Innovation & Portfolio Manager

Innovation & Portfolio Manager

Full-Time On-site
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b Overview /b p In this role, you will shape Ryde’s growth by translating consumer insights into a clear portfolio strategy, propositions, and launch plans. You’ll work closely with the Head of Ryde to prioritise opportunities, balance short-term execution with a three-year roadmap, and drive the multi-year innovation and renovation pipeline. You’ll engage with cross-functional teams to turn diagnosis into tangible products and experiences that strengthen brand relevance. This role offers high impact in a small, fast-growing brand with a strong emphasis on learning and rapid iteration. /p b Pay / Benefits /b ul li market leading annual performance bonus /li li health plans vary by country /li li work-life balance initiatives /li li transportation support /li li flexible holiday plan with additional incentives /li li online learning platforms and growth programs /li /ul b Responsibilities /b ul li Consumer, Category Opportunity Leadership: engage with Ryde consumers, occasions, and market inputs to define a focused learning agenda and actionable choices. /li li Portfolio Range Strategy: define the product portfolio and formats with clear jobs-to-be-done, segmentation, and prioritisation across needs, formats and occasions. /li li Innovation Renovation Leadership: lead multi-year pipeline from opportunity sizing to launch, building business cases and coordinating with R D, Supply Chain, Regulatory, Finance, Sales and Marketing. /li li Product Proposition Experience: define credible value propositions, shape naming and on-pack communication, and ensure alignment with brand principles and regulatory constraints. /li li Portfolio Performance Learning: track distribution, velocity, trial and profitability, conduct post-launch reviews, and share learnings to improve future launches. /li /ul b Key requirements /b ul li Proven experience in brand management, portfolio strategy, innovation, or consumer marketing, preferably in FMCG, beverages, wellness or related categories, with a track record of taking products from insight to launch. /li li Strong ability to translate consumer insights into portfolio decisions, brand positioning, value propositions and product architecture. /li li Solid understanding of marketing concepts including segmentation, targeting and positioning (STP), category entry points, distinctive brand assets, mental and physical availability, penetration-led growth, and broad-reach brand building. /li li Commercial acumen with experience in P L management, pricing, margin performance, and business case development; strong analytical and consumer-judgement skills. /li li Collaborative and effective cross-functional working style with experience across Product Development/R D, Sales, Finance, Supply Chain and Regulatory. /li li Comfort operating across strategic and operational horizons, from long-term roadmap to immediate launch challenges. /li li Experience in US consumer goods or FMCG markets would be an advantage. /li /ul ul li Collaborative and cross-functional teamwork /li li Adaptability in ambiguous or evolving environments /li li Analytical thinking and commercial judgement /li li P L management /li li Pricing strategy and margin analysis /li li Business case development /li /ul

Innovation & Portfolio Manager employer: British American Tobacco

British American Tobacco UK is an exceptional employer, offering a dynamic work environment in Southampton where innovation and collaboration thrive. With a strong commitment to employee development, we provide access to online learning platforms and personalized growth programs, ensuring that your career progression is not just a goal but a reality. Our inclusive culture, coupled with competitive benefits such as a market-leading performance bonus and flexible holiday plans, makes BAT a fantastic place to build a meaningful and rewarding career.

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Contact Details:

British American Tobacco Recruitment Team