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- Tasks: Manage and create engaging content for our social media platforms like Instagram and TikTok.
- Company: Join Brighton i360, a top visitor attraction known for unforgettable experiences and world-class service.
- Benefits: Enjoy a creative work environment with opportunities to influence marketing strategies and trends.
- Why this job: Be part of a dynamic team where your creativity can shine and make a real impact.
- Qualifications: Experience in social media or hospitality, strong copywriting skills, and a proactive attitude are essential.
- Other info: Light graphic design skills are a plus, but not required.
The predicted salary is between 28800 - 43200 £ per year.
The Brighton i360 is a leading visitor attraction in Brighton, offering unique experiences for guests of all ages. We aim to create unforgettable moments by delivering world-class service, innovative experiences, and seamless operations.
Overview of the role:
Are you a social media addict with a fiery passion for content and viral trends? Do you thrive working in a fast-paced environment managing multiple social media accounts? Then this is the role for you.
We’re looking for a trend-setting Social Media Executive to join our team at the Brighton i360.
You’ll be an integral part of our dynamic marketing team, responsible for scheduling engaging content across all our platforms, as well as ensuring there is continuity in both aesthetic and tone of voice for each brand’s accounts.
This is a creative role for a go-getting person who isn’t afraid to use their intuition and rock the digital world – your creativity and strategic thinking will be vital in achieving our marketing objectives.
Responsibilities include:
- Develop and implement comprehensive social media strategies that align with the company’s goals and objectives, keeping up to date with the latest digital trends.
- Schedule and manage all posts across multiple social media platforms, Instagram and TikTok being the key platforms.
- Create and/or source all social media content, including copy, creative, and graphics.
- Regularly review and monitor social media campaigns, what has worked/what isn’t working, using this data to make informed decisions for future campaigns.
- Keep up to date with the latest trends and use these to create content.
- Identify and coordinate influencer partnerships which are relevant to each brand to maximize reach – both local and national influencer partnerships.
- Act as the go-to person for any social media ideas and content across the i360 venue.
- Work alongside the marketing team to help create and deliver marketing campaigns to drive business across the estate.
- Measure and report on the performance of social media campaigns, gain insight, and assess against goals.
Necessary experience:
Experience working in social media or a similar role within the hospitality sector, with a solid understanding of social media campaigns.
Required skills:
- Creative, proactive, and thrive in a fast-paced environment.
- Have a passion for marketing within the hospitality sector.
- Fantastic copywriting skills – the role will be copywriting heavy transitioning between different tones of voice.
- Strong attention to detail.
- Ability to think outside the box and not afraid to put your ideas forward.
- Have a positive attitude with a YES mentality.
- Have good time-keeping skills – deadlines are crucial.
Desired experience:
- Light graphic design skills – not necessary but always nice.
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Social Media Executive - Brighton i360 employer: Brighton i360
Contact Detail:
Brighton i360 Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Executive - Brighton i360
✨Tip Number 1
Stay on top of the latest social media trends and viral content. Follow popular accounts in the hospitality sector and engage with their posts to understand what resonates with audiences.
✨Tip Number 2
Showcase your creativity by creating a portfolio of your best social media posts or campaigns. Highlight any innovative strategies you've implemented that led to increased engagement or reach.
✨Tip Number 3
Network with other social media professionals and influencers in the hospitality industry. Attend local events or webinars to make connections that could help you in your role at Brighton i360.
✨Tip Number 4
Demonstrate your proactive attitude by coming up with unique content ideas tailored for Brighton i360. Think about how you can leverage local culture and events to create engaging posts.
We think you need these skills to ace Social Media Executive - Brighton i360
Some tips for your application 🫡
Understand the Role: Make sure you fully understand the responsibilities and requirements of the Social Media Executive position. Tailor your application to highlight your relevant experience in social media, especially within the hospitality sector.
Showcase Your Creativity: Since this role requires a creative mindset, include examples of your previous work that demonstrate your ability to create engaging content. Consider linking to your portfolio or social media accounts where you've successfully managed campaigns.
Highlight Copywriting Skills: Given that the role is copywriting heavy, emphasize your writing skills in your application. Provide samples of your writing that showcase your ability to adapt to different tones of voice, as this is crucial for the position.
Demonstrate Trend Awareness: Mention your familiarity with current social media trends and how you've utilized them in past roles. This will show that you are proactive and can keep up with the fast-paced nature of social media marketing.
How to prepare for a job interview at Brighton i360
✨Show Your Passion for Social Media
Make sure to express your enthusiasm for social media and how it influences modern marketing. Share examples of your favorite campaigns or trends that inspire you, and explain why they resonate with you.
✨Demonstrate Your Creativity
Prepare to showcase your creative side by discussing past projects where you developed engaging content. Bring ideas for potential campaigns or content that could work for Brighton i360, highlighting your ability to think outside the box.
✨Know the Brand Inside Out
Research Brighton i360 thoroughly before the interview. Understand their brand voice, target audience, and current social media presence. This will help you tailor your responses and show that you're genuinely interested in contributing to their team.
✨Be Ready to Discuss Metrics
Since measuring campaign performance is crucial, be prepared to talk about how you've used data to inform your social media strategies in the past. Highlight specific metrics you've tracked and how they influenced your decisions.
