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For Companies At a Glance
- Tasks: Manage social media, create engaging content, and build vibrant online communities.
- Company: Join the UK's leading adventure motorcycle magazine and festival.
- Benefits: Creative freedom, immediate impact on growth, and a dynamic team environment.
- Other info: Be part of a small, ambitious team that values bold ideas.
- Why this job: Shape the social presence of a major motorcycle festival and see real results.
- Qualifications: Proven social media management experience and strong community-building skills.
The predicted salary is between 35000 - 45000 £ per year.
About us
Adventure Bike Rider (ABR) is the UK's leading adventure motorcycle magazine, and the ABR Festival is the country's largest motorcycle festival, bringing 17,000+ riders to Ragley Hall in Warwickshire each June. Our audience is loyal, vocal, and fast-growing. We want someone with creativity and business sense to elevate our social presence.
The role
This isn't a 'schedule posts and log off' job. You'll manage our brands' voice, growth, and engagement across social media. That means building real communities, creating content people want to share, and running campaigns that drive ticket sales, subscriptions, and brand growth. If you enjoy seeing your work create real results, not just vanity metrics, you'll thrive here.
What you'll be doing
On a daily basis, you will oversee our social content across Facebook, Instagram, TikTok, and YouTube. Responsibilities include developing dynamic content formats, such as Reels, shorts, stories, carousels, and behind-the-scenes footage. You will actively build and nurture our online communities, focusing on fostering real conversations in the ABR Festival Facebook Group. You will plan and execute comprehensive social campaigns for ticket launches, merchandise drops, major festival moments, and editorial initiatives. Your tasks include managing paid social advertising from initial concept to creative production, audience targeting, and performance reporting. You will work closely with the editorial and marketing teams to coordinate campaigns for launches, announcements, and key brand moments. At the ABR Festival and other major events, you are responsible for capturing live content, coordinating real-time event coverage, and collaborating with creators and partners on-site. Track performance rigorously and turn data into real improvement.
What we're looking for
This is not an entry-level role. We want razor-sharp instinct, taste, and business sense. You’ll need proven experience in social media management and a strong understanding of community building, not just follower counts. We want a creative thinker who comes up with new formats, angles, and series ideas, and who’s confident in using video as a primary medium. Experience with paid social ads and campaign management is a plus, and you’ll need to know what good copy looks like and be able to write it. You should be commercially minded, and you’ll understand how good content ties back to sales, tickets, and brand growth.
What you won’t be doing
You won’t be mindlessly queuing posts or copying templates. We want fire and vision, not a content-bot. If you bring bold ideas and make things happen, you’ll fit right in.
What’s in it for you?
You’ll shape the social presence and community around the UK's biggest motorcycle festival and one of the world's biggest adventure motorcycling brands. You’ll have real creative freedom across media, events, products, and live experiences. You’ll see your work immediately reflected in ticket sales, engagement, and growth. And you’ll be part of a small, ambitious team that moves quickly and backs bold ideas.
SOCIAL MEDIA & COMMUNITY MANAGER in Stratford-upon-Avon employer: British Dealer News
Contact Detail:
British Dealer News Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SOCIAL MEDIA & COMMUNITY MANAGER in Stratford-upon-Avon
✨Tip Number 1
Get your social media game on point! Before applying, make sure your own profiles reflect the creativity and community spirit you want to bring to ABR. Show us your flair for engaging content and community building!
✨Tip Number 2
Network like a pro! Connect with fellow riders and industry folks on platforms like LinkedIn or even in relevant Facebook groups. Engaging with the community can give you insights and maybe even a foot in the door.
✨Tip Number 3
Prepare for the interview by showcasing your past successes. Bring examples of campaigns you've run that drove real results, not just likes. We want to see how you’ve turned data into action!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining our team and ready to dive into the adventure with us!
We think you need these skills to ace SOCIAL MEDIA & COMMUNITY MANAGER in Stratford-upon-Avon
Some tips for your application 🫡
Show Your Creative Side: When you're crafting your application, let your creativity shine through! Use engaging language and showcase your unique style. Remember, we’re looking for someone who can bring fresh ideas to the table, so don’t hold back!
Tailor Your Experience: Make sure to highlight your relevant experience in social media management and community building. We want to see how your past roles have prepared you for this position, so connect the dots for us and show why you’re the perfect fit!
Be Data-Driven: We love numbers! If you've got experience tracking performance and turning data into actionable insights, make sure to include that in your application. Show us how you’ve used data to drive engagement and growth in your previous roles.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at British Dealer News
✨Know Your Audience
Before the interview, dive deep into Adventure Bike Rider's social media channels. Understand their tone, style, and the type of content that resonates with their audience. This will help you demonstrate your knowledge and show how you can elevate their social presence.
✨Showcase Your Creativity
Prepare to discuss specific examples of dynamic content you've created in the past. Bring ideas for new formats or campaigns that could work for ABR. They want someone who can think outside the box, so don’t hold back on sharing your bold ideas!
✨Highlight Community Engagement
Be ready to talk about your experience in building and nurturing online communities. Share strategies you've used to foster real conversations and engagement, especially in Facebook groups or similar platforms. This is key for the role, so make it a focal point in your discussion.
✨Data-Driven Mindset
Since tracking performance is crucial, come prepared with examples of how you've used data to improve social media campaigns. Discuss how you’ve turned insights into actionable strategies that drove ticket sales or brand growth. This will show you understand the business side of social media management.