At a Glance
- Tasks: Win new customers and build relationships in the energy sector.
- Company: Dynamic energy company focused on saving businesses money.
- Benefits: Competitive salary, uncapped commission, hybrid working, and structured training.
- Other info: Exciting opportunity with strong support and career growth potential.
- Why this job: Join a fast-paced team and make a real impact while earning well.
- Qualifications: Proven B2B sales experience and a passion for new business development.
The predicted salary is between 40000 - 45000 ÂŁ per year.
ÂŁ40,000 - ÂŁ45,000 basic + uncapped commission | Wales-based (remote / field-focused) | Training / Onboarding in office near Reading for two to three days (max)
Fancy a role where you’re paid properly to get out, meet people, and win business, not sit behind a laptop “nurturing” the same tired accounts? This is a proper hunter position. Big market. Quick wins. And a product that’s genuinely easy to talk about because it does one simple thing: saves businesses money on energy.... fast.
If you love opening doors, building momentum, and seeing your commission follow your effort… keep reading. This is 100% net new. No renewals. No “account management by stealth”. Just you, a clear market, strong support, and the chance to build a serious earnings profile.
The opportunity
You’ll join a Direct Sales team that’s being built with structure, pace and standards, backed by leadership that cares about process, data, and giving salespeople the tools to win.
- A big pool of target customers (SME / mid-market)
- A straightforward proposition: save money on energy, quickly and transparently
- A modern sales set-up (Salesforce now; enablement tools being rolled out)
- The freedom to be in the field, networking and creating pipeline
What you’ll be doing (new business only)
- Win new customers through a mix of outbound prospecting, inbound leads, referrals and events
- Own the full sales cycle: first conversation → discovery → proposal → negotiation → signed contract
- Sell consultatively to decision-makers: owners, Finance, Ops
- Build credibility fast with clear, needs-led conversations
- Represent the business at networking events and industry forums to generate relationships and pipeline
- Keep activity and opportunities accurate in Salesforce (sales hygiene matters here)
- Work smoothly with internal teams to ensure a clean handover once the deal is signed
- Deal shape: Typically 2-year contracts with a 1–3 month sales cycle.
- Target: circa ÂŁ750k annual contract value (ACV) across your book.
What “good” looks like in this role
- Consistent pipeline generation (quality as well as volume)
- Predictable conversion from opportunity to signed agreement
- Strong pace and follow-up discipline
- Clean CRM and a professional standard in every customer interaction
- Sharing market insight to improve targeting, messaging and conversion
What we’re looking for
- Proven B2B new business experience (SME and/or mid-market)
- Comfortable in a high-activity environment: calls, outreach, meetings, events
- Confident running multiple deals in parallel and moving them forward
- Commercial, organised, and motivated by performance (and earning well)
- Happy being field-led with hybrid working (you’ll need to be within easy commuting distance of the office base)
- You do not need energy sector experience; the manager is open to background if you’ve got the right sales DNA.
- This role is not for candidates who want renewals-only, account management, or customer service-led positions.
Tools, enablement & how the team is evolving
- Salesforce CRM is in place
- Sales enablement tooling being implemented (e.g., Salesloft / Outreach style)
- A data-led approach to improving outcomes (touchpoints, sequencing, templates)
- Growing use of content and smarter messaging (including short-form video) to support outbound efforts
Package
- ÂŁ40,000 basic salary
- Uncapped commission with clear, achievable ÂŁ80,000 OTE
- Pension
- Holiday entitlement
- Hybrid / flexible working
- Structured onboarding, training and ongoing support
New Business Development in Wales employer: Brilliantin Recruitment
Contact Detail:
Brilliantin Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land New Business Development in Wales
✨Tip Number 1
Get out there and network! Attend industry events, meet-ups, and local business gatherings. The more people you connect with, the better your chances of landing that new business role.
✨Tip Number 2
Leverage social media to showcase your expertise. Share insights about energy savings and engage with potential clients. This not only builds your credibility but also puts you on the radar of decision-makers.
✨Tip Number 3
Practice your pitch! Whether it’s a casual chat or a formal meeting, being able to clearly articulate how you can save businesses money on energy is key. Role-play with friends or colleagues to refine your approach.
✨Tip Number 4
Don’t forget to follow up! After meetings or networking events, send a quick message to thank them for their time and reiterate your interest. It shows professionalism and keeps you top of mind.
We think you need these skills to ace New Business Development in Wales
Some tips for your application 🫡
Show Your Sales DNA: Make sure to highlight your B2B new business experience in your application. We want to see how you've successfully hunted for new clients and closed deals, so share those stories that showcase your sales skills!
Be Clear and Concise: When writing your application, keep it straightforward. We appreciate clarity, so avoid jargon and get straight to the point about why you're the perfect fit for this role. Remember, we love a good story, but keep it relevant!
Tailor Your Application: Don’t just send a generic application! Tailor your CV and cover letter to reflect the specifics of this role. Mention how you can generate a consistent pipeline and your approach to consultative selling. We want to see your enthusiasm for the position!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, it’s super easy to do!
How to prepare for a job interview at Brilliantin Recruitment
✨Know Your Product Inside Out
Before the interview, make sure you understand how the product saves businesses money on energy. Be ready to discuss its benefits and how it stands out in the market. This will help you demonstrate your consultative selling skills during the interview.
✨Prepare for Real-World Scenarios
Think about how you would approach winning new customers in a high-activity environment. Prepare examples from your past experience where you've successfully generated leads or closed deals. This will show that you can handle the fast-paced nature of the role.
✨Familiarise Yourself with Salesforce
Since the role involves keeping activity and opportunities accurate in Salesforce, brush up on your CRM skills. If you have experience with similar tools, be ready to discuss how you used them to manage your sales pipeline effectively.
✨Show Your Passion for Networking
This position is all about building relationships and networking. Be prepared to share your strategies for connecting with decision-makers and generating leads at events. Highlight any relevant experiences that showcase your ability to build credibility quickly.