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- Tasks: Drive e-commerce success through A/B testing, website optimisation, and engaging copywriting.
- Company: Join a well-established family business transitioning from retail to a thriving online presence.
- Benefits: Enjoy over 30 days of holiday, discounts, and a flexible work schedule with three days in Ipswich.
- Why this job: Be part of shaping the future of e-commerce while working in a supportive and dynamic environment.
- Qualifications: A qualification in digital marketing and experience with CMS systems and analytics tools are essential.
- Other info: This role offers a unique opportunity to influence customer journeys and collaborate with creative teams.
The predicted salary is between 30000 - 42000 £ per year.
Do you have an eye for slick online retail or d2c sites along with an understanding of what makes them tick? You appreciate all of the nuances of e-commerce, from what initially gets a site in front of a customer, followed by the various factors that can make the buying journey as smooth and efficient as possible. Maybe you’ve worked in a similar role for a retailer, or have had related experience at a digital agency.
This E-Commerce Marketing Executive role is with a well-established family business that has embraced the shift from bricks and mortar retail towards online, and currently has a thriving estate of shops as well as an increasingly active online presence. They are searching for someone who can help define and mould the company’s future. Along with a great package and other perks such as discounts, the successful candidate will also benefit from an amazing (over 30 days!) holiday allowance. Three days a week in Ipswich, two WFH.
The role will involve:
- Conducting A/B testing to determine what resonates best with site visitors
- Ensuring all websites are on brand as well as functional
- Working with internal parties to eliminate any obstacles in the customer journey
- Working with external agencies to ensure CRO and SEO objectives are met
- Using your skills as a wordsmith to produce catchy copy
Along with the experience mentioned above, it is likely you’ll have a qualification in a digital or marketing field and experience working with external agencies. You’ll also be at home with CMS systems and analytics tools. If this sounds like you, and you’re keen to find out more, don’t hesitate to apply!
E-Commerce Marketing Executive - Ipswich employer: Brand Recruitment
Contact Detail:
Brand Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land E-Commerce Marketing Executive - Ipswich
✨Tip Number 1
Familiarise yourself with the latest trends in e-commerce and digital marketing. Understanding what makes online retail successful will help you speak confidently about your insights during interviews.
✨Tip Number 2
Network with professionals in the e-commerce space, especially those who have experience with A/B testing and customer journey optimisation. This can provide you with valuable insights and potentially lead to referrals.
✨Tip Number 3
Showcase your analytical skills by discussing any relevant projects where you've used CMS systems or analytics tools. Be prepared to explain how your contributions improved user experience or conversion rates.
✨Tip Number 4
Prepare some examples of catchy copy you've created in the past. Being able to demonstrate your wordsmithing skills will set you apart, especially since this role involves producing engaging content.
We think you need these skills to ace E-Commerce Marketing Executive - Ipswich
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in e-commerce and digital marketing. Focus on any roles where you've worked with online retail or direct-to-consumer sites, and emphasise your familiarity with CMS systems and analytics tools.
Craft a Compelling Cover Letter: In your cover letter, express your passion for e-commerce and how your skills align with the company's goals. Mention specific experiences that demonstrate your ability to enhance the customer journey and your understanding of A/B testing.
Showcase Your Copywriting Skills: Since the role requires catchy copy, include examples of your writing in your application. This could be links to previous work or a brief paragraph showcasing your ability to create engaging content that resonates with customers.
Highlight Collaboration Experience: The job involves working with internal teams and external agencies. Make sure to mention any past experiences where you successfully collaborated with others to achieve marketing objectives, particularly in relation to CRO and SEO.
How to prepare for a job interview at Brand Recruitment
✨Showcase Your E-Commerce Knowledge
Make sure to highlight your understanding of e-commerce platforms and the factors that influence customer behaviour. Be prepared to discuss specific examples from your past experiences that demonstrate your ability to enhance the online shopping experience.
✨Prepare for A/B Testing Questions
Since the role involves conducting A/B testing, brush up on your knowledge of this process. Be ready to explain how you would set up tests, what metrics you would track, and how you would interpret the results to improve site performance.
✨Demonstrate Your Copywriting Skills
As a wordsmith, you’ll need to show off your writing abilities. Bring examples of catchy copy you've created in the past, and be prepared to discuss how effective copy can drive conversions and enhance brand identity.
✨Familiarise Yourself with CMS and Analytics Tools
Since the job requires working with CMS systems and analytics tools, make sure you’re comfortable discussing your experience with these technologies. Be ready to talk about how you’ve used data to inform marketing strategies and improve user experience.
