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- Tasks: Lead marketing strategies and campaigns for a growing health and wellness business.
- Company: Join a dynamic company focused on health and wellness with ambitious growth plans.
- Benefits: Enjoy flexible work with 2 days from home and a collaborative team environment.
- Why this job: Be part of an entrepreneurial culture that values creativity and data-driven decisions.
- Qualifications: Proven success in multi-brand marketing, strong communication skills, and analytical mindset required.
- Other info: Opportunity to travel to Ireland and engage with various stakeholders.
The predicted salary is between 43200 - 72000 £ per year.
This is an outstanding opportunity for a Head of Marketing or accomplished Marketing Manager to get their teeth into a multi-faceted role working for a growing business in the health and wellness sector. With an ideal start date in March, this maternity cover role reports to the CEO and has full accountability for the marketing function along with the delivery of critical commercial outcomes. Part of their impressive growth plan 2025 includes launching a new business unit.
It’s likely you’ll have:
- A track record of success in a multi-brand environment
- Execution of campaigns across a range of off and online channels in both B2C and B2B arenas
- Experience working with trade partners, affiliates or franchisees to drive business growth, acquire new customers and retain existing
- A keen eye for detail and data – whilst the business is very entrepreneurial, their success is underpinned by an analytical mindset
Along with top-notch marketing acumen, you’ll be a strong communicator, able to influence and motivate both internally and externally. Presenting to dozens of stakeholders won’t daunt you, nor will being called upon to produce articulate and compelling written communications. There may also be call for travel to Ireland and possibly slightly further afield.
This role will see you working on the company’s portfolio of brands alongside managing the central company brand. As well as being guardian of these brands, you will fine-tune the principal drivers of new customer acquisition across the portfolio through campaign bursts, partner marketing, and retention activity, whilst simultaneously positioning and driving the company brand in order to acquire new trade partners.
You’ll create and deliver the marketing calendar and manage partnerships and seasonal promotions. Leading a small marketing team and working closely with other internal departments, you’ll also oversee key relationships with external agencies that contribute vital resources to your team’s efforts.
The company thrives in a focused, hands-on environment where everyone from the CEO down will roll up their sleeves to get the job done, as well as make the tea! The role is based in Milton Keynes with 2 days from home, so is commutable from across Buckinghamshire, parts of Oxfordshire, Berkshire, Northamptonshire, Bedfordshire, and Hertfordshire.
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Head of Marketing - 9 month FTC employer: Brand Recruitment
Contact Detail:
Brand Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing - 9 month FTC
✨Tip Number 1
Familiarize yourself with the health and wellness sector. Research current trends, key players, and successful marketing strategies within this industry to demonstrate your knowledge during discussions.
✨Tip Number 2
Prepare to showcase your experience in managing multi-brand environments. Be ready to discuss specific campaigns you've executed across various channels and how they contributed to business growth.
✨Tip Number 3
Highlight your analytical skills by preparing examples of how data has influenced your marketing decisions. This will resonate well with the company's entrepreneurial yet data-driven approach.
✨Tip Number 4
Practice your communication skills, especially in presenting ideas to stakeholders. Being able to articulate your vision clearly will be crucial in this role, so consider mock presentations to refine your delivery.
We think you need these skills to ace Head of Marketing - 9 month FTC
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in multi-brand environments and your success in executing campaigns across various channels. Use specific metrics to demonstrate your impact in previous roles.
Craft a Compelling Cover Letter: In your cover letter, emphasize your marketing acumen and ability to communicate effectively with stakeholders. Share examples of how you've influenced teams and driven business growth through innovative marketing strategies.
Showcase Analytical Skills: Since the role requires an analytical mindset, include examples in your application that showcase your ability to analyze data and make informed decisions. Highlight any tools or methodologies you’ve used to track campaign performance.
Prepare for Interviews: Be ready to discuss your experience with trade partners and your approach to customer acquisition and retention. Prepare to present your ideas clearly and confidently, as this role involves significant stakeholder engagement.
How to prepare for a job interview at Brand Recruitment
✨Showcase Your Multi-Brand Experience
Be prepared to discuss your previous successes in a multi-brand environment. Highlight specific campaigns you've executed and the results achieved, especially in both B2C and B2B contexts.
✨Demonstrate Analytical Skills
Since the role requires a keen eye for detail and data, come equipped with examples of how you've used analytics to drive marketing decisions. Discuss any tools or methodologies you’ve employed to measure campaign effectiveness.
✨Communicate Effectively
As a strong communicator, practice articulating your thoughts clearly. Be ready to present ideas confidently and engage with various stakeholders, showcasing your ability to influence and motivate others.
✨Prepare for Team Leadership Questions
Expect questions about your leadership style and experience managing a marketing team. Share examples of how you've successfully led teams, managed partnerships, and collaborated with other departments to achieve common goals.
