At a Glance
- Tasks: Lead audience research projects and provide actionable insights for BFI's strategic decisions.
- Company: Join the BFI, a cultural charity and UK leader in film and moving image.
- Benefits: Enjoy 25 days annual leave, pension scheme, childcare support, and free film screenings.
- Why this job: Make a real impact on how stories are shared and understood through research.
- Qualifications: Experience in managing research projects and excellent communication skills required.
- Other info: Diverse and inclusive workplace with strong support for under-represented groups.
The predicted salary is between 34950 - 41109 £ per year.
Salary: £34,950 - £41,109 per annum (based on the full-time salary of £43,755 - £51,465 per annum)
Fixed Term Contract: 12 months maternity cover
Part Time: 4 days per week/32.75 hours (including 1 hour lunch break)
We are looking for an Audience Research & Insight Manager to join the BFI's Research & Statistics department on a fixed term contract for 12 months. The Audience Research & Insight Manager will lead on the delivery of an ambitious programme of audience research focussed on BFI activities in our venues and through our digital channels. They will provide insight into the impact and reach of BFI activities to a broad range of internal stakeholders and ensure that research insights are actionable, working with colleagues across departments to feed insight into more informed decision-making.
Key responsibilities include:
- To produce high quality research that supports and informs the work of the BFI, in particular the implementation of its ten year strategy.
- To design and commission research projects where required and to manage these projects on behalf of internal stakeholders.
- To develop accessible and compelling ways of presenting research analysis and insight to stakeholders who may not themselves be familiar with data or the capability of research to inform and inspire business strategy.
- Work with senior stakeholders to create plans for research that integrate with and inform our strategic plans, in particular working with Senior Evaluations Manager to ensure a consistent approach to research and evaluation of BFI audience projects.
We are looking for candidates who have:
- Demonstrable experience of managing high quality research projects from inception to delivery of results.
- Excellent communication, presentation and inter-personal skills, being able to advocate the use of research to those who are not necessarily research literate themselves and to clearly explain the benefits of high quality research to inform business thinking.
- Knowledge and experience of using a range of relevant data sources and ability to assess and analyse these to produce high quality information and insight.
- Excellent attention to detail with the ability to produce accurate and clear reports and presentations to those who may not be familiar or skilled at extracting insight from data and statistics.
A full list of responsibilities and minimum requirements can be found in the job description.
About the BFI
We are a cultural charity, a National Lottery distributor, and the UK's lead organisation for film and the moving image. We believe society needs stories. Film, television and the moving image bring them to life, helping us connect and understand each other better. We share the stories of yesterday, search for the stories of today, and shape the stories of tomorrow.
Benefits
- 25 days annual leave (rising to 30 with service) + bank holidays + the option to buy up to 5 extra days of annual leave.
- Additional paid time off between Christmas and New Year.
- BFI pension scheme with 5% employer contribution.
- BFI Childcare Scheme, where we contribute to childcare costs for children up to the age of 14.
- Enhanced pay for Maternity & Paternity leave.
- Complimentary tickets to BFI Southbank & IMAX screenings and events.
- Free BFI Player subscription + discount on BFI DVDs, books, merchandise, and film tickets.
- Plus many more, which can be found in our Working at the BFI information pack on our website.
We support diversity and inclusion, and as an organisation recognise that we need to address under representation within our teams. As such we strongly welcome and encourage applicants from our under-represented groups; who identify as D/deaf and disabled and/or are Black and Global Majority. We guarantee a place at the first stage selection process to our under-represented groups who meet our minimum requirements.
Further details about the role, the BFI and our benefits can be obtained by visiting our website.
Depending on the volume of applications, you may be asked to complete a small task or attend a pre-interview screening call to further assist the hiring team in shortlisting for this role. In this instance, interview dates may be subject to change.
The closing date for applications is 23:59 on Tuesday 03 March 2026.
First interviews will be held on Thursday 12 & Friday 13 March 2026.
Second interviews will be held on TBC.
Audience Research in London employer: British Film Institute (BFI)
Contact Detail:
British Film Institute (BFI) Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Audience Research in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to the BFI. A friendly chat can open doors and give you insights that might not be in the job description.
✨Tip Number 2
Prepare for your interview by researching the BFI's recent projects and audience initiatives. Show us that you’re not just interested in the role but also passionate about what we do!
✨Tip Number 3
Practice your presentation skills! You’ll need to communicate complex research insights clearly, so get comfortable explaining your ideas in a way that’s engaging and easy to understand.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our team.
We think you need these skills to ace Audience Research in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Audience Research role. Highlight your relevant experience in managing research projects and how it aligns with BFI's mission. We want to see how you can bring your unique skills to our team!
Showcase Your Communication Skills: Since you'll be working with various stakeholders, it's crucial to demonstrate your excellent communication abilities. Use clear and concise language in your application to show us that you can explain complex research insights in an accessible way.
Highlight Your Attention to Detail: Attention to detail is key in research roles. Make sure your application is free from typos and errors, and consider including examples of how you've produced accurate reports or presentations in the past. We love candidates who take pride in their work!
Apply Through Our Website: We encourage you to submit your application through our website. This ensures that your application goes directly to us and helps streamline the process. Plus, you'll find all the info you need about the role and our values there!
How to prepare for a job interview at British Film Institute (BFI)
✨Know Your Audience
Before the interview, dive deep into the BFI's mission and recent projects. Understanding their audience research goals will help you tailor your responses and show that you're genuinely interested in their work.
✨Showcase Your Research Skills
Prepare to discuss specific research projects you've managed. Highlight your ability to design, commission, and deliver high-quality insights. Use examples that demonstrate how your research has informed decision-making in previous roles.
✨Communicate Clearly
Since you'll be presenting insights to stakeholders who may not be research-savvy, practice explaining complex data in simple terms. Bring along a sample report or presentation to illustrate your communication style and clarity.
✨Engage with Stakeholders
Think about how you would collaborate with senior stakeholders at BFI. Be ready to discuss strategies for integrating research into their strategic plans. Show that you can advocate for research while being approachable and open to feedback.