At a Glance
- Tasks: Drive exciting marketing partnerships and create unique activations for BA Euroflyer.
- Company: Join the newest airline in the British Airways family, connecting people across Europe.
- Benefits: Enjoy competitive salary, amazing travel perks, and a supportive work environment.
- Other info: Be part of a diverse team committed to innovation and personal growth.
- Why this job: Make a real impact in the travel industry while exploring creative marketing opportunities.
- Qualifications: Experience in marketing partnerships within the airline or tourism sector is essential.
The predicted salary is between 47000 - 52500 £ per year.
This is your chance to become part of the newest airline within the British Airways family. BA Euroflyer was launched in 2022, serving a short-haul network of some of Europe’s most popular destinations from London’s Gatwick Airport. It’s an exciting and fast-paced life when you’re working in one of the world’s most important travel hubs, and you’ll be part of a global gateway connecting with people from all walks of life and helping to make each and every journey original and unique.
The Marketing Partnerships Executive generates incremental commercial value and reputational impact through strategic partnerships, activation and indirect marketing, maximising Euroflyer’s external relationships across the Gatwick catchment and wider partner network. The role owns and grows Euroflyer’s partnership portfolio, turning opportunities across local partnerships, tourist boards, and trade marketing into engaging activations, additional investment and commercial revenue growth. It combines creativity with commercial thinking to ensure partnerships strengthen the brand, support the network and make Euroflyer’s marketing investment go further.
- Owns and grows Euroflyer’s portfolio of commercial partnerships and sponsorships, creating opportunities that deliver commercial, brand and customer value.
- Leads the day-to-day management and activation of strategic partnerships, including BHAFC, Worthing Pride and future partners, aligned to commercial and local catchment objectives.
- Identifies and develops new partnership opportunities, including cost-neutral activity, and supports campaigns with tourist board partners.
- Leads OTA and leisure-trade marketing activity for Euroflyer in collaboration with BA Global Sales.
What you’ll bring to BA Euroflyer:
- Bags of energy and enthusiasm with a delivery and results focused mindset.
- Creativity, curiosity and commercial instinct, spotting opportunities others might miss and turning great ideas into activity that grows reach and impact.
- Experience within the airline, travel or tourism sector in a marketing role.
Your experience:
- Strong experience in marketing partnerships, trade or OTA marketing.
- Proven ability to manage and grow partner relationships, turning opportunities into measurable commercial and marketing value.
- Experience working with tourist boards, destination partners, OTAs, leisure trade or similar commercial partners.
- Experience delivering partnership activations and jointly funded marketing activity.
- Ideally experiencing working with marketing agencies to deliver business outcomes.
What we offer:
We believe that all the people who work with us should feel valued for the part they play. It’s one of the reasons our rewards go far beyond a competitive salary. From the day you join us, you’ll get access to brilliant staff travel benefits including unlimited basic and premium standby tickets on British Airways flights. You’ll also receive up to 30 discounted ‘Hotline’ airfares per year for yourself, friends, and family. You will also receive many other perks such as Voluntary Private Healthcare, Cycle to Work, Electric Car Scheme, BA Euroflyer Pension Scheme, Free Eye Test, Access to Perks at Work, Travel Industry discounts and many more!
At British Airways you’ll have the chance to take on new challenges and move forward in a way that feels right for you. We encourage all those who work for us to consider opportunities right across our business to help you develop and progress. We never stand still, and we don’t expect our people to either.
Inclusion & Diversity
At British Airways we all have a part to play in creating an inclusive place to work. Diverse representation among our people is really important to us and we recognise that all our colleagues are uniquely different and bring their own originality, creativity and identity to work. Inclusion and diversity is a key driver of innovation and we’re committed to creating a culture where everyone feels that they can be themselves. We’re looking for people from all backgrounds and cultures to join us and be a part of our journey to become a Better BA as we continue to connect Britain with the world and the world with Britain.
Marketing Partnerships Executive in Horley employer: British Airways
British Airways is an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration in the heart of the aviation industry. As a Lead Product Data Scientist, you will have access to cutting-edge technology and significant opportunities for professional growth, all while contributing to impactful projects that enhance operational efficiency. With a commitment to employee development and a focus on delivering measurable business value, British Airways provides a rewarding environment for those looking to make a difference in their careers.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Partnerships Executive in Horley
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for British Airways and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like British Airways are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with British Airways on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at British Airways. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Partnerships Executive in Horley
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit British Airways. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of British Airways:Show us that you’ve done your homework! In your application, briefly mention what you admire about British Airways’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at British Airways
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at British Airways will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At British Airways, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
