At a Glance
- Tasks: Engage customers and guide them through the sales process at our Nissan dealership.
- Company: Join Brayleys, a top automotive dealer group with a commitment to excellence and innovation.
- Benefits: Enjoy competitive pay, 31+ days holiday, and discounts on vehicles and services.
- Other info: Opportunity for career progression in a supportive and dynamic environment.
- Why this job: Be part of a recognised workplace that values growth, customer experience, and digital innovation.
- Qualifications: Sales experience in automotive or high-value sales, with strong customer service skills required.
The predicted salary is between 22500 - 65000 £ per year.
Closing Date : 28 February 2026 06:00 pm
Company Overview
Join Brayleys – Driving Excellence in Automotive Retail
Brayleys is a modern, fast-growing automotive dealer group with a strong presence across the UK. We represent some of the most respected brands in the industry including Honda, Hyundai, Nissan, Kia, Renault, Suzuki, Mazda, Dacia and Honda Motorcycles. Since opening our first dealership in St Albans in 2003, we’ve expanded to over 30 locations nationwide, and we’re not slowing down.
We’re building something ambitious. Our goal is to become one of the UK’s top 10 AM 100 dealer groups, and we know that getting there depends on hiring and developing the very best people. That’s why we place huge value on creating a workplace where individuals feel supported, trusted and recognised. We invest in training, structured career development and tailored programmes such as our Rising Stars and Leadership Development initiatives, designed to help people progress and thrive at every level.
At Brayleys, we believe a great business starts with a great culture. Every team member plays a part in our success, and that shared sense of purpose runs through every showroom, workshop and office. Whether you’re just starting out or joining us with years of experience, you’ll find a collaborative, energised environment with plenty of opportunity to grow.
We’re also committed to building a more inclusive and representative industry. As a Gold Member of the Automotive 30% Club, we are actively working to improve gender balance across the business and champion more diverse leadership across the automotive sector.
That commitment hasn’t gone unnoticed. We’ve been officially recognised by Great Place to Work as one of the UK’s Best Workplaces 2025, as well as one of the UK’s Best Workplaces for Wellbeing and Best Workplaces for Development. These awards are based entirely on what our people say about working here, and we’re proud of the culture they’ve helped shape.
If you’re looking to join a business that’s ambitious, inclusive and committed to doing things the right way, Brayleys is a place where you can build a meaningful career.
Job Description
Our busy Nissan dealership in Altrincham, is looking to add to our team of Sales Executives; this role would be suitable for established automotive sales executives.
We are offering a high basic salary of £22,500 p.a., linked to an uncapped bonus scheme that is delivering realistic earnings of over £65,000 p.a. for our top performers.
Role Responsibility
Reporting to the Sales Manager, you will be focused on ensuring all customers are met to provide a consistent approach to our sales process, with a focus upon the customer being given a full 360 sales approach.
You will be responsible for optimising the profitability of the dealership whilst maintaining excellent customer relations. Within this remit, you will be responsible for ensuring the effective use of Brayleys sales processes and effective enquiry management, taking your customers on a journey from initial welcome through to negotiation and close.
We want you to naturally and courteously interact with our customers in the showroom, on the telephone or on-line, to deliver a great customer experience, ensuring that customer’s needs are thoroughly and accurately qualified, with their demands and needs are fully explored in order that we can recommend any appropriate additional products that meet their requirements.
The Ideal Candidate
- Sales experience – in the automotive industry or a similar high value sales environment.
- Experience of delivering first class customer service in a customer facing environment
- Drive to exceed targets
- Influencing and negotiation skills, having the ability to identify and close the sale.
- Full UK driving licence
Package Description
Not only do you get to work alongside great people within Brayleys, we offer great benefits too. For your valued contribution we will provide a fantastic benefits package including;
- The chance to be part of one of the region’s premier privately owned dealer groups, Brayleys Cars Limited
- A high earning potential based on a mix of financial performance and achievement of departmental KPI objectives
- Minimum of 31 days holiday per year, increasing to 34 days with length of service rewards.
- State of the art facilities
- Preferential rates on new and used cars & motorcycles, vehicles, parts purchases and servicing across all our franchises.
- Group Contributory pension scheme
- Outstanding career development opportunities and career progression
- In-house and manufacturer training
- Enhanced maternity & paternity leave after a qualifying period
- Life Insurance
- Highstreet and on-line retailer discounts
- Independently certified as a Great Place to Work
About the Company
Formed in 2003, Brayleys are a regional dealer group, based across London, the Home Counties, the West Midlands and the Northwest. Representing Honda, Hyundai, KIA, Renault, Dacia, Mazda, Nissan and Suzuki across 31 sites. An ambitious business that is pursuing a strategy of growth, both organic and by acquisition throughout the UK. Brayleys are excited about the future, could we be a part of your future plans too?
Sales Executive - Altrincham employer: Brayleys Cars Limited
Brayleys Cars is an exceptional employer, recognised as one of the UK’s Best Workplaces 2025, offering a vibrant work culture that prioritises employee development and wellness. With ambitious growth plans and a commitment to innovation in automotive retail, employees benefit from competitive salaries, uncapped bonuses, and extensive career progression opportunities, all within a supportive team environment in Altrincham.
StudySmarter Expert Advice🤫
We think this is how you could land Sales Executive - Altrincham
✨Leverage Local Networking Events
Field sales is all about building relationships, so look out for local networking events or industry meetups. These gatherings are prime spots for making connections with potential clients and employers. Bring your A-game and chat about your experiences—first impressions matter!
✨Showcase Your Sales Success Stories
Prepare a couple of solid success stories from your past experiences in sales to share during interviews. Think about specific targets you hit or ways you went above and beyond for your clients. Don't be shy—these stories help illustrate your value to Brayleys Cars Limited as a field sales pro!
✨Scout Out the Competition
Research potential competitors for Brayleys Cars Limited and tailor your approach based on what you find. Understanding their sales strategies will not only help you in interviews, but also give you better talking points when you connect with current employees or industry pros on platforms like LinkedIn.
✨Apply Through Our Website
We know that applying through job boards is tempting, but hitting up Brayleys Cars Limited’s website directly can show your genuine interest. Plus, you might find some hidden gems or roles that haven't been advertised yet. So, make it a priority to check it out!
We think you need these skills to ace Sales Executive - Altrincham
Some tips for your application 🫡
Show Off Your Sales Savvy:For a field-sales role like this one at Brayleys Cars Limited, highlight your previous sales experience prominently on your CV. Use specific numbers to showcase your achievements—think along the lines of 'exceeded sales targets by 20%' or 'expanded client base by 50%'. We want to see your skills in action!
Tailor Your Cover Letter:Your cover letter should reflect not just your enthusiasm for the role at Brayleys Cars Limited, but also your understanding of the field sales landscape. Talk about what strategies you've successfully employed in past positions and how they could translate to success in this new role. This is your chance to shine!
Emphasise Interpersonal Skills:Field sales isn't just about the sale—it's about building relationships. Make sure to highlight your communication and negotiation skills in your application materials. We’re all about someone who can connect with clients, so weave those soft skills into your CV and cover letter.
Proof of Performance:If you have any sales certifications or training, definitely include those in your application. They add credibility and show your commitment to growing your sales skills. We believe in the power of ongoing development, so don’t hesitate to include those details to stand out to us at Brayleys Cars Limited.
How to prepare for a job interview at Brayleys Cars Limited
✨Show Off Your Sales Savvy
Prepare for the interview by brushing up on your knowledge of key sales techniques and terminologies. We can expect to dive into your past sales experiences, so be ready to discuss your approach to prospecting, closing deals, and managing client relationships. A few solid examples of your past successes could really make you stand out!
✨Know Your Product Inside Out
Having a solid understanding of the products or services that Brayleys Cars Limited offers is essential. We want to hear how you would convey the value of these to potential clients and address any common objections they might have. If you can tie your knowledge back to real-life scenarios, that'll make your answers even more compelling!
✨Flex Your Adaptability Muscles
As a full-time field-sales rep, your day can be unpredictable. Be prepared to share how you've adapted your sales strategies to different situations or client needs. We love to hear stories where you’ve had to think on your feet or adjust your pitch mid-meeting—this shows you’re not just a one-size-fits-all salesperson!
✨Plan Your Questions Wisely
At the end of the interview, we'll likely ask if you have any questions for us. Use this opportunity to ask about the sales team's culture and the tools you'll be using out in the field. This not only shows your genuine interest in Brayleys Cars Limited but also helps you get a feel for whether you’d thrive in that environment.