At a Glance
- Tasks: Create and manage engaging content for sports websites and apps while analysing digital performance.
- Company: Join Bristol Sport, a vibrant sports business supporting top teams and community charities.
- Benefits: Gain hands-on experience in digital marketing with opportunities for growth and innovation.
- Other info: Collaborative environment with a focus on creativity and data-driven decision-making.
- Why this job: Be at the forefront of digital trends in sports and make a real impact on fan engagement.
- Qualifications: Experience in content creation, SEO, and digital campaigns; strong communication skills are essential.
The predicted salary is between 30000 - 40000 € per year.
Bristol Sport is a unique sports business with the core aim of providing integral support services to ensure the sustainability of Stephen Lansdown’s sporting group of companies which includes Ashton Gate Stadium, Bristol City FC, Bristol Bears Rugby, Bristol Flyers Basketball, and their respective community charities.
JOB PURPOSE
The Digital Executive will play a pivotal role in the production, publication, and maintenance of high-quality, optimized content across the sporting group’s suite of websites and apps. This role involves handling enquiries, troubleshooting problems for internal and external customers, and staying abreast of key digital and data trends in the sports and entertainment verticals. The Digital Executive will also be responsible for proactively researching and managing digital and data software projects, ensuring effective project management across multiple initiatives.
KEY OBJECTIVES
- Content and Web Management: Produce, publish, and maintain high quality, optimized content on the sporting group’s websites and apps.
- Analytics and Optimization: Utilize tools such as Google Analytics, Paid Socials, app‑store optimization, SEO, and WordPress to enhance digital performance.
- Research and Trend Analysis: Proactively research key digital and data trends in the sports and entertainment verticals, identifying opportunities for improvement and innovation.
- Project Management: Manage digital and data projects across multiple initiatives, ensuring successful execution delivery.
KEY RESPONSIBILITIES (KPIs)
- Website/App Performance Metrics: Monitor and improve key performance indicators related to website and app performance, including traffic, engagement, and conversion rates.
- Digital Effectiveness: Evaluate the effectiveness of digital efforts through metrics such as click‑through rates, conversion rates, and social media engagement. Work to commercialise our digital audiences, converting “unknown” visitors to “known” users.
- Project Delivery: Ensure timely and successful completion of digital and data software projects within established timelines.
- Digital Innovation: Stay informed of all digital innovation particularly within mobile, social media and video (e.g., evolving metadata algorithms).
KEY RELATIONSHIPS
- Communications Team
- Marketing Team
- Fever Pitch (Bristol Sport’s content production agency)
- PTI
- External Agencies and Vendor
ESSENTIAL SKILLS
- Proven experience in producing and maintaining high-quality, optimized content.
- A working understanding of SEO and page optimization techniques.
- Experience in digital campaigns through third‑party platforms including social media, Google.
- Previous experience in managing WordPress Websites and hands‑on experience in HTML and CSS.
- Excellent communication and presentation skills.
- Meticulous attention to detail and a passion for data‑driven decision‑making.
- Proficiency with Microsoft Office tools.
- Strong organizational skills and the ability to manage multiple tasks.
- Creative problem‑solving abilities and attention to detail.
- Ability to work alone but also as part of a team.
DESIRABLE SKILLS
- Experience with marketing automation tools is a plus.
- Proficiency in Canva, digital marketing campaigns.
Bristol Sport Digital Executive employer: Bristol Sport
Bristol Sport is an exceptional employer that fosters a dynamic and collaborative work culture, where creativity and innovation thrive. As a Digital Executive, you will have the opportunity to work at the heart of a vibrant sports community in Bristol, contributing to high-quality digital content while enjoying professional growth through diverse projects and training. With a commitment to employee development and a focus on sustainability within the sports sector, Bristol Sport offers a rewarding environment for those passionate about making a meaningful impact.
StudySmarter Expert Advice🤫
We think this is how you could land Bristol Sport Digital Executive
✨Tip Number 1
Get to know the company inside out! Research Bristol Sport, their teams, and their digital presence. This will help you tailor your conversations and show that you're genuinely interested in what they do.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral.
✨Tip Number 3
Prepare for interviews by practising common questions related to digital content management and analytics. Use examples from your past experiences to demonstrate your skills and how they align with the role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the team!
We think you need these skills to ace Bristol Sport Digital Executive
Some tips for your application 🫡
Show Off Your Content Skills:Make sure to highlight your experience in producing and maintaining high-quality, optimised content. We want to see examples of your work that demonstrate your understanding of SEO and page optimisation techniques.
Get Technical:Don’t shy away from mentioning your hands-on experience with WordPress, HTML, and CSS. We love a candidate who can navigate the technical side of things, so let us know how you've used these skills in past projects.
Data-Driven Decisions Matter:Since we’re all about data, share how you’ve used analytics tools like Google Analytics to drive decisions in your previous roles. Show us how you’ve improved digital performance through data insights!
Be Yourself!:Finally, don’t forget to let your personality shine through. We’re looking for someone who can fit into our team culture, so be genuine and show us why you’re passionate about sports and digital innovation. Apply through our website and let’s get started!
How to prepare for a job interview at Bristol Sport
✨Know Your Digital Stuff
Make sure you brush up on your knowledge of digital content management, SEO, and analytics tools like Google Analytics. Being able to discuss how you've used these in past roles will show that you're not just familiar with the concepts but can apply them effectively.
✨Showcase Your Project Management Skills
Prepare examples of how you've successfully managed digital projects in the past. Be ready to talk about specific challenges you faced, how you overcame them, and the results you achieved. This will demonstrate your ability to handle multiple initiatives, just like the role requires.
✨Stay Ahead of Trends
Research current trends in the sports and entertainment digital landscape. Bring insights to the interview about what’s new and exciting in the industry, and how you think Bristol Sport can leverage these trends for growth and engagement.
✨Be a Team Player
While it's important to highlight your individual skills, don't forget to emphasise your ability to work collaboratively. Share experiences where you’ve worked with teams, especially in communications or marketing, to achieve common goals. This will resonate well with their team-oriented culture.
