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- Tasks: Lead the development of paid media and organic social strategies for diverse brands.
- Company: Make Agency is a vibrant digital agency in Shoreditch, specialising in creative marketing.
- Benefits: Enjoy competitive salary, profit share, hybrid working, and wellness perks.
- Why this job: Join a collaborative team that values innovation and pushes creative boundaries.
- Qualifications: 5+ years in a strategic role with expertise in multi-channel strategies and audience insights.
- Other info: Embrace a culture of diversity and continuous learning with regular development sessions.
The predicted salary is between 36000 - 60000 £ per year.
Make is a growing digital agency in the heart of London's Shoreditch, specialising in creative marketing, media, and organic social. We are looking for a Senior Paid Social Strategist to develop performance-driven strategy, planning, and optimisation across paid media and organic social accounts. This role will focus on both B2B and B2C brands, ensuring the delivery of full-funnel strategies that deliver measurable results.
The Senior Paid Social Strategist will play a critical role in shaping media and organic social strategies for both existing and new business. This position requires a strong understanding of social content strategy, audience insights, channel planning, and brand storytelling beyond paid media, ensuring a holistic, full-funnel marketing approach.
The ideal candidate will excel at translating insights into high-impact strategies, crafting compelling briefs, and staying ahead of emerging platform trends to drive innovation.
Key Responsibilities:- Strategic Development & Planning – Lead the development of media and organic social strategies, ensuring alignment with client objectives.
- Build Strong Client Relationships – Nurture client partnerships by proactively identifying opportunities for growth and ensuring alignment between client business goals and campaign execution.
- New Business & Growth – Support and drive strategic direction for new business opportunities, contributing to pitches and proposals.
- Creative Briefing – Craft clear, insightful briefs that empower creative teams to develop high-impact campaigns.
- Campaign Planning & Performance – Ensure that media and social strategies deliver measurable impact, leveraging analytics and insights.
- Cross-Channel Integration – Develop strategies that bridge the gap between organic social, content, earned media, and paid channels.
- Industry & Trend Analysis – Stay ahead of digital trends, emerging platforms, and audience behaviours to inform recommendations.
- Senior-Level Decision Making – Provide thought leadership on media planning, organic content strategies, and digital effectiveness.
- Internal Team Development – Mentor and support junior team members, ensuring they develop strategic acumen and industry expertise.
5+ years experience in a strategic role within a creative or digital agency. Proven ability to develop and implement multi-channel strategies across organic social, content marketing, and digital media. A deep understanding of B2B and B2C audiences, content engagement strategies, and media planning. Experience in leading and growing national and international brand accounts. Strong leadership skills, with the ability to motivate teams and influence senior stakeholders. Exceptional problem-solving and strategic thinking, able to turn insights into actionable plans. A data-driven approach, ensuring strategies are informed by analytics, insights, and audience research. Confident in leading client presentations and pitches, with a persuasive and impactful communication style. A passion for crafting compelling, strategically sound work that pushes creative boundaries and delivers real business results.
What We Look for in Every Team Member at Make:- Challenging the norm – Bringing fresh ideas and perspectives.
- Clear and persuasive communication – Both written and verbal.
- A team-first mindset – Supporting and inspiring those around you.
- Commercial awareness – Understanding how to drive efficiency, profitability, and growth.
- Problem-solving skills – Balancing creativity with structured thinking.
- Adaptability in a fast-paced environment – Managing multiple projects while maintaining quality.
- Attention to detail and process-driven execution – Ensuring high standards across all work.
- Competitive salary based on experience.
- Discretionary Profit Share bonus.
- Cycle to Work scheme.
- Office breakfast & healthy snacks.
- Company wellbeing programme.
- Access to team and personal development budget.
- Regular ‘Lunch & Learn’ sessions.
- 26 days' annual leave plus bank holidays.
- Enhanced parental leave.
At Make, we value diversity, creativity, and innovation. We believe that a variety of perspectives makes us stronger, and we encourage applications from all backgrounds.
Senior Paid Social Strategist (Paid Media & Organic Social) employer: Breath HR
Contact Detail:
Breath HR Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Paid Social Strategist (Paid Media & Organic Social)
✨Tip Number 1
Familiarise yourself with the latest trends in paid social media and organic strategies. Follow industry leaders on platforms like LinkedIn and Twitter to stay updated on emerging tools and techniques that can enhance your strategic approach.
✨Tip Number 2
Network with professionals in the digital marketing space, especially those who have experience in B2B and B2C campaigns. Attend relevant events or webinars to build connections that could lead to valuable insights and potential referrals.
✨Tip Number 3
Prepare to discuss specific case studies where you've successfully developed and implemented multi-channel strategies. Highlight your ability to translate audience insights into actionable plans, as this will resonate well with the hiring team.
✨Tip Number 4
Demonstrate your leadership skills by sharing examples of how you've mentored junior team members or influenced senior stakeholders. This will showcase your capability to thrive in a collaborative environment, which is highly valued at Make.
We think you need these skills to ace Senior Paid Social Strategist (Paid Media & Organic Social)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in paid media and organic social strategies. Focus on your achievements in previous roles, especially those that demonstrate your ability to develop multi-channel strategies and lead client relationships.
Craft a Compelling Cover Letter: In your cover letter, express your passion for creative marketing and how your skills align with the role at Make Agency. Mention specific examples of successful campaigns you've led and how they relate to the responsibilities outlined in the job description.
Showcase Your Strategic Thinking: Use your application to illustrate your strategic thinking abilities. Discuss how you have used audience insights and analytics to inform your strategies in past roles, and how you plan to apply this knowledge at Make.
Highlight Leadership Experience: Since the role involves mentoring junior team members, be sure to highlight any leadership experience you have. Discuss how you've supported team development and contributed to a collaborative work environment in your previous positions.
How to prepare for a job interview at Breath HR
✨Understand the Company and Its Values
Before your interview, take some time to research Make Agency. Familiarise yourself with their core values, recent projects, and their approach to digital marketing. This will help you align your answers with what they value and demonstrate your genuine interest in the company.
✨Showcase Your Strategic Thinking
As a Senior Paid Social Strategist, you'll need to demonstrate your ability to develop performance-driven strategies. Prepare examples of past campaigns where you've successfully translated insights into actionable plans, and be ready to discuss how you measure success.
✨Prepare for Client Relationship Scenarios
Since building strong client relationships is key in this role, think of instances where you've nurtured client partnerships or identified growth opportunities. Be prepared to discuss how you would approach client interactions and ensure alignment with their business goals.
✨Stay Ahead of Trends
Make Agency values innovation and staying ahead of digital trends. Be ready to discuss recent developments in social media and how they could impact strategies. Showing that you're proactive about industry changes will set you apart as a candidate who can drive innovation.
