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- Tasks: Support marketing campaigns and automate workflows to drive user conversion.
- Company: Join a dynamic team at BrightLocal, focused on innovative marketing solutions.
- Benefits: Enjoy a competitive salary, performance bonuses, hybrid working, and generous holiday allowance.
- Other info: Inclusive workplace that values diverse perspectives and offers excellent growth opportunities.
- Why this job: Kickstart your career in Revenue Operations with hands-on experience in marketing automation.
- Qualifications: Experience with HubSpot CRM and a passion for data-driven marketing.
The predicted salary is between 30000 - 40000 £ per year.
We’re looking for a Marketing Operations Executive to help power our Revenue Operations across Marketing and Sales. This is a great opportunity for someone looking to build a career in Revenue Operations, particularly in marketing automation, lifecycle marketing, and data-driven growth. This role focuses primarily on Marketing Operations and lifecycle automation, working closely with the Growth Manager to improve how we convert users across the customer journey - particularly trial-to-paid conversion.
You’ll help build and optimise behaviour-led workflows, triggered email automations, and CRM processes in HubSpot that support scalable growth. Around 75% of the role supports Marketing, with the remaining focus helping Sales teams operate more efficiently.
What you’ll be doing
- Marketing Operations
- Support the setup and execution of marketing campaigns in HubSpot
- Build and manage lists, forms, and properties used for lead capture and lifecycle management
- Create and optimise behaviour-led workflows and triggered email automation
- Support lifecycle programmes focused on trial activation, engagement, and conversion
- Help track campaign performance, attribution, and marketing effectiveness
- Ensure workflows and campaigns run on clean, well-governed CRM data
- Work closely with Marketing to turn campaign ideas into scalable system execution
- Lifecycle Automation & Conversion
- Design workflows based on user behaviour and platform insights
- Test, monitor, and optimise automated email journeys
- Identify opportunities to improve trial-to-paid conversion
- Ensure lifecycle workflows are documented, governed, and scalable
- Monitor automation performance and support ongoing optimisation
- Sales Operations Support
- Support CRM administration for Sales and SDR teams
- Maintain lead routing, pipelines, lifecycle stages, and deal processes
- Help manage SDR workflows, sequences, and sales automation
- Support sales reporting and dashboards
- CRM Management & Data Quality
- Own day-to-day CRM administration within HubSpot
- Maintain high standards of data quality and governance
- Conduct audits, clean-ups, de-duplication, and validation
- Reporting & Operational Insight
- Maintain dashboards used by Marketing and Sales
- Support recurring and ad hoc reporting
- Ensure reporting is accurate, timely, and aligned to agreed definitions
- User Support & Collaboration
- Act as a first point of contact for CRM-related questions
- Support Marketing and Sales teams with HubSpot best practices
- Help onboard new users and maintain internal documentation
- Collaborate with Marketing, Sales, SDR teams, and RevOps stakeholders
What we’re looking for
- Essential skills
- Hands-on experience using HubSpot CRM (Marketing Hub & Sales Hub)
- Experience building automated workflows and lifecycle journeys
- Experience managing CRM lifecycle stages, properties, and segmentation
- Experience supporting campaign tracking and attribution reporting
- Practical experience maintaining CRM data quality
- Understanding of lead routing, pipelines, and sales processes
- Ability to interpret marketing metrics such as open rates, CTR, activation and conversion rates
- Working knowledge of GDPR and data compliance
- Interest in AI tools and automation to improve operational efficiency
- Nice to have
- Experience in a SaaS or subscription business
- Familiarity with product-led growth or free trial models
- Experience working with Sales Development (SDR) teams
The type of person who thrives in this role
- Detail-oriented - you understand how small configuration changes impact systems
- Systems-minded - you think in processes, logic, and automation
- Data-curious - interested in how operational improvements drive revenue
- Comfortable balancing structured governance with fast-paced marketing
- Proactive in spotting automation opportunities and inefficiencies
- Able to communicate with both technical and non-technical teams
- Motivated to build a career in Revenue Operations or Marketing Operations
The Perks (The important details)
- Salary: Dependent on experience
- Performance-based bonus: Up to 20% of base salary (10% company performance + 10% team performance)
- Hybrid Working: 2 days a week in our Brighton office for full-time team members
- Holiday: 25 days + bank holidays + your birthday off!
- Duvet days: 3 duvet days per year
- Healthcare: Vitality Healthcare
- Learning & Development: £1000 per annum personal learning budget
Our commitment to inclusion
At BrightLocal, we believe the best ideas come from diverse perspectives. We are proud to be an equal opportunity employer, and we are committed to building a team where everyone feels welcome, supported, and able to do their best work. When people feel they belong, great things happen. We strongly encourage applications from women and underrepresented groups in our industry. If this role excites you, but you do not meet every single requirement, we would still love to hear from you. Research shows that some people are less likely to apply unless they meet 100% of the criteria. Your experience, perspective, and potential matter more than ticking every box. We are open to flexible working arrangements and are happy to make reasonable adjustments at any stage of the recruitment process. If you need anything to feel comfortable and confident applying, just let us know. We are here to help.
Marketing Operations Executive in Brighton employer: BrightLocal Enterprise
Contact Detail:
BrightLocal Enterprise Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Operations Executive in Brighton
✨Tip Number 1
Get to know HubSpot inside out! Since this role is all about marketing automation and CRM management, dive into HubSpot's features. Familiarise yourself with workflows, lists, and properties so you can speak confidently about your experience during interviews.
✨Tip Number 2
Show off your data skills! Be ready to discuss how you've used data to drive decisions in past roles. Whether it's tracking campaign performance or optimising conversion rates, having concrete examples will make you stand out.
✨Tip Number 3
Network like a pro! Connect with people in the industry on LinkedIn, attend relevant events, and don’t hesitate to reach out to current employees at companies you're interested in. A friendly chat can sometimes lead to job opportunities!
✨Tip Number 4
Apply through our website! We love seeing applications come directly from our site. It shows you're genuinely interested in joining us and makes it easier for us to track your application. Plus, who doesn’t want to be part of a team that values diverse perspectives?
We think you need these skills to ace Marketing Operations Executive in Brighton
Some tips for your application 🫡
Show Your HubSpot Skills: Make sure to highlight your hands-on experience with HubSpot CRM in your application. We want to see how you've used it for marketing automation and lifecycle management, so share specific examples!
Be Data-Driven: Since this role is all about data-driven growth, don’t forget to mention any experience you have with tracking campaign performance and interpreting marketing metrics. We love a candidate who can back up their claims with numbers!
Tailor Your Application: Take the time to tailor your application to the job description. Use keywords from the listing and show us how your skills align with what we’re looking for. It’ll make your application stand out!
Apply Through Our Website: We encourage you to apply through our website for the best chance of getting noticed. It’s the easiest way for us to keep track of your application and ensure it gets into the right hands!
How to prepare for a job interview at BrightLocal Enterprise
✨Know Your HubSpot Inside Out
Since this role heavily relies on HubSpot, make sure you’re familiar with its features, especially around CRM management and automation. Brush up on how to build workflows and manage lists, as you might be asked to demonstrate your knowledge or provide examples from your past experience.
✨Showcase Your Data Skills
Be prepared to discuss how you’ve used data to drive marketing decisions in the past. Highlight any experience you have with tracking campaign performance and interpreting metrics like open rates and conversion rates. This will show that you understand the importance of data in optimising marketing operations.
✨Demonstrate Your Problem-Solving Mindset
This role requires a proactive approach to identifying inefficiencies and automation opportunities. Think of specific instances where you’ve improved processes or solved problems in previous roles. Sharing these examples will illustrate your systems-minded thinking and detail-oriented nature.
✨Prepare for Collaboration Questions
You’ll be working closely with both Marketing and Sales teams, so expect questions about teamwork and communication. Be ready to share experiences where you’ve successfully collaborated across departments, especially in a fast-paced environment. This will highlight your ability to bridge the gap between technical and non-technical teams.