test interpretation. Share specific instances where your analysis influenced the outcome of an experiment, showcasing your analytical expertise.
