PR Account Director - Consumer
PR Account Director - Consumer

PR Account Director - Consumer

London Full-Time 28800 - 48000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead consumer PR accounts, manage client relationships, and drive media relations.
  • Company: Join Brands2Life, a creative agency working with top brands like Booking.com and Nikon.
  • Benefits: Enjoy flexible working, health insurance, training opportunities, and a paid sabbatical after four years.
  • Why this job: Be part of an exciting team, work on diverse projects, and develop your skills in a dynamic environment.
  • Qualifications: Experience in consumer PR, strong media contacts, and excellent writing and presentation skills required.
  • Other info: Diversity and inclusion are core values; all backgrounds are encouraged to apply.

The predicted salary is between 28800 - 48000 £ per year.

With our consumer team growing, we’re looking for a talented team lead ready to take the next step in their career. You’ll be a well-rounded consumer PR professional with experience leading brand conversation across a variety of sectors. Experience in Consumer Tech is a plus, but not essential. You’ll bring sharp news instincts, strong media contacts and a hands-on, team-first mindset. Exceptional client handling, account management, and attention to detail are important, along with strong writing skills – from press materials to pitch decks! And, being confidently ready to present them too with compelling storytelling!

Why us? We work with some of the best brands in the business from Booking.com through to Nikon, Vitality Health Insurance through to various gaming brands. Delivering award-winning, creative work is at the heart of what we do alongside running busy day-to-day press offices and staying on top of the media agenda to hijack the news. Our consumer clients have such an exciting mix of sectors – we’ve something for everyone, no two days are the same.

What we’re looking for? We’re looking for a passionate, proactive AD with a strong understanding of the consumer media landscape – and the contacts to match. Ideally, you’ll bring experience and interest in sectors like consumer tech, lifestyle in general, travel, gaming, sports and health. You’ll be happy to have a great mix of clients. You’ll be a team player who leads from the front, happy to manage up and down, and ready to get stuck in – no task too big or small.

In this role, you will:

  • Lead day-to-day account activity, ensuring excellent delivery of the day to day activity and building a pipeline of stories, always looking ahead and thinking of the bigger picture – exceeding client expectations.
  • Be the main client contact, providing thoughtful counsel and fostering strong relationships.
  • Motivate and support your team, helping them grow and succeed.
  • Drive standout media relations with top-tier contacts across national, lifestyle and online titles.
  • Support new business – writing proposals and pitch decks, and developing ideas with clarity and confidence.

All employees at Brands2Life are offered a fantastic working environment, excellent long-term career opportunities and highly competitive range of benefits. We offer regular internal and external training (at all levels), 360 reviews, personal development plans, health and dental insurance, flexible working, and plenty of company socials. As well as all of that, we offer a two-month sabbatical after four years (paid!!).

As of December 2023, Brands2Life has been part of the Paritee agency platform, a new kind of network that combines the best of large agency thinking and entrepreneurial excellence. Paritee has a vision to create a new breed of agency network and model for collaboration, one that brings together National Champion agencies in each key market and enables them to co-operate for mutual benefit and to provide clients with world-class services and advice, based on deep sector insight.

Brands2Life is an equal opportunities employer and encourages applications from all backgrounds. We believe a diverse and inclusive workforce enhances our ability to be creative, innovative and entrepreneurial.

PR Account Director - Consumer employer: Brands2Life

At Brands2Life, we pride ourselves on being an exceptional employer, offering a vibrant work culture that fosters creativity and collaboration. Our commitment to employee growth is evident through regular training opportunities, personal development plans, and a unique two-month paid sabbatical after four years of service. Located in a dynamic environment, we work with leading brands across diverse sectors, ensuring that no two days are the same while providing a supportive atmosphere where every team member can thrive.
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Contact Detail:

Brands2Life Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land PR Account Director - Consumer

✨Tip Number 1

Network actively within the consumer PR space. Attend industry events, webinars, and workshops to meet professionals who can provide insights and potentially refer you to opportunities at Brands2Life.

✨Tip Number 2

Familiarise yourself with the brands that Brands2Life works with. Understanding their campaigns and media presence will help you demonstrate your knowledge and enthusiasm during interviews.

✨Tip Number 3

Showcase your media relations skills by engaging with journalists and influencers in the consumer sector. Building these relationships can highlight your proactive approach and readiness for the role.

✨Tip Number 4

Prepare to discuss your leadership style and how you motivate teams. Brands2Life values a team-first mindset, so be ready to share examples of how you've successfully led projects and supported your colleagues.

We think you need these skills to ace PR Account Director - Consumer

Strong Media Contacts
Client Handling
Account Management
Attention to Detail
Exceptional Writing Skills
Compelling Storytelling
Team Leadership
Proactive Mindset
Consumer Media Landscape Knowledge
Experience in Consumer Tech, Lifestyle, Travel, Gaming, Sports, and Health
Motivational Skills
Media Relations
Proposal Writing
Pitch Deck Development
Strategic Thinking

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in consumer PR, especially any leadership roles. Emphasise your media contacts and any specific sectors you've worked in, such as consumer tech or lifestyle.

Craft a Compelling Cover Letter: Your cover letter should showcase your passion for consumer PR and your understanding of the media landscape. Mention specific brands or campaigns you admire and how your skills can contribute to their success.

Showcase Your Writing Skills: Since strong writing skills are crucial for this role, include samples of your work. This could be press materials, pitch decks, or any other relevant documents that demonstrate your ability to tell compelling stories.

Prepare for Interviews: Be ready to discuss your approach to client management and team leadership. Think of examples where you've exceeded client expectations or successfully driven media relations. Practice presenting your ideas clearly and confidently.

How to prepare for a job interview at Brands2Life

✨Showcase Your Media Contacts

As a PR Account Director, having strong media contacts is crucial. Be prepared to discuss your existing relationships with journalists and how you’ve leveraged them in past campaigns. This will demonstrate your ability to drive standout media relations.

✨Demonstrate Your Storytelling Skills

Since compelling storytelling is key in this role, come ready to present a few examples of successful pitches or press materials you've created. Highlight how these stories resonated with the target audience and led to positive outcomes for your clients.

✨Emphasise Team Leadership

This position requires motivating and supporting your team. Be ready to share specific examples of how you've successfully led teams in the past, including any challenges you faced and how you helped your team overcome them.

✨Prepare for Client Scenarios

Expect questions about client handling and account management. Prepare scenarios where you provided thoughtful counsel to clients, exceeded their expectations, or turned around a challenging situation. This will showcase your client relationship skills.

PR Account Director - Consumer
Brands2Life
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