At a Glance
- Tasks: Lead visual merchandising to create inspiring in-store experiences and impactful displays.
- Company: Bravissimo, an award-winning lingerie retailer dedicated to uplifting women.
- Benefits: Enjoy up to 25 days holiday, 50% discount on products, and healthcare cash plan.
- Other info: Dynamic role with opportunities for creativity and career growth.
- Why this job: Join a passionate team and make a real difference in customer experience.
- Qualifications: Experience in visual merchandising and strong communication skills required.
The predicted salary is between 27000 - 33000 £ per year.
- Reports to: Retail & Customer Experience Manager
- About Bravissimo
Part of Wacoal Europe Group, Bravissimo is an award-winning, multi-channel lingerie retailer on a mission to uplift women.
Since 1995, our purpose has stayed the same: to inspire our customers to feel supported, celebrated, and confident every day.
We have 26 shops in the UK alongside a thriving ecommerce community, which offers a wide range of beautiful lingerie, swimwear and nightwear for women who wear a D to L cup, giving them so much choice.
We are on an exciting journey of growth and are loving every minute of it!
- Bravissimo Benefits
- Up to 25 days holiday
- The opportunity to buy up to 5 additional days holiday each year
- Access to free and confidential 24/7 employee support from Retail Trust
- 50% discount on full priced items for you, your family & friends, up to a limit
- Healthcare Cash Plan for you and up to 4 children through Medicash
- Employer pension contributions up to 6%
- Life Assurance
- Great training and learning resources
- Long service awards after 5 years’ service
- Access to new and upcoming products, with the opportunity to provide feedback
- Access to discounts at many retailers, day out destinations and gyms through Retail Trust and Medicash
- Free parking at Bra HQ
About the role
Ensure that our in-shop environment promotes Bravissimo, its products and services, using appropriate graphics, signage and POS, ensuring our customers are able to recognise who we are, what we do, and engage with our brand.
In-Store Visual Proposition, Including Customer Experience
Ensure that our in-shop environment promotes Bravissimo, its products and services, using appropriate graphics, signage and POS, ensuring our customers are able to recognise who we are, what we do, and engage with our brand.
Delivery Of Windows
Lead the implementation of all window displays in shops; working collaboratively with the Brand and Design teams, ensuring the brief is fit for purpose and elements are delivered and implemented on time and to budget.
- Collaborating with our Brand team, create a brief for the design agency, and work to design completion, ensuring that the design works for each shops’ size, shape and location.
- Produce all VM communication and engagement for shops, providing information on delivery and implementation.
- Review seasonally, seeking shop and Cluster Manager feedback to maximise continuous improvement.
- Ensure fixed windows are maintained and updated, having maximum impact and showcases our choice to the customer.
- The overall visual presentation of all product categories in shops and through shop windows.
- Visual Merchandising
- Ensure shops have the necessary equipment and materials to display stock, and maximising inspiration of choice to our customers.
- Development of layout principles to support presenting products in an inspiring way for our customers, considering continuity and seasonality.
- Working cross functionally with Product, Merchandising, Brand, Marketing and Retail Operations to achieve business objectives through visual presentation.
- Management of the day to day, VM guidelines, commercial view of layout following trade/ range changes and delivering an aligned visual experience in shops, parallel to ecommerce.
- Manage an inventory of all merchandising equipment in shops to ensure we have traceability of all fixtures, fittings, and furniture.
- Use the inventory to ensure that all shops have the right amount of any fixtures, fittings, and furniture, and that replacing / moving or fixing occurs timely, and cost effectively.
- Lead trial VM sessions in shops, and compile instructions for stores, including information and images, to allow them to re-create and provide clarity on WGLL.
- Leading Execution
You are responsible for providing the guideline production and overall direction to shops to ensure an inspirational, consistent, credible, and uplifting environment is created.
- Accountability of the VM calendar to ensure VM is delivered effectively in shops.
- Respond to shop visual queries, range changes and sell through that may impact layout and presentation.
- Overall responsibility for producing fit for purpose visual guidelines for shops, to include new product launches, sale, and additional projects, with our customers experience at the forefront.
- Work in collaboration with Cluster Managers, ensuring the VM vision is coached and delivered in shops, ensuring execution is signed off.
- Work in parallel with the Retail Operations Lead, ensuring Retail Standards expectations are set for shops from back of house to shopfloor and equipment requirements are available to support delivery.
- Regularly review customer feedback, and use it to inform your decisions, and the way you develop the retail assets, to ensure our customer’s voice is heard.
- Regularly visit and work in our shops to understand our customer’s needs, to help inform you of improvements that can be made within the department’s remit.
- Assist operationally in shops to build and maintain a strong relationship and understanding of our customers and their needs to inform the role you play.
- Visual Merchandising Initiatives
- Work collaboratively with Cluster Managers and Retail Operations Lead to deliver investment planning and set up, including new sites, re-sites, and refurbishments.
- Develop layouts and merchandising solutions for new and existing investments.
- Continually improve product display solutions, including fixtures, fittings, and mannequins.
- Work with the Retail & Customer Experience Manager and Cluster Managers to ensure that following any major re-fit work (or new shop launch), the store has all required marketing and operational equipment to successfully open.
- Direction on use and styling of all mannequins and the development of mannequin installations to support the shop environment and create product inspiration for our customers.
- Collaborative working across the business on new initiatives including refits.
- Budget Management & Planning
You are responsible for cost controls within the Visual Merchandising budget, achieving your goals and objectives within the required spend.
- Working within the guidelines set by the Retail & Customer Experience Manager, build a budget to cover all visual activities and collateral required to deliver training, props and equipment to meet the business goals.
- Review the medium and long term resource requirements to support the ongoing delivery of the Visual Merchandising department, with particular focus on new developments, sustainability and international expansion.
- Work in collaboration with the Retail Operations Lead, Cluster Managers and UK Business Manager to ensure the VM operation supports in-store Customer Experience and efficiencies.
- Follow Bravissimo’s budgeting and approval process.
- Customer Experience
To stay close to our customers and fully understand Bravissimo, you will spend time with our shop teams to gain a thorough knowledge and appreciation of who they are and what we offer them.
- Train and maintain your skills as a fitter and maintain knowledge of our products and service so you can work in shops and provide a good quality service and experience to our customer.
- Ensure you are knowledgeable about customer feedback and customer views.
Person Specification
- Experience of leading the development and execution of visual guidelines across a retail estate.
- A self-starter, motivated to work independently and experienced in leading projects and influencing cross functionally.
- Experience of developing and delivering a range of design-led printed materials for marketing communications, ideally within a retail environment.
- Understanding and appreciation of designing new and improved initiatives.
- Experience of briefing and working with external suppliers.
- Excellent understanding of Bravissimo and naturally customer focused.
- Organised and conscientious and keen to take on responsibility for delivering key activities.
- Excellent verbal and written communication skills.
- Enthusiasm, dedication, and willingness to get the best possible result.
- IT literate – Excel and Power Point.
- Flexibility to travel around the UK.
- Working cross functionally with Product, Merchandising, Brand, Marketing and Retail Operations to achieve business objectives through visual presentation.
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Visual Merchandising Lead in Warwick employer: Bravissimo Limited
Bravissimo is an exceptional employer that prioritises the well-being and growth of its employees, offering a supportive work culture and a range of benefits including generous holiday allowances, healthcare plans, and discounts on products. Located in Warwick, this hybrid role allows for flexibility while being part of a passionate team dedicated to uplifting women through beautiful lingerie and swimwear. With opportunities for professional development and a commitment to employee feedback, Bravissimo fosters an inspiring environment where creativity and collaboration thrive.
StudySmarter Expert Advice🤫
We think this is how you could land Visual Merchandising Lead in Warwick
✨Get Your Foot in the Door Early
In retail, many temporary roles pop up during peak seasons, like Christmas or summer sales. Keep an eye on the calendars for these spikes and start scouting for opportunities a bit in advance. We can even help you stay sharp on your search!
✨Utilise Local Connections
Visit local shops in person and chat with managers about potential temporary openings. Many retail positions are filled by word-of-mouth, so don’t underestimate the power of a good conversation while you grab a coffee or do your weekly shopping!
✨Show Off Your Availability
Retail managers love flexibility! Make sure to highlight your availability in a casual chat or when you apply through our website. The more open you are to work varied shifts, the more likely they are to bring you on board—especially for temporary gigs!
✨Be Ready for On-the-Spot Interviews
When you walk into a shop, be prepared for the possibility of an on-the-spot interview. Dress comfortably but smartly, have a few key points about your experience ready, and be enthusiastic. Remember, it’s all about making that positive first impression!
We think you need these skills to ace Visual Merchandising Lead in Warwick
Some tips for your application 🫡
Show Off Your Customer Service Skills:In retail, customer service is key! Make sure your CV highlights any relevant experience you've got, whether it’s casual jobs or volunteer work. Employers want to see that you can interact well with customers, so think about any instances where you've gone the extra mile to help someone out.
Flexibility Is Your Best Friend:Since this is a temporary position, you should emphasise your flexibility in your application. Mention your availability clearly in your cover letter and CV—employers love knowing they can rely on you to work varied hours, especially during busy periods!
Keep It Short and Sweet:For temporary roles, we don’t need an essay! Keep your CV and cover letter concise, focusing on the most relevant experiences and skills. Highlight any specific retail achievements, like sales targets met or product knowledge that demonstrates your eagerness to dive straight in.
Tailor Your Application to Bravissimo Limited:Don’t forget to personalise your application for Bravissimo Limited! Take a look at their values and product range, and if you’ve had previous experience with similar brands, mention that. It shows you’re genuinely interested in the role and have a good understanding of what they do.
How to prepare for a job interview at Bravissimo Limited
✨Show Off Your Customer Service Skills
In retail, it's all about customer interaction, so be ready to share examples of how you've handled tough customer situations. We recommend thinking through a couple of scenarios before the interview where you went above and beyond to help a customer, as these can really make you stand out.
✨Brush Up on Product Knowledge
Temporary roles often have a steep learning curve because you'll need to pick up product knowledge fast. Take some time to familiarise yourself with the main products or services that Bravissimo Limited offers, and if possible, try to understand their current promotions. It’ll give you the edge to engage customers effectively.
✨Flexibility is Key
Being in a temporary retail role means you may need to adapt quickly to different tasks or shifts. Be prepared to highlight your flexibility and willingness to take on varied responsibilities during the interview. Think of examples where you've had to juggle multiple tasks at once – that’ll show you're a great fit for the dynamic retail environment.
✨Demonstrate Team Spirit
Since retail roles often require collaboration, be ready to showcase your teamwork skills. Share experiences where you worked well with colleagues, especially in fast-paced situations. This will underline your ability to slot into the team at Bravissimo Limited and contribute positively during your temporary stint.
