Head of Online Trade - Hertfordshire
Head of Online Trade - Hertfordshire

Head of Online Trade - Hertfordshire

Hertford Full-Time 43200 - 72000 £ / year (est.) No home office possible
Brand Recruitment

At a Glance

  • Tasks: Lead online trading strategy and drive revenue growth across digital channels.
  • Company: Fast-growing online retail business with a focus on innovation.
  • Benefits: Incredible perks, work well-being, and opportunities for professional development.
  • Why this job: Make a real impact in a dynamic environment while leading a talented team.
  • Qualifications: Significant experience in online trading and strong analytical skills required.
  • Other info: Collaborative culture with a focus on performance and growth.

The predicted salary is between 43200 - 72000 £ per year.

We are seeking an experienced Head of Online Trade to lead and accelerate revenue growth across all online channels. This senior role owns the online trading strategy, budget, and performance, ensuring that marketing, website optimisation, and channel development work together to deliver sustainable, profitable growth. You will lead the online trading function, manage internal teams and external partners, and provide clear, data-led reporting to senior leadership and board-level stakeholders.

The position focuses on defining and delivering the online revenue strategy, driving sustainable growth across all digital channels. Growth is achieved through maximising sales, conversion rates and profitability, supported by continuous optimisation of the online trading calendar and the identification and launch of new online channels and marketplaces to extend reach and revenue.

Responsibility includes leading annual and quarterly budgeting and forecasting for online trading and digital marketing, ensuring spend is allocated effectively across channels to maximise return on investment. Performance is monitored closely against budget with re-forecasting undertaken as required to reflect trading conditions.

The online marketing strategy is shaped and delivered in line with wider business objectives, with oversight of integrated campaigns across paid media, SEO, affiliates, PR and owned channels. Success relies on close collaboration with marketing, trading and wider cross-functional teams.

Website performance sits at the heart of the remit, with accountability for user experience, conversion rate and commercial effectiveness. This includes leading A/B and multivariate testing to improve conversion, average order value and the end-to-end customer journey, alongside managing and briefing CRO partners against clear testing roadmaps and measurable outcomes.

External agency relationships across paid media, SEO, CRO, PR and affiliates are actively managed and optimised. Clear KPIs are set, performance is reviewed rigorously and partners are held accountable for results while operating collaboratively within the overall trading strategy.

Ownership of online performance analytics and reporting spans all channels, with clear and insightful updates provided to senior leadership and board stakeholders. Data and insight inform decision-making, testing priorities and future strategy.

Alongside commercial responsibility, the role includes line management and development of the marketing and online trading team. Clear objectives are set, coaching is provided and a high-performance culture is fostered, supported by strong cross-functional relationships with commercial, product, technology and operations teams.

Skills & Experience - Head of Online Trade

  • Significant experience in a senior online trading, e-commerce, or digital marketing role
  • Proven track record of driving online revenue growth
  • Strong understanding of merchandising, CRO, A/B testing, and website optimisation
  • Experience managing multiple digital agencies and sizeable marketing budgets
  • Highly analytical, with the ability to translate data into commercial insight
  • Experience presenting strategy and performance to senior or board-level stakeholders
  • People management and leadership experience

Desirable

  • Experience launching and scaling new online channels or marketplaces
  • Background in retail, e-commerce, or direct-to-consumer businesses
  • Brand management experience
  • Advanced knowledge of analytics and testing platforms

This is an exciting opportunity with a fast growth online retail business, offering incredible perks and work well-being.

Head of Online Trade - Hertfordshire employer: Brand Recruitment

Join a dynamic and fast-growing online retail business in Hertfordshire, where we prioritise employee well-being and foster a high-performance culture. As the Head of Online Trade, you will benefit from a collaborative work environment that encourages professional growth and development, alongside competitive perks and a focus on work-life balance. With a commitment to innovation and excellence, this role offers a unique opportunity to lead impactful strategies that drive sustainable revenue growth across all digital channels.
Brand Recruitment

Contact Detail:

Brand Recruitment Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Head of Online Trade - Hertfordshire

✨Tip Number 1

Network like a pro! Reach out to your connections in the industry and let them know you're on the hunt for a Head of Online Trade role. You never know who might have the inside scoop on an opportunity or can put in a good word for you.

✨Tip Number 2

Get your online presence sorted! Make sure your LinkedIn profile is up-to-date and showcases your achievements in online trading and digital marketing. Engage with relevant content and connect with industry leaders to boost your visibility.

✨Tip Number 3

Prepare for interviews by diving deep into the company’s online strategy. Familiarise yourself with their current performance metrics and think about how you can contribute to their growth. Show them you mean business!

✨Tip Number 4

Don’t forget to apply through our website! We’ve got loads of resources to help you land that dream job, and applying directly shows your enthusiasm for the role. Plus, it makes it easier for us to spot your application!

We think you need these skills to ace Head of Online Trade - Hertfordshire

Online Trading Strategy
Revenue Growth
Budget Management
Performance Monitoring
Website Optimisation
Conversion Rate Optimisation (CRO)
A/B Testing
Digital Marketing
Data Analysis
Stakeholder Management
People Management
Agency Management
Commercial Insight
Cross-Functional Collaboration
E-commerce Experience

Some tips for your application 🫡

Tailor Your CV: Make sure your CV speaks directly to the Head of Online Trade role. Highlight your experience in online trading, e-commerce, and digital marketing, and don’t forget to showcase your achievements in driving revenue growth!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re the perfect fit for this role. Mention specific experiences that align with the job description, especially around managing teams and optimising online performance.

Showcase Your Analytical Skills: Since this role is all about data-led decision making, make sure to include examples of how you've used analytics to drive results. Talk about your experience with A/B testing and how it improved conversion rates or sales.

Apply Through Our Website: We’d love to see your application! Make sure to apply through our website to ensure it gets to the right people. It’s the best way to kickstart your journey with us at StudySmarter!

How to prepare for a job interview at Brand Recruitment

✨Know Your Numbers

As a Head of Online Trade, you'll need to demonstrate your analytical prowess. Brush up on key metrics like conversion rates, average order value, and ROI. Be ready to discuss how you've used data to drive decisions in previous roles.

✨Showcase Your Strategy Skills

Prepare to talk about your experience in shaping online trading strategies. Think of specific examples where you’ve successfully maximised sales or launched new channels. This is your chance to shine a light on your strategic thinking!

✨Collaboration is Key

This role requires working closely with various teams. Be prepared to share examples of how you've fostered collaboration in the past, especially with marketing and trading teams. Highlight any successful integrated campaigns you've led.

✨Engage with Stakeholders

You'll be presenting to senior leadership, so practice articulating your ideas clearly and confidently. Prepare a few insights or reports that showcase your ability to translate complex data into actionable strategies for stakeholders.

Head of Online Trade - Hertfordshire
Brand Recruitment
Location: Hertford

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