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- Tasks: Lead brand excellence across diverse sites, enhancing perception and profitability.
- Company: Dynamic company focused on brand culture and customer experience.
- Benefits: Competitive salary, career growth, and opportunities to influence brand strategy.
- Why this job: Shape brand identity and make a tangible impact on business performance.
- Qualifications: Experience in brand roles within multi-site businesses and strong communication skills.
- Other info: Join a vibrant team dedicated to cultural integration and customer satisfaction.
The predicted salary is between 48000 - 72000 £ per year.
This is a senior role for someone experienced in shaping and embedding brand excellence across diverse sites whilst identifying opportunities to bolster perception, revenue and profitability. Acting as the lead for brand culture, standards and local activation, you will ensure each site delivers authentically on the brand promise. This role combines strategic brand guardianship with tangible commercial impact, linking standards execution directly to business performance.
Key Responsibilities – Brand Excellence Lead
- Balance brand consistency with local relevance, adapting to each site's market and audience.
- Champion cultural integration and team engagement through tailored programmes.
- Lead customer experience initiatives that strengthen service delivery and brand reputation.
- Work with operations and commercial teams to ensure standards execution improves satisfaction, loyalty and revenue.
- Partner with local teams to ensure campaigns and activations remain true to brand while resonating with regional audiences.
- Analyse market trends, competitor activity and consumer insight to shape strategy and highlight opportunities for growth.
- Provide reporting and recommendations on brand performance at site level, linking execution with measurable business outcomes.
Your Background – Brand Excellence Lead
- Significant experience in brand, standards or culture roles within a multi-site business such as hospitality, leisure, retail, healthcare or fitness.
- Proven track record of driving commercial results through brand and customer experience activity.
- Background in training, cultural engagement and influencing at leadership level.
- Hands-on experience in pre-openings, activations or brand integration projects.
- Strong commercial mindset with the ability to interpret data and adapt strategies.
- Excellent communication skills with the ability to influence senior stakeholders across multiple markets.
Brand Excellence Lead - Hertfordshire/Field in London employer: Brand Recruitment
Contact Detail:
Brand Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Excellence Lead - Hertfordshire/Field in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Prepare for interviews by researching the company and its brand values. We want you to show how your experience aligns with their goals. Think about specific examples from your past that demonstrate your ability to drive brand excellence and improve customer experience.
✨Tip Number 3
Practice makes perfect! Conduct mock interviews with friends or family to get comfortable with your responses. We suggest focusing on how you've successfully influenced teams and driven commercial results in previous roles.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and engaged with our brand right from the start.
We think you need these skills to ace Brand Excellence Lead - Hertfordshire/Field in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Brand Excellence Lead role. Highlight your experience in brand management and customer experience initiatives, as these are key to what we’re looking for.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about brand excellence and how your background makes you the perfect fit for this role. Don’t forget to mention specific examples of your past successes!
Showcase Your Strategic Mindset: In your application, demonstrate your ability to link brand standards to commercial outcomes. We want to see how you’ve used data and insights to drive results in previous roles, so be sure to include relevant metrics and achievements.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at Brand Recruitment
✨Know Your Brand Inside Out
Before the interview, dive deep into the company's brand values and recent campaigns. Understand how they resonate with different audiences and be ready to discuss how you can enhance brand excellence across diverse sites.
✨Showcase Your Strategic Mindset
Prepare examples of how you've previously linked brand standards to commercial success. Be specific about your strategies and the measurable outcomes they produced, as this will demonstrate your ability to drive results.
✨Engage with Cultural Integration
Think about how you can champion cultural integration within teams. Bring ideas on tailored programmes that have worked in the past, and be ready to discuss how you would engage and influence stakeholders at all levels.
✨Stay Ahead of Market Trends
Research current market trends and competitor activities relevant to the role. Be prepared to share insights during the interview, showing that you can analyse data and adapt strategies to seize growth opportunities.
