At a Glance
- Tasks: Create automated, personalised marketing journeys using Adobe tools.
- Company: Join a leading charity focused on customer-centric transformation.
- Benefits: Competitive salary, hybrid work, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on diversity and inclusion.
- Why this job: Make a real impact in marketing while helping people lead healthier lives.
- Qualifications: Experience in marketing automation, especially with Adobe tools.
The predicted salary is between 45000 - 47500 £ per year.
Overview
We are recruiting for a Marketing Automation Specialist on a 12‑month fixed‑term contract to play a critical role in BHF’s transformation to a truly customer‑centric organisation by enabling the delivery of automated, personalised, omnichannel journeys.
In this role you will translate campaign briefs and technical designs into fully operational workflows within Adobe Campaign V8 (ACC), Adobe Journey Optimiser (AJO), Adobe Real‑Time CDP (RT‑CDP) and Data Distiller, acting as the bridge between technical architecture and live execution to ensure scalable, efficient and business‑aligned workflows.
Responsibilities
- Translate campaign briefs and technical designs into fully operational workflows in ACC, AJO, RT‑CDP and Data Distiller.
- Act as the bridge between technical architecture and live execution, ensuring workflows are scalable, efficient and aligned to business needs.
- Support the migration of our marketing technology platform from Dotdigital to Adobe, redesigning hundreds of campaigns into customer‑centric journeys.
- Design, implement and optimise complex, trigger‑based journeys for large‑scale audiences, using customer data to create relevant, personalised experiences.
- Upskill and mentor the wider team, embedding knowledge, standards and best practice for Adobe‑based workflow development.
- Collaborate closely with data, technology and marketing teams to deliver end‑to‑end journey orchestration.
- Identify, troubleshoot and resolve issues in multi‑step, automated workflows.
Qualifications
- Strong hands‑on experience in marketing automation and journey orchestration, ideally using Adobe Campaign and/or Adobe Journey Optimiser.
- Experience with Adobe Real‑Time CDP, Data Distiller, segmentation, personalisation and audience activation.
- Technically minded, detail‑oriented and comfortable working in complex environments.
- Ability to translate technical documentation, data models and journey designs into practical, working solutions.
- Excellent communication skills with the ability to explain technical concepts clearly to non‑technical colleagues.
- Organised, collaborative, proactive and skilled at problem‑solving, with a focus on creating scalable, reusable approaches.
- Ability to work flexibly, including remote and hybrid working arrangements.
- Terms & Conditions
12‑month fixed‑term contract (from start date). Start date is as soon as possible. Salary: £45,000 - £47,500 per annum plus benefits. Hours per week: 35.
Location & Working Conditions
Hybrid role: work from home with at least one day per week in our London Office.
EEO Statement
We celebrate and value the diversity of the communities we serve, recognising that embracing different perspectives and backgrounds strengthens our organisation and drives innovation.
By fostering an inclusive environment where everyone feels respected and supported, we are better equipped to achieve our mission of helping people have a healthier heart for longer.
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Marketing Automation Specialist in England employer: British Heart Foundation
As a Store Manager with us, you'll be part of a vibrant community-focused team dedicated to sustainability and making a real difference. We offer a supportive work culture with extensive benefits, including generous annual leave, enhanced family policies, and access to health resources, all while providing opportunities for personal and professional growth in a fast-paced retail environment. Join us to lead a diverse team and contribute to life-saving research while enjoying a rewarding career in fashion retail.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Automation Specialist in England
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace Marketing Automation Specialist in England
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at British Heart Foundation from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at British Heart Foundation specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at British Heart Foundation
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at British Heart Foundation, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show British Heart Foundation you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure British Heart Foundation that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for British Heart Foundation, so think on your feet and don't hesitate to showcase your creativity!