At a Glance
- Tasks: Lead marketing strategy, manage campaigns, and drive customer acquisition.
- Company: Bright Money Group, a fast-growing financial services business.
- Benefits: £60,000 salary, career progression, supportive culture, and extra perks.
- Other info: Enjoy free fruit, Starbucks, and well-being support while making an impact.
- Why this job: Shape the future of marketing in a dynamic, growth-focused environment.
- Qualifications: 5+ years in senior marketing roles with strong paid campaign experience.
The predicted salary is between 60000 - 60000 € per year.
Location: Stockport (Office based)
Salary: £60,000 per annum
Job Type: Full-Time, Permanent
About Bright Money Group
Bright Money Group is a fast-growing financial services business focused on helping customers access transparent, accessible, and technology-driven financial solutions. We are looking for an ambitious and commercially driven Head of Marketing to lead our growth strategy, elevate brand awareness, and scale customer acquisition across digital channels.
The Role
We are seeking an experienced Marketing Leader with a strong background in paid marketing and performance acquisition. This role will take ownership of the company’s marketing strategy, budget, and execution, with a key focus on generating high-quality leads and delivering measurable ROI. You will lead multi-channel campaigns, optimise customer acquisition funnels, and work closely with senior leadership to support ambitious business growth targets.
Key Responsibilities
- Lead and mentor the internal marketing team, setting tasks and reviewing performance
- Develop and execute the overall marketing strategy aligned with company growth objectives
- Lead and manage paid media campaigns across Google Ads, Meta, LinkedIn, YouTube, and display networks
- Drive customer acquisition through performance marketing and conversion optimisation
- Manage marketing budgets and deliver clear ROI reporting
- Oversee SEO, email marketing, content strategy, and organic social activity
- Analyse campaign performance using data and analytics tools to improve results continuously
- Build and manage relationships with external agencies, media partners, and suppliers
- Collaborate with sales and operations teams to improve lead quality and customer journeys
- Ensure brand consistency across all channels and customer touchpoints
- Identify new growth opportunities, channels, and audience segments
Required Experience & Skills
- Minimum 5 years’ experience in a senior marketing role
- Proven success managing high-performing paid marketing campaigns with significant budgets
- Strong understanding of PPC, paid social, retargeting, and conversion tracking
- Experience using platforms such as Google Ads, Meta Ads Manager, GA4, Tag Manager, and CRM systems
- Commercial mindset with strong analytical and reporting skills
- Experience in financial services, fintech, or lead generation sectors preferred
- Excellent leadership and communication skills
- Ability to work in a fast-paced, growth-focused environment
Desirable Experience
- Scaling marketing teams
- Knowledge of compliance and FCA-regulated marketing environments
- Strong understanding of customer acquisition cost (CAC) and lifetime value (LTV) metrics
What We Offer
- Salary of £60,000
- Opportunity to shape and lead the marketing function
- Career progression within a growing business
- Supportive and entrepreneurial culture
- 20 days holiday + bank holidays with one additional day accrued for each year you’re with us.
- Pension Scheme
- Extra Company Perks
- Free use of Starbucks machine
- Free fresh fruit each day
- Loyalty rewards
- Employee referral program
- Attraction discounts
- Well-being scheme
- Free financial advice
Head of Marketing in Stockport employer: Bright Money Group
Bright Money Group is an exceptional employer located in Stockport, offering a dynamic and supportive work environment that fosters employee growth and innovation. As the Head of Marketing, you will have the opportunity to shape the marketing strategy of a fast-growing financial services business while enjoying a competitive salary, career progression, and unique perks such as free fresh fruit and financial advice. Join us to be part of a collaborative culture that values your contributions and encourages professional development.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing in Stockport
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a personal website or portfolio that highlights your marketing achievements and campaigns. This is a great way to demonstrate your expertise and make a lasting impression on hiring managers.
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. Understand their marketing strategies and think about how you can contribute to their growth. Tailor your answers to show how your experience aligns with their goals.
✨Tip Number 4
Don’t forget to apply through our website! We’re always on the lookout for talented individuals like you. Plus, it’s a straightforward way to ensure your application gets seen by the right people.
We think you need these skills to ace Head of Marketing in Stockport
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Head of Marketing role. Highlight your experience in paid marketing and performance acquisition, as these are key for us. Use specific examples that showcase your success in managing campaigns and driving customer acquisition.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Tell us why you're passionate about marketing and how your skills align with our goals at Bright Money Group. Be sure to mention your leadership experience and how you can elevate our brand awareness.
Showcase Your Analytical Skills:We love data-driven decision-making! In your application, include examples of how you've used analytics tools to optimise campaigns and improve ROI. This will show us that you have the commercial mindset we’re looking for.
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our company culture and values.
How to prepare for a job interview at Bright Money Group
✨Know Your Numbers
As a Head of Marketing, you'll need to demonstrate your understanding of key metrics like customer acquisition cost (CAC) and lifetime value (LTV). Brush up on these figures and be ready to discuss how you've used them to drive marketing strategies in the past.
✨Showcase Your Campaign Success
Prepare specific examples of high-performing paid media campaigns you've managed. Highlight the budgets, platforms used, and the measurable ROI achieved. This will show your potential employer that you can deliver results and manage resources effectively.
✨Understand the Company’s Brand
Before the interview, research Bright Money Group thoroughly. Understand their brand voice, target audience, and current marketing strategies. This will help you tailor your responses and demonstrate how you can elevate their brand awareness.
✨Be Ready to Lead
As a leader, you'll be expected to mentor and guide the marketing team. Prepare to discuss your leadership style and how you've successfully managed teams in the past. Share examples of how you've set tasks, reviewed performance, and fostered a collaborative environment.
