Sales Development Representative
Sales Development Representative

Sales Development Representative

Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Generate leads and engage decision-makers in the FMCG and CPG industries.
  • Company: Join Brand Nudge, a leading B2B SaaS company driving retail market intelligence.
  • Benefits: Competitive salary, commission structure, flexible working options, and career progression.
  • Why this job: Be part of a fast-growing team making an impact with top global brands.
  • Qualifications: 1+ year in outbound calling and lead generation, strong communication skills.
  • Other info: Dynamic environment with excellent support from experienced sales leaders.

The predicted salary is between 36000 - 60000 £ per year.

About Brand Nudge

Brand Nudge is a leading B2B SaaS business delivering powerful retail market intelligence data to the FMCG and CPG industries. Our platform helps global brands such as Birdseye, Reckitt and innocent gain real-time visibility into pricing, promotions, and digital shelf performance, driving smarter commercial decisions and competitive advantage. We are a fast-growing, insight-driven tech company where innovation, data, and customer success come together to deliver measurable impact.

The Opportunity

We are seeking a highly motivated Sales Development Representative (SDR) to join our expanding commercial team. As an SDR at Brand Nudge, you will play a pivotal role in driving new business pipeline through targeted lead generation and outreach to decision-makers within the FMCG and CPG industries. You will work closely with the Head of Sales and New Business team to identify opportunities for our Price & Promotion Tracking and Digital Shelf Analytics solutions.

Key Responsibilities

  • Generate qualified leads through outbound calling, email outreach, and LinkedIn engagement.
  • Utilise automated multi-touch sequences to effectively nurture prospects.
  • Craft compelling, personalised messaging to engage senior stakeholders.
  • Confidently articulate Brand Nudge's value proposition and handle objections effectively.
  • Maintain accurate lead and activity data within CRM systems (Hubspot experience ideal but not essential).
  • Achieve and exceed KPIs on outbound activity, pipeline generation, and downstream lead conversion.
  • Collaborate with marketing and sales colleagues to refine outreach strategies and messaging.

About You

You are energetic, curious, and target-driven - a natural communicator with a passion for technology, data, and business growth. You thrive in a fast-paced environment and enjoy turning prospects into opportunities through insight-led engagement.

Requirements

  • Proven experience (1+ Years) and success in outbound calling and lead generation (B2B SAAS environment preferred).
  • Previous experience in SaaS or Data & Analytics sales advantageous.
  • Strong Academic Background.
  • Excellent written and verbal communication skills.
  • Strong organisational skills and attention to detail.
  • High resilience, intellectual curiosity, and a hunger to achieve results.
  • Achieve high outbound call & outreach volumes each day while maintaining the highest quality of interaction.
  • KPI-driven mindset with a consistent record of meeting or exceeding targets.
  • Confident using CRM and sales engagement tools.

Why Join Brand Nudge?

  • Join a rapidly expanding SaaS company working with some of the world's biggest brands.
  • Excellent opportunities for progression within New Business - Build your sales career with Brand Nudge.
  • Collaborative, results-focused culture with support from experienced sales leaders.
  • Competitive base salary with commission structure.
  • Flexible working - potential for home-based or hybrid from our Reading HQ.
  • Chance to grow your career in tech, data, and B2B sales.

Ready to accelerate your sales career? Apply today to join Brand Nudge and help global brands make smarter, data-driven retail decisions.

Sales Development Representative employer: Brand Nudge

Brand Nudge is an exceptional employer, offering a dynamic and collaborative work culture that fosters innovation and personal growth. As a Sales Development Representative, you'll benefit from excellent progression opportunities within a rapidly expanding SaaS company, competitive compensation, and the flexibility of hybrid working arrangements from our Reading HQ. Join us to be part of a team that empowers global brands with data-driven insights while advancing your career in the tech and B2B sales landscape.
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Contact Detail:

Brand Nudge Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Sales Development Representative

✨Tip Number 1

Get to know the company inside out! Research Brand Nudge's products and their impact on the FMCG and CPG industries. This will help you tailor your conversations and show genuine interest during interviews.

✨Tip Number 2

Network like a pro! Connect with current employees on LinkedIn, engage with their posts, and ask insightful questions. This can give you insider knowledge and might even lead to a referral!

✨Tip Number 3

Practice your pitch! Be ready to confidently articulate Brand Nudge's value proposition. Role-play with a friend or in front of a mirror to refine your delivery and handle objections smoothly.

✨Tip Number 4

Don’t forget to follow up! After interviews or networking chats, send a thank-you email. It shows appreciation and keeps you top of mind for the hiring team. And remember, apply through our website for the best chance!

We think you need these skills to ace Sales Development Representative

Lead Generation
Outbound Calling
Email Outreach
LinkedIn Engagement
CRM Systems (Hubspot experience ideal)
Communication Skills
Organisational Skills
Attention to Detail
KPI-Driven Mindset
Sales Engagement Tools
Problem-Solving Skills
Collaboration
Resilience
Curiosity
Adaptability

Some tips for your application 🫡

Tailor Your CV: Make sure your CV is tailored to the Sales Development Representative role. Highlight your experience in outbound calling and lead generation, especially in a B2B SaaS environment. We want to see how your skills align with what we’re looking for!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for technology and data, and explain why you’re excited about joining Brand Nudge. Personalise it to reflect our values and the impact you can make.

Showcase Your Communication Skills: Since this role involves engaging with senior stakeholders, make sure your written application reflects your excellent communication skills. Keep it clear, concise, and professional while still showing your personality. We love a bit of flair!

Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at Brand Nudge!

How to prepare for a job interview at Brand Nudge

✨Know Your Product Inside Out

Before the interview, make sure you understand Brand Nudge's offerings, especially the Price & Promotion Tracking and Digital Shelf Analytics solutions. Familiarise yourself with how these tools benefit FMCG and CPG industries, as this will help you articulate their value proposition confidently.

✨Prepare for Role-Play Scenarios

Expect to engage in role-play during your interview, where you might need to demonstrate your outbound calling skills or handle objections. Practise common sales scenarios and prepare responses that showcase your ability to engage senior stakeholders effectively.

✨Showcase Your Lead Generation Skills

Be ready to discuss your previous experience in lead generation, particularly in a B2B SaaS environment. Highlight specific strategies you've used, such as automated multi-touch sequences or personalised messaging, and share any KPIs you've achieved to back up your claims.

✨Ask Insightful Questions

At the end of the interview, don’t forget to ask questions that show your curiosity about the company and its culture. Inquire about the team dynamics, how success is measured, or what the onboarding process looks like. This not only demonstrates your interest but also helps you gauge if Brand Nudge is the right fit for you.

Sales Development Representative
Brand Nudge

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